Hisense 43" 43E6QTUK 4K Ultra HD Smart TV - Hi-View AI Engine, Precision Colour, Smooth Motion, Sports Mode with Freely, Disney +, YouTube, Netflix

Love it! So easy to set up and understand. Lots and LOTS of free programmes and channels. Remote easy to work . For the price can't go wrong . Fantastic picture from my Ariel. Just love it!

I am extremely pleased with this TV. The picture quality is excellent, with sharp detail, vibrant colours and impressive 4K resolution. Setup was straightforward, and the smart TV features are easy to use and responsive. The sound quality is perfectly adequate for everyday viewing, and the overall design looks modern and stylish in my living room. Delivery was also excellent. The TV arrived promptly via Royal Mail and was well packaged with no issues. For the price, I think the Hisense 50” 50E6QTUK 4K Ultra HD Smart TV is outstanding value. I would happily recommend it to anyone looking for a quality 50-inch 4K smart TV without spending a fortune.

We originally bought (from Amazon as well) the TCL 65C6KS-UK on reading the review in What Hi-Fi who rated it their TV of the year for 2025. It's dreadful, and 2 days later it was booked to return for refund and we decided to try the Hisense 65" 65E6QTUK instead, on offer at £94 less than the TCL! See my one star review for the TCL on that product page. The Hisense is excellent value and we are delighted. So much so, I've ordered one more to update other sets in the house and anticipate ordering another again. The picture is so clear. Rendering is smooth, bright, all the streaming apps work brilliantly and every bit as clear as Freeview HD if not more so. The Dolby Audio in to my Yamaha receiver and speakers is a definite step up from our last set. We have also tried the TV speakers and with a couple of moderate settings changes, principally turning off the surround sound and setting the audio for wall mounting (we haven't mounted the set on the wall) the audio is respectable enough given the limitations of the speakers in the set. We didn't have to alter the picture settings at all. We just use standard mode in the day and eco at night (50% brightness). We find that the VIDAA OS works well. Freely was a very very pleasant and welcome surprise. The channel guide seamlessly integrates the Freeview/Freesat Channels with main iPlayer streaming apps. Consequently you get channels that are only broadcast SD on Freesat and Freeview as their streaming HD equivalents accessible from the programme guide and channel number buttons. This can also be paused and rewound for channels that support that too. Very good and convenient. The one slight drawback is that you don't get the numbers of apps that you get with the Amazon Fire OS but this is easily remedied with a £35 4k firestick if that matters to you. However there is the VIDAA OS Channels+ streaming channels to compensate. All the main apps are supported however. I have no hesitation in recommending the set. It's excellent value and excellent for real world day to day viewing. We're delighted.

I bought this tv for our bedroom and I'm really pleased with the picture and sound quality and also the ease of set up. I didn't bother connecting an ariel because it has freely built-in which works well. Only 4 stars because of build quality. Good value for money at £199, highly recommended.

What a beautiful tv and the price is amazing I so happy with it

Really impressed with the sound quality, I like how you can easily change the picture & sound settings, really easy TV, looks good, really good product, I’d definitely recommend it. I feel sorry for my Samsung smart TV in my bedroom, it sounds tinny to me now. Also, Great value for money.

Great value for money on this, picture is great, I use it as a bedroom TV as it's not OLED quality of course but still a great TV with good smart features

**APPLE AIRPLAY FIX IN THIS REVIEW** Fantastic tv with a few quirks to know. Quick summary: Pros: -Amazing value -Colours, viewing angle, and image quality is great -Despite its size it can still fit tv stands up to around 100cm (mine is 110cm) -Operating system is swift and not ugly -Great customer service (I managed to reach a real human over the phone at Hisense to fix my issues Cons: -This sort of screen has a lot glare, position carefully -Need to faff a bit on start up to turn off all the weird settings like grain reduction (I like seeing film grain) -Default sound quality is a bit weak, sounds thin and muffled, quick solution is to change the default sound profile to either theatre' or 'music'. I don't find the adaptive sound/image quality setting does much. -Be prepared to do a few installations and restarts when you get it. It's almost mandatory that you'll have to try a few installations/factory resets, and have the mains unplugged for about 5-10 mins after the first update to make sure it does a full update/installation when you next switch it on -Smart TVs are by design a bit invasive with privacy policies and details etc. YMMV. **APPLE AIRPLAY** This tv officially supports AirPlay. This is my second Hisense tv. The first was a 40" which I returned due to being a bit small for my room. The 40" had an issue where Apple Airplay was not available to select out the box. A simple hard reset taking out the mains plug for 60 seconds then switching back on worked, where I could then magically use airplay! HOWEVER - on this 58" model I could not seem to get airplay working despite the numerous attempts between updates, factory resets, and unplugging the mains for up to 10mins. Each time I attempted to use AirPlay, it would try to do an update which failed each time. When I called Hisense, it turned out this was a well known issue where sometimes, the updates do not fully work via WiFi connection for some reason. The solution was to use my mobile phone as a hotspot, select AirPlay again (to trigger the relevant update prompt), and then attempt the update. It magically worked using my phone as a hotspot! I had not found this solution anywhere online so thought to share.