Super Moisture Shampoo for Dry Damaged Hair, Hydrating Shampoo, Scalp & Hair Care for Women & Men, Natural, Vegan, Cruelty, Paraben & Sulfate Free, Color Safe, 16.5 fl oz

From the very first wash, I could feel a difference. It has a rich, creamy lather that feels luxurious, and the light, fresh scent is absolutely lovely—not fake or overpowering. What truly blew me away, though, was how incredibly soft and hydrated my hair felt afterward. It's like it instantly brought my hair back to life. My frizz is gone, and my hair looks so much healthier and shinier. It feels clean without that "squeaky" dryness. This shampoo is now a permanent part of my routine. It's everything I've been looking for: effective, gentle, and made with natural ingredients. If you're on the fence, give it a try. You won't be disappointed. Five stars all the way!

I take off a star only because it has a bit stronger fragrance than I like. It lathers great and my hair feels clean and soft afterwards. I also like that it does not have sulfate and paraben additives and the fragrance is food-grade according to the label.

Hands down, this is one of the dopest shampoos I’ve ever used—no joke. My hair usually acts like it’s got a mind of its own: super frizzy, bone dry, and in need of some serious hydration. But after just LITERALLY one wash, I was genuinely shocked at how soft & moisturized my hair felt. Like, I ran my fingers through it and I actually smiled. The curls? On point--> Defined, bouncy, & way less chaotic than usual. I didn't even need to add my curly hair products after (I was in the house & didn't go out). Price-wise— budget friendly! I didn’t expect much because it’s so affordable, but I’m telling you, this stuff performs like something way more expensive. Easily one of the BEST haircare buys I’ve made. Ingredients wise- packed with natural s*** only, cruelty free, no sulfates, parabands, silicones, etc. All natrual stuff. Once this bottle runs out, I’m def restocking. If you have dry, frizzy, curly hair, definitely try this out. ✨

The scent of this product is amazing! I wish he would make it in a laundry detergent. It's so light, clean, and fresh but builds up after a few uses and makes hair oily. But when added to unscented laundry sheets, it made laundry fabulously clean and fresh smelling!

The holy grail!!! I am post menopausal and my hair has been thinning, dry, frizzy and tangled. I have tried sooo many expensive brands that I have been giving to my daughters because they just weren't doing what they advertised. I am finding that menopausal hair does not respond well to typical shampoos and conditioners. I decided to give this one a try and absolutely saying this was my last ditch effort. I had never heard of it before, but I'm so glad I tried it. It looks like guacamole, kind of weird the first time I saw it, butamcdoes it hydrate my hair and takes care of my tangles!! I always comb conditioner through my hair in the shower with a wide tooth comb. There is virtually no resistance with knots. I am also using the shampoo and hair mask. I wish the bottle was a little bigger, I'm hoping there is a bigger size to choose from. It's economical though, and I love love love the natural ingredients. I hope California Naturals always stays true to their roots and keep putting out great products and a reasonable price. :) ... and also maybe come out with some styling products.