TRUHAIR Color 'N' Lift Cleansing Color Shield - Hair Color Shampoo that Protects Against Hair Color Loss - Black 8.7 fl.oz

I like this product. I have used it once so far, but I really like the after shampooing effects.I have 70% gray coverage. And have to color hair every 3rd week. Right now it is already a week no. 2 since I last colored my hair. The current condition is that roots have started showing signs. Silver hair is obvious in some parts of the head. I though this is a good time to give it a try.The first expression after opening the bottle was a bit shocking,. I was not expecting the black colored shampoo. My hair color is brown-black, so I ordered the black one. The good news is only the shampoo is black, then it makes is hit like any other shampoo. And the rinse is also white. Once you take the amount out of the bottle, and start applying, it is just like any other shampoo. Oh, and I kept if for 5 minutes. I was thinking may be it need some time to work the miracle. Although bottle does not have any such instructions. Instead the bottle says, best if used with the same brand conditioner. I do not have the same brand conditioner, so I used my drug store brand safe for color treated hair conditioner.Hair feels shiny and soft to touch after the wash. It definitely made my 2 weeks old colored hair vibrant. Apart roots, the remaining color on the hair feels freshly done. It did not make any difference to peek-a-boo silver lining at the roots. But I was very happy to see the overall effect. I am planning to continue using it between my dyes to give the hair freshly dyed look with no hassle.As far as fragrance of the shampoo, it is nice too. It does not smell like any chemical or dye.I would recommend this product to friend and family.

This has become a real lifesaver for me in the pursuit of always having nice and natural looking dark brown/ black hair. First of all, I dye my hair (obviously) a dark brown to blackish color but I find myself having to dye my roots what feels like super often due to how bad my roots look at the end of a few weeks. My hair is actually dark brown naturally but I used to bleach my hair blonde so I guess the color doesn't stay at the top of my hair as much as it should because it always looks a bit lighter than the rest of my hair. Regardless of the reason, I want that gorgeous all over natural looking dark hair without the dead look of my roots being a totally different color. And this really helps!I've looked for shampoo similar to this everywhere even at Sally's and department stores and I couldn't find anything that I actually believed would work for me and that wasn't at an expensive price.Be warned the bottle of this is a little small but you don't need too much if you're just concerned about the upper-ish area of your hair like I am. Even still you shouldn't be using this every single day anyway so it will probably last you a long time while also preserving your beautiful color! And it really does. I can't speak for the other colors but this really saved my black hair from looking whack and it looks like it totally revitalized my color in such a pretty way. I did receive this item at a discount in exchange for my honest review but I actually enjoy rating and testing products in order to find really great gems like this one. This is a really great product to have if you dye your hair and I will actually be recommending this to friends and family due to how much I love it.