Ion Permanent Brights Creme Hair Color Radiant Orchid, Vegan, Cruelty Free, PPD Free, 100% Gray Coverage, Long Lasting, Fade Resistant Color, 2.05 oz

⭐️⭐️⭐️⭐️⭐️ Highly Recommend – Stunning Purple Results!I purchased Ion Permanent Brights Crème Hair Color in Radiant Orchid, and I couldn’t be happier with the results! I ordered two boxes since my hair is long (about halfway down my torso), and I definitely recommend doing the same if you have longer or thicker hair.For reference, my hair was previously dyed purple using box dye, and I did not lighten it before applying this product. I mixed both boxes together with 10-volume developer in a reusable dye bottle and applied it as a full-head application.The color turned out absolutely incredible a rich, vibrant, and beautiful purple that looks very professional. Honestly, this dye has completely converted me to salon-grade hair color. If you’re considering going purple, this is 100% the dye you want.The only minor downside is the very strong smell, but that’s pretty standard with salon-quality hair dye, so it didn’t bother me much.I’ve attached a photo, though it truly doesn’t do the color justice (my daughter was asleep, so I couldn’t take a better one). After rinsing with cold water only, I applied conditioner and left it in for about 5 minutes. My hair feels soft, healthy, and undamaged, no dryness or stiffness at all.Overall, I’m extremely impressed. 5/5 stars, you’ve definitely gained a loyal customer!

If I had a dollar for every compliment I have received on this color, I could move to the beach. Young and old, male and female have so many nice things to say about it. It starts as a grape purple and eventually fades into a lovely fuscia.

No stars! This product did absolutely nothing to my hair!!!! No color at all.

I took someone’s advise and used 20 developer with the orchid dye. I am brunette with a lot of gray. Been using Pulp Riot jam but this color blows it out of the water! Deep, rich color. I’ve had so many compliments from strangers and friends. I have a new go to for radiant, shiny purple! Total gray coverage and is lasting. I do get some color on my towel, even after several washes. So be careful of that. I use all white towels so I can bleach them. It came right off. Great product!

I frequently buy this dye because it’s one of the longer lasting dyes I can get that’s purple. I’ve tried numerous purple dyes Artic Fox and many other brands and this is the one I always come back to. I’ve had my hair purple for close to 5 years now.

Love it!! Stays for atleast a month. I don’t wash my hair but every few days.

I love the color! I used two tubes for my long hair and had a lot left over. I didn't prelighten my hair beforehand but the color is still very vibrant. I love the shades of color that are there when I stand in the sunlight.

Literally the worst dye I’ve ever bought. It didn’t do anything to my hair except for burn my scalp. Save your money and do not buy this product.