Color Dream, Cool Blonde - Ammonia-Free, Demi-Permanent Hair Color - Lasts 16 Washes - Boosts Shine - Paraben & Sulfate Free, Leaping Bunny Certified

This product is a dream! It is so easy to use and covers the grey hair around my front hairline and in the underlayers perfectly. It feels very gentle on my hair as I never notice any dryness. The color matches perfectly and most importantly makes me feel great and fresh. I highly recommend this as did my professional hairdresser. I live in Asia and it even ships here, which is not always the case. Gentle, easy coverage and little mess. Great product!

Gorgeous color. Not non toxic but that’s rare for hair dye and not what it advertises. I just love the color. I leave it in longer for a more permanent effect. Moisturizes hair. Love the gloves it comes with and hair net. Very very good. Even smells good ish for a hair dye.

Coverage is very poor. I used it so I can't return it and get my money back or I would.

Easy to use. Last longer when using the same brand shampoo.

Definitely NOT copper and reads more as a violet-red or AUBERGINE. I don’t know why people think this is any kind of conditioning, it’s not. My hair felt weird and dry like it would if I used grocery store box color. I will update later with how the washout goes over the next few weeks…. But I can openly say I hate this product and will not be purchasing again. Also, WHY IS THE NOZZLE SO SMALL ON THE APPLICATOR? I got a cramp in my hand from trying to get the color out of the bottle? The actual tube of color was also REALLY hard to get out because the consistency was so thick… I don’t know why this is marketed for blending grays because people who HAVE grays are going to have trouble wrestling the product onto their hair.

Loved this color. First time dying my hair and looking to cover grays without any root line as it grows out. Not perfect coverage, but good camouflage. I have since reordered.

Nice dark brown color and it lasts maybe a 4-5 washes for me before it faded. Would by again. It didn’t dry out my hair like others but it also wasn’t very hydrating, I used leave in conditioner to give my hair more hydration.

Honestly didn’t do much for my hair. I found better luck with other brand glosses or semi colors in this tone. I probably would not purchase this again. Easy application but little wow factor.

Nice subtle color and very easy on hair as it is demi permanent

Great product Got month out of it

Terrible. My roots covered nicely. What happened to the rest of my hair….yikes. My hair was a consistent colour when I started so I was shocked when my tips turned brown with brown streaks and two different colours of copper. Ended up having to call my hairdresser and get it professionally fixed. So much for trying to do my roots between appointments…..

I love this product! I have been using henna (very blonde henna) on my natural white / grey hair for a year and a half but I wanted to go a little darker. But with henna the colours are quite extreme so I decided to try a demipermanent hair color. It turned out gorgeous. I went with the light brown and the gold henna remaining in my hair gave it a warmer tone. I’m not sure how long it will last but I love using a color that isn’t full of chemicals and is cruelty free. And my hair feels silky soft.

I always use this brand hair colour it’s really awesome