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💜 Keep your blonde flawless and fierce with every wash!
The Perfect Blonde Purple Toning Masque by Pravana is a vegan, cruelty-free hair treatment designed to neutralize brassy and yellow tones in color-treated hair. Enriched with soy protein and lactic acid, it deeply conditions while enhancing shine and protecting hair integrity. Free from parabens, sulfates, gluten, and mineral oils, this 5 fl oz masque offers a clean, effective solution for maintaining bright, soft, and vibrant blonde hair.











| ASIN | B0DWCPY7TM |
| Active Ingredients | lactic_acid |
| Additional Features | Not Tested On Animals, Nourishing, Scented |
| Age Range (Description) | Adult |
| Age Range Description | Adult |
| Best Sellers Rank | #46,627 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #291 in Hair Treatment Masks |
| Brand | Pravana |
| Brand Name | Pravana |
| Customer Reviews | 4.3 out of 5 stars 834 Reviews |
| Hair Type | All, Color Treated, Dry, Normal |
| Item Dimensions | 3 x 8 x 3 inches |
| Item Form | Mask |
| Liquid Volume | 5 Fluid Ounces |
| Manufacturer | PRAVANA |
| Manufacturer Part Number | 3002123 |
| Material Feature | Cruelty Free, Recyclable, Vegan |
| Material Features | Cruelty Free, Recyclable, Vegan |
| Material Type Free | Gluten Free, Mineral Oil Free, Paraben Free, SLES Free, SLS Free |
| Number of Items | 1 |
| Package Type Name | Bottle |
| Product Benefits | Conditioning, Damage Control, Shining |
| Recommended Uses For Product | Conditioner |
| Scent Name | Citrus, Jasmine |
| Size | 5 Fl Oz (Pack of 1) |
| Unit Count | 5 Fluid Ounces |
M**A
Keeps blonde bright and soft!
Love this toning masque! It really helps keep my blonde from turning brassy without drying my hair out. Leaves it feeling super soft and smooth, not like some purple products that can be harsh. The color looks brighter and more refreshed after just one use. Definitely adding this into my regular routine!
J**N
Keeps my blonde platinum!
If you don’t like yellow blond then this product is perfect and super effective at lasting results for getting rid of the yellow. I use this brand shampoo and conditioner which leave my hair feeling great. This product is perfect for a little extra pampering for color treated hair. The price is great, particularly since it is on point with the top products for hair bonding. There is a good size for quite a few treatments even for thick hair. I am also sensitive to fragrances and this doesn’t really have a scent to it.
K**T
Great product! Recommended by my stylist!
I am gradually going gray and used this toner about half way through the process. Love how it brightened my new growth!
C**E
THE BEST BRASS ELIMINATOR AROUND
I have been close to platinum blonde for a long time, and this has been my go-to for years. While the price point can be spendy, it's worth it. I use it once per week and leave it on my hair for 5-10 mins, and it leaves my hair looking perfect until the next time. Also for context, my hair loves to pull both yellow and orange tones. And I shower my hair daily (don't come for me haha). So in between my hair appts, this stuff keeps my blonde looking really nice. And I love the smell!
L**E
It's good enough, I guess
It works well as a toning conditioner for blondes, there just isn't much of it for the price. I used to buy pravana "treat" which was a super intense color and moisturizer and there was a lot of it in the container. Discontinued, of course. Hugely disappointing. Part of the "enshittification" of everything. This is fine if that's all I can get. Good color. Ok moisturizer. Too pricey. 🫤
T**K
Changed Formula-Beware
Agree with others who have used this product before. They changed the formula and it’s mediocre now, at best. You can get better results from grocery store brands. This used to be very dark purple and worked beautifully. This is now a light purple conditioner that does not work for me.
S**D
Purple conditioner
Great scent. My hair was super soft after.
C**E
Formula changed - not nearly as good now.
This product used to be amazing, but they changed the formula and now it’s a thinner consistency and much less pigmented which means the results aren’t nearly as good as they used to be. Won’t buy again.
R**Z
Súper!!
Deja el cabello muy suave y matiza súper bien. Me encantó !!
J**S
Es más pequeña de lo que esperaba
Si pigmenta pero no como esperaba, yo antes había comprado esta mascarilla pero en salón y tenía un aroma diferente y este producto no se percibe ningún aroma
H**H
Good
Good
M**Y
Lo volveré a comprar!!
Excelente producto!! Me dejó el cabello exactamente como lo quiero!!
W**D
Best Blonde Product
Way less harsh on my hair than the blonde shampoos and keeps my hair from going brassy. I mix a bit almost every wash into my conditioner so the tube lasts forever. Have been using at least a year now, highly recommend.
Trustpilot
1 month ago
3 weeks ago