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Brand Identity Essentials, Revised and Expanded: 100 Principles for Building Brands (Essential Design Handbooks)
Designing Brand Identity: A Comprehensive Guide to the World of Brands and Branding
Principles of Logo Design: A Practical Guide to Creating Effective Signs, Symbols, and Icons
Kevin BudelmannBrand Identity Essentials, Revised and Expanded: 100 Principles for Building Brands
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This is a must read!
Anyone looking at building a brand, rebranding or a new start up, this is a must read!
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