What is permanent hair dye?

Permanent hair dye is designed to provide long-lasting color that doesn't wash out. Superior Preference's fade-resistant formula offers vibrant, shiny color that lasts up to 9 weeks, leaving hair looking radiant and healthy.

What does fade-defying color mean, and how does it work in a permanent hair color formula?

Fade-defying color is created using advanced formulas like Superior Preference, which locks in color and prevents it from washing out or fading over time. Its oil-infused gel formula provides even application and vibrant, fade-resistant shading.

Does Superior Preference permanent hair color provide full gray coverage?

Yes, Superior Preference Permanent Hair Color offers seamless gray coverage from root-to-tip. If your primary concern is stubborn grays, we would recommend using our Excellence Crème Permanent Hair Color for 100% resistant gray hair coverage.

Which L’Oreal Preference shade should I choose?

There is a shade guide included on the back of each pack to show the color results depending on your starting hair color. Color result may vary depending on your starting hair color and condition.

What should I use to maintain my hair color?

To maintain your salon-inspired results, we recommend using L’Oreal Paris Everpure Bond Repair+ Shampoo and Conditioner, and deep condition weekly with Superior Preference Ultra Care Conditioner.

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Superior Preference Hair Color, 2 Natural Black

Product ID: 592119205

Details

Brand
L'Oreal Paris
Color
02 Natural
Item Form
Gel
Package Information
Box
Product Benefits
Hair Coloring

⏳Up to 9 weeks fade-defying color

💧No-drip gel formula for precise application

🧴Vitamin E-infused Shine Protect Conditioner

$28.65

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Sold byAmazon USADelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

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Description

✨ Own your glow with fade-defying brilliance!

GRAY COVERAGE MASTERY - Seamlessly covers gray hair with rich, natural-looking color for a flawless finish every time.
LONG LASTING RADIANCE - Enjoy vibrant, luminous hair color that stays fresh for up to 9 weeks—no fading, no dullness.
PRECISION NO DRIP GEL - Experience mess-free, easy application with our innovative no-drip gel formula that clings perfectly to every strand.
ALL HAIR TYPES ALL SHADES - Crafted for every hair type and available in 50+ luminous shades, find your signature look and stand out effortlessly.
SILKY SHINE CONDITIONING - Infused with Vitamin E and UV filters, the Shine Protect Conditioner locks in color vibrancy while leaving hair silky and resilient.

L'Oreal Paris Superior Preference Permanent Hair Color delivers rich, luminous, and fade-resistant color for up to 9 weeks. Featuring a no-drip gel formula for precise application and a Vitamin E-infused Shine Protect Conditioner, it ensures vibrant, silky hair with excellent gray coverage. Suitable for all hair types and available in over 50 shades, this ammonia-free, hypoallergenic kit offers salon-quality results at home.

Specifications

ASIN	B0CLBFSD66
ASIN	B0CLBFSD66
Best Sellers Rank	#160 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #2 in Hair Color
Brand Name	L'Oreal Paris
Color	02 Natural Black
Container Type	Box
Customer Reviews	4.6 4.6 out of 5 stars (61,178)
Full Cure Time	25 minutes
Global Trade Identification Number	00071249682838
Hair Color Permanence	Permanent
Hair Type	All
Item Form	Gel
Item Weight	1 ounces
Item model number	0071249682838
Manufacturer	L'Oreal Paris
Manufacturer	L'Oreal Paris
Manufacturer Part Number	0071249682838
Material Features	Hypoallergenic, Fade Resistant
Material Type Free	Ammonia Free, Sulfate Free, Paraben Free
Model Number	0071249682838
Number of Items	1
Product Benefits	Hair Coloring
Product Dimensions	6.25 x 3.5 x 6.25 inches; 1 ounces
Recommended Uses For Product	Hair Coloring, Touch-ups
Suitable Hair Color	All Hair Colors
UPC	071249682838
UPC	071249682838
Unit Count	1 Count

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How is product pricing calculated?+

Our prices include the product cost, international shipping, import duties, customs clearance, and local delivery charges. We handle all customs and import procedures, ensuring there are no hidden fees upon delivery. PRO members receive additional benefits including free shipping.

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$28.65

Duties & taxes included

In stock

Sold byAmazon USADelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

Buyer Protection · Full refund if your order doesn't arrive as described.

Desertcart purchases this item on your behalf and handles shipping, customs, and support to USA.

Secure transaction

Trustpilot

TrustScore 4.5 | 7,300+ reviews

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Excellent communication throughout the order process. Product is perfect.

2 weeks ago

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