Markenstrategien im Wettbewerb: Empirische Untersuchungen zur Akzeptanz von Hersteller-, Handels- und Gattungsmarken: 18 (Unternehmensführung und Marketing)

Name: Markenstrategien im Wettbewerb: Empirische Untersuchungen zur Akzeptanz von Hersteller-, Handels- und Gattungsmarken: 18 (Unternehmensführung und
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Markenstrategien im Wettbewerb: Empirische Untersuchungen zur Akzeptanz von Hersteller-, Handels- und Gattungsmarken: 18 (Unternehmensführung und Marketing)

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