PRAVANA ChromaSilk Vivids Red 3 oz 3 Pack

The color is very vibrant and takes forever to wash out as with any red! Hard to strip from the hair or cover but that’s common for any red. Usually vibrant for the first 2-3 washes!

I color my hair often. Trust me, they're an amazing brand!

Obsessed. The best red in the industry. Doesn't fade to orange or pink. Stays red with a blue undertone. Long lasting, but meant to be washed in cool water. My favorite red tone of anything available on the market. Pigment is in a conditioning base. It penetrates and helps lock in shine while protecting the cuticle. Beautiful product. I'm obsessed.

Best colors out last so long as well for temp

I've always been a red girl and this is my go to. I love the smell and it's so conditioning to my thick, coarse hair. I used 1.5 tubes and washed in cold water. I don't usually purchase these types of products from amazon but each box was sealed and each tube was not punctured. Will purchase again.

Love this stuff. Pravana is the only brand I've found that doesn't fade in only two weeks unless I wash my hair daily. Both the red and the purple are very vibrant.

I have been using this for about 5 years now and this has been the best hair color(dye) that I have found... it doesn't fade it's super vibrant keeps my hair looking shiny and healthy... love love love it

Love my hair this color! Been this red for a yr now!