Permanent Hair Colour Gel 10A Light Ash Blonde, Plant Enriched, Biobased, Ammonia Free, Long Lasting Grey Coverage and Radiant Colour, Nourishment and Protection

The application of this product was easy and it washed out well. I followed the instructions, timing the application. The smell is an earthy one compared to the overpowering chemical smell from the usual box dyes, but not unpleasant. My hair was shiny and felt stronger afterwards. The colour is rich, covered my greys and it doesn’t look dyed. My partner commented on the colour and shine of my hair. He said this is the best dye result I’ve used and I’ve used a lot of brands! For me, the colour was too dark. I chose the colour as I wanted a mid brown with neutral tone, but it came out black, very dark brown in the light. I will purchase this brand again but not this colour. I may try a lighter colour and see how that colour turns out. It didn’t irritate my scalp and is easy wipe away any product where it’s not needed.

I am more than pleased with my first purchase of Naturtint Hair Colour, from all the products I researched this appeared the kindest for my newly grown and sensitive hair after chemotherapy. I lost my hair completely and waited patiently for it to grow back to a point that I could colour it. It had returned almost completely grey, dry and brittle. I was very apprehensive about what product to use so as not to further damage the hair but definitely wanted to use something because as it was, it was making me feel old before my time and after going through all that horrendous and at times brutal treatment which gives your body image the ultimate battering, I wanted at least some of my confidence, sparkle and glow back. This product did the trick, my hair may be short but the resulting colour (4M/Mahogany Chestnut) was so vibrant and luscious and made me smile the biggest smile upon looking in the mirror. It is such a deep and rich shade and I wasn't expecting that from something free of harsh chemicals and made with 99% natural ingredients, I was dubious as to whether it would cover the strong and stubborn grey but it absolutely did! Application was a breeze, I mixed only half the mixture to a ratio of 1:1 in a separate applicator bottle and it was more than enough for my short hair so I have enough for another session when the need arises. It was gentle on my scalp and so nourishing on my hair, after just one application , not only was my hair a gorgeous colour it was soft, smooth and conditioned. The after colour quinoa conditioner mask included is integral to the whole colouring process and for a perfect finish so definitely not a step to be skipped and the generous amount means it can be used a good few times afterwards to keep your colour looking it's best. Naturtint may well be a little on the pricey side compared to some others on the market but I will 100% be purchasing again because to me it was worth every penny, it was kind and gentle on my 'new' hair which had grown back in a sad and sorry state. It has not only given my hair new colour but also a new lease of life. The fact I can get two applications from the one pack whilst my hair is still only short is a welcome bonus but when it grows longer (fingers crossed) and needs the entire contents to suffice, I will still be more than happy to purchase because it is a superior, vegan product of exceptional standard, enriched with organic oils and natural ingredients and my hair is most definitely worth it, as am I! Definitely easier on the pocket than a trip to the salon. So many stunning colours to choose from is a joy and I may well experiment in the future but for now this is my perfect shade. I would post a photo but my confidence isn't quite there yet, hopefully soon. Thank you Naturtint for a remarkable product.

My review is based on 7N Hazelnut Blond. Easy to use and the box comes with everything you need including gloves. I applied the mixture and combed it though for even coverage, then wrapped my head in cling film and left it on for 40 minutes. I wasn't expecting the greys to all be covered but they were. The colour looked nice although it was darker than I expected, not so much blonde as hazelnut, hence my 4 star rating and not 5. Having said that, I'd use the same colour again because it does cover grey & looking at some of the reviews for the lighter colours they don't seem to fare so well. You don't have to use this for the whole head, there are instructions if you just want to do a root touch-up. Update: The leaflet in the box says that for BEST GREY HAIR COVERAGE use the Natural N shades, Mahoganies M or coppers C. Check the FAQ if you're not sure as there's lots of information for grey hair coverage as well as the mixing of colours. Update update: I also tried 8A Ash Blonde: Lovely colour and covers grey very well. Having said that I did leave the colour on for 40 minutes. I've recently tried 8N Wheatgerm Blond which is a lovely colour and covers grey 100%. Not as dark as the Hazelnut Blonde. NATURAL (N) shades are perfect if you wish to keep your natural tone. ASH (A) shades will add a cool tone to your hair and are ideal for counteracting 'brassiness'.

I’ve been using for many years it’s the only hair colour I can use as I’m allergic to other hair dyes that contain parabens. I like the range of natural colours. Makes hair silky and shiny

I never leave reviews but lately I've tried so many different hair dyes and they have stained my skin, not covered my greys, the colour hasn't lasted, hard to apply etc but this one is none of that! The cream has a jelly consistency so it doesn't drip, no horrible smells, covered all my greys, lovely colour and no stains on my skin! Ordered another box straight away and will definitely be using in the future! Forgot your big brands on the shelves!

* * * * * * * * * UPDATE 28/05/2015: See comment #2 below on how I fixed my hair if you have experienced similar problems. * * * * * * * * * My natural hair colour is a neutral, medium blonde, pretty much exactly like the lovely lady on the packet. So after getting a few lighter blonde highlights for the summer, I thought I could go back to my natural colour using Naturtint 8N, which also promised to be less damaging than conventional hair dyes. Now I'm not stupid. Despite the cleverly phrased allusions to natural ingredients, Naturtint is not BASED on natural ingredients, it CONTAINS a few plant based extracts. They also simply replace ammonia with phenylenediamine, which is equally harmful, but hey, now they can claim that it's ammonia free. I knew all of this before I used the product, but since it contains a smaller amount of harmful chemicals than standard hair dyes and received many glowing reviews on various websites, I decided to give it a try. What could possibly go wrong? Maybe I am stupid. I should have stopped as soon as I saw the colour of the colourant: bright red (which later turned into a very warm yellow after mixing it with the colour developer). Yes, this isn't supposed to be ash blonde, but this dye is waaay to warm/golden, there has to be at least a hint of blue/violet pigment in order to achieve a neutral shade. But hey, who am I to give someone a lecture on basic colour theory? So I trusted the professionals and the reviewers and these were the results: PROs: - smells more like a conditioner than hair dye - did not burn as much as conventional products - even coverage + colour CONs: - FRIED my hair. Literally. It became so dry that I couldn't comb it without risking to break off several strands, even after using the multiplier (conditioner) that was included in the packet - brassy, unnatural, much too light strawberry blonde instead of a neutral medium blonde Since both my natural roots and the lighter blonde highlights ended up a light strawberry blonde, it's definitely not due to my previously coloured hair, but due to the product. I left it on for the maximum amount of time, because I could see that it was turning very brassy at first and the longer I left it on, the less brassy it got, but after 45 minutes the colouring process had run its course and I was left with strawberry blonde, fried hair. My hair has NEVER been in such a bad shape (and believe me, I experimented with all kinds of perms and dyes when I was a teenager) and I could kick myself for trusting a supposedly natural and gentle product blindly. Now I have no other choice but to go to my hairdresser who will probably have a laugh.

Love it! I dont like tints that leave a red cast on my hair, this leaves a lovely ash gloss, and it lasts a lot longer than other box colours

Pros: I was looking for a dye that didn't make my scalp tingle and itch (something that Clairol Nice 'n Easy was starting to cause more and more). I opted for a this less harsh version and it caused no reaction whatsoever. Leaving it on for the recommended time felt very 'comfortable' and it covered my greys very well. Cons: However, the hole in the nozzle tip is smaller than I am used to, making application more tedious and actually gave me hand cramp on several occasions. It also takes longer to wash out and others have commented on the unusual smell (not unpleasant but very 'earthy'). I also noticed that greys started to peep out after a few weeks - this dye doesn't hold for very long on the roots.