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✨ Smile brighter, fresher, cleaner — naturally! 🌿
ATTITUDE Fluoride-Free Whitening Toothpaste combines plant-based ingredients and mineral-powered whitening with a refreshing peppermint burst. Certified EWG Verified, vegan, and cruelty-free, it offers a clean, safe formula free from fluoride, artificial dyes, and sweeteners. Enriched with hydroxyapatite and green tea extract, it gently whitens and strengthens enamel while supporting fresh breath. Packaged sustainably in a travel-friendly tube, it’s the perfect choice for health-conscious professionals who want effective oral care aligned with their values.



































| ASIN | B0B89DG4CB |
| Age Range Description | Adult |
| Age range (description) | Adult |
| Benefits | Fluroride-Free, Whitening |
| Best Sellers Rank | 18,404 in Health & Personal Care ( See Top 100 in Health & Personal Care ) 465 in Toothpastes |
| Brand | ATTITUDE |
| Brand Name | ATTITUDE |
| Capacity | 124.21 ml |
| Country Of Origin | Canada |
| Customer Reviews | 4.5 out of 5 stars 965 Reviews |
| Flavour | Whitening |
| Item Dimensions | 6 x 3 x 17 centimetres |
| Item Form | Paste |
| Item Weight | 132 g |
| Item form | Paste |
| Manufacturer | ATTITUDE Bio Spectra |
| Manufacturer Part Number | 16741 |
| Material Features | Plant Based, Vegan |
| Material Type Free | Alcohol Free, Fluoride Free, Paraben Free |
| Material feature | Plant Based, Vegan |
| Model Number | 16741 |
| Number of Items | 1 |
| Package Quantity | 1 |
| Package Type Name | Tube |
| Recommended Uses For Product | Teeth |
| Target Audience | Adults |
| UPC | 626232167412 |
| Unit Count | 120.0 gram |
N**I
Great product
Great product. Taste is fine. Feels much cleaner and better for my teeth than regular products. Last long. Bought it 8 months ago use twice a day and still going. 10/10
E**A
Love it
I absolutely love this natural toothpaste! It leaves my mouth feeling clean, fresh, and healthy without any harsh chemicals. The flavor is mild but refreshing, and I really appreciate that it’s made with safe, natural ingredients I can trust. After using it daily, my teeth feel smooth, my breath stays fresh longer. It’s a perfect balance of effective cleaning power and gentle care. I’ll definitely keep this as my go-to toothpaste!
L**A
Lovely
Feels nice. Does the job very well and the idea that it has no nasty ingredients makes me feel better using it.
A**R
Excellent choice
A real fresh feeling in your mouth and without the fluoride.
L**A
Really refreshing and fluoride free!
Really refreshing and fluoride free! Recommend
A**R
Really nice
Lovely toothpaste and it actually tastes good.
C**Y
After 3weeks both redeveloped sensitivity..and newly in front teeth
Felt really positive about this paste, re natural and contains all the right stuff. Tastes ok. BUT me and my son both redeveloped sensitivity after using for a few weeks, and both in our front teeth! Where ive never had sensitivity before. We were using Gutology but changed re price, and unsure if it was helping with recession. We'll be going back to that now. Disappointed.
D**.
Toothpaste
When the advert for this toothpaste said no artificial sweetener but it still contains natural ones which are like any other sweeterns. Found it so sweet have insulin resistant so it spiked my sugars. Not good value and wouldn't ever buy it again
A**N
ATTITUDE Keeps Winning Me Over!
Another home run from ATTITUDE! At this point, this has become my favorite brand because every product I've tried has been a winner, and this toothpaste is no exception. I love that it's fluoride free, EWG Verified, vegan, and cruelty free. The peppermint flavor is refreshing without being overpowering, and my mouth feels clean and fresh after every use. It has a nice texture and leaves my teeth feeling smooth and polished. What I appreciate most about ATTITUDE is that they create products with ingredients I feel good about using without sacrificing performance. It's rare to find a brand that consistently delivers across so many categories, but ATTITUDE has earned my trust. If ATTITUDE makes it, I genuinely don't hesitate to try it anymore! Highly recommend this toothpaste and the brand as a whole. Another amazing product from a company that never disappoints!!!!!!!!!!!!!!
A**X
Gentle and refreshing
I’m really impressed with this toothpaste! It leaves my teeth feeling super clean and fresh without that harsh, burning sensation some whitening toothpastes have. The flavor is mild and pleasant, and it doesn’t foam excessively, which I actually prefer. After using it consistently, I’ve noticed my teeth looking brighter and smoother, with no sensitivity issues at all. I also love that it’s made with cleaner ingredients—great peace of mind for daily use.
L**K
This works!
This really works. I noticed whiter teeth the 1st use. Appealing flavor.
M**A
Love it
Love this toothpaste the only one I will use now. Better than average tooth paste and whiteness my teeth way more than others. Will get again
B**K
Quality Product That I Trust
I like the first one so much I ordered more. This leaves a good fresh taste in your mouth and is gentle on the teeth. This is now my go-to toothpaste. The tube does not get squishy no matter how much you use and how much is left in the tube.
Trustpilot
1 month ago
1 month ago