Includes a Sleek Tint Applicator Brush for easy application Product Details ChromaSilk VIVIDS impart long-lasting, rich creative color with brilliant shine. With more than 25 intermixable shades to choose from, the VIVIDS Collection offers stylists complete creative control with an infinite color palette.PRAVANA's award-winning VIVIDS impart long-lasting, rich color and brilliant shine. This direct-dye features Keratin Amino Acids and pure Silk Amino Acids provide strength and durable shine when applied. Use VIVIDS Clear to lighten or pastel and VIVIDS Black to darken any VIVIDS shade. How To Use VIVIDS, NEONS & PASTELS DIRECTIONS: After pre-lightening, thoroughly shampoo with any PRAVANA Sulfate-Free Shampoo. Dry hair completely and apply VIVIDS color with a bowl/brush technique. Process for 20-30 minutes at room temperature. Once the processing is complete, thoroughly rinse with cool water until water runs clear. Lightly shampoo with VIVIDS Color Protect Shampoo. Apply VIVIDS Color Protect Conditioner and rinse. Style as desired. Features and Benefits No ammonia: extremely gentle Silk Amino Acids: act as a color carrier to help drive color deep into hair's cortex Keratin Amino Acids: strengthen hair's fiber and help color adhere to the hair shaft Paraben-Free Zero Phthalates No animal testing Free from MEA and DEA EPA and CARB compliant
H**S
Beautiful color
I've been using this for the past several months and it consistently gives me beautiful lavender/lilac hair. I highly recommend it!Make sure your hair is bleached to a level 8 or higher. And condition, condition, condition!
J**D
No Pigment At All
The Pravana brand came recommended from a friend who also regularly dyes their hair—I’ve been dying my hair since I was 14. This is the first time I’ve bought a “dye” that did little to NOTHING. I know it’s pastel, that’s what I was going for (on blonde lightened hair), I used the entire tube and saturated all my hair (short-medium) and one strand near my face turned close to the advertised color—the rest looks exactly like it did before. Almost no pigment. Either I got an expired/defective box, or this is literally the least effective product I’ve ever come across in 15 years.
A**W
Worst dye ever
If I could give zero stars, I would.My daughter has chin length hair, and after using the ENTIRE tube in her hair, her hair looks almost exactly the same. Literally only slightly pink around her temples and forehead.Worst use of my money ever.
M**L
Beautiful color!
I really loved this color, was exactly which I wanted!
G**Z
Great quality
Always can depend on good quality, effective dye for hair with Pravana
Trustpilot
3 days ago
1 month ago