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💜 Own your shade, own the room with Virtual Violet!
Softsheen-Carson Dark & Lovely Fade Resist Hair Color in Virtual Violet is a permanent, no-drip hair dye designed for textured and dark hair, offering up to 2.5 levels of lift and vibrant color that lasts up to 8 weeks. The kit includes a 97% naturally derived conditioning mask enriched with Shea Butter, Sunflower Oil, and Vitamin E to nourish and detangle curls post-coloring. Vegan, paraben- and silicone-free, it’s specially formulated for all curl types, including 4C hair, backed by over a century of brand expertise.
| ASIN | B0CP4J6GGC |
| Best Sellers Rank | #146,931 in Beauty ( See Top 100 in Beauty ) #1,911 in Permanent Hair Color |
| Brand | SoftSheen |
| Brand Name | SoftSheen |
| Color | Virtual Violet |
| Colour | Virtual Violet |
| Container Type | Bottle |
| Customer Reviews | 3.6 out of 5 stars 679 Reviews |
| Full Cure Time | 3E+1 Minutes |
| Hair Color Permanence | Permanent |
| Hair Type | Curly, Coily |
| Hair type | Curly, Coily |
| Item Form | Liquid |
| Item form | Liquid |
| Manufacturer | SOFTSHEEN-CARSON |
| Material Features | Natural, Vegan |
| Material Type Free | Ammonia Free, Paraben Free, Sulfate Free |
| Number of Items | 1 |
| Package information | Bottle |
| Product Benefits | Hair Coloring and Conditioning |
| Product benefits | Hair Coloring and Conditioning |
| Recommended Uses For Product | Home hair coloring, Root touch-up, Maintaining hair color |
| Set Name | Dark & Lovely Fade Resist Permanent Hair Color |
| Suitable Hair Color | Violet |
| UPC | 075285222911 |
| Unit Count | 1 Count |
X**A
WRONG COLOR but amazing product and I do like the color I ended up with so... A win is a win
Okay, so... I had purple in my hair before, it was faded. I only had it at the tips. I buy this dye and I'm thinking it's going to come out purple. No. It's this burgundy color. I was shaking the bottle and the dye was red. "Trust the process" , right? It'll come out the proper expected color, right? No and no. It's burgundy/purple-ish. I would put 1 star but the thing is, I actually really like the color I came out with. Its really pretty and the product itself is amazing on my hair. No damage and the moisture mask really makes my hair feel great.
J**J
Love it
Perfect color, and long-lasting. I used it on my natural dark brown virgin hair, and it gave me a beautiful burgundy look. On my bleached streaks, it left a perfect pink color.
J**F
Good
Good
A**R
You are going to love this product
I've been using this same shade pink and brand Dark & lovely and I absolutely love this brand i get so many gray hairs and what I love about this product is I can go longer without seeing my gray hairs i get full coverage. The color is very vibrant and beautiful. Everywhere I go I get so many compliments. I 100% recommend.
T**Y
NOT fade resistant, quite the oppopsite!
Very pretty color, BUT the smell is horrendous and within a few washes it starts to fade out. Ive washed my hair with specific shampoo for dyed hair and it didnt stop it from fading.
Trustpilot
4 days ago
1 week ago