Understanding Michael Porter Paperback

Just superb

[book:Understanding Michael Porter: The Essential Guide to Competition and Strategy|13263934]This book offers a clean and near summary of the original book on Competitive Strategy by Michael Porter. I would say one of the must read books for anybody who is a product manager, product marketing manager, account manager or in customer success roles. Start with this book(Micheal Porter) as it builds building blocks, later can go and read other books like "7 Powers" to know more about competitive strategy.The offers frameworks and gives cases studies to explain why such frameworks work. It explains why using competitive strategy certain companies are successful and certain companies are not.The Key concepts mentioned in the book as why and how certain companies are present and continue to thrive in business are:1. Being Unique and not the best2. Understanding the Porters 5 forces in competitive strategy and using it for your benefit3. Supply Side Value Chain4. Demand Side Value Chain(Why Customers want?, Target Customers, Relative Pricing)5. Consciously Making peace with tradeoffs(The lynchpins)-One cannot have all the market share6. Fit-(The Amplifier) Fit has got to do with how the activities in the value chain relate to one another. | Fit means that value or cost of one activity is affected by the way other activities are performed7. Continuity(The Enabler)- Continuity over time: Is there enough stability in the core of your strategy to allow your organization to get good at what it does, to foster tailoring, trade-offs and fit?A wholesome read will cement these layers of concepts onto your mind which will make you a better thinker, strategizer and a valuable asset for team, company , organization you work for. A must read!

Great deal for such a precious book. Nice print.