Is this product cruelty free?

The company website (giovannicosmetics.com) states that all of their products are not tested on animals and most do not contain animal by-products.

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Hair Care Shampoo Smooth As Silk Deep Moisture For Damaged Hair 250 ml

Product ID: 48033673

Details

Age range (description)
Adult
Brand
Giovanni
Hair type
Damaged
Item form
Liquid
Scent
Natural and

✨Paraben & Sulfate Free Formula

🌿100% Vegetarian & Cruelty-Free

💧Deep Moisture for Damaged Hair

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Description

💫 Elevate your hair game with silky smooth confidence!

COLOR SAFE FORMULA - Protects your vibrant hair hues while deeply moisturizing.
ECO CHIC TECHNOLOGY - Harnesses natural botanicals like grapefruit, apple & aloe for salon-quality care.
SILKY SMOOTH FINISH - Transforms dry, damaged hair into a frizz-free, shiny masterpiece.
CLEAN BEAUTY COMMITMENT - Free from parabens, sulfates, mineral oils & artificial dyes—pure indulgence.
TRUSTED HERITAGE SINCE 1979 - Family-owned brand delivering cruelty-free, vegan hair care excellence.

Giovanni’s Smooth As Silk Deep Moisture Shampoo is a 250ml vegan, cruelty-free formula designed for damaged hair. Enriched with natural extracts and free from harsh chemicals, it gently cleanses while restoring moisture, controlling frizz, and enhancing shine—perfect for professionals who demand salon-quality, eco-conscious hair care.

Specifications

ASIN	B005P0TE0C
ASIN	B005P0TE0C
Active Ingredients	Aqua purified water, sodium lauroyl
Age Range Description	Adult
Benefits	repairing
Best Sellers Rank	47,229 in Beauty ( See Top 100 in Beauty ) 1,597 in Shampoos (Beauty)
Brand Name	Giovanni
Country Of Origin	United Kingdom
Country of origin	United Kingdom
Customer Reviews	4.2 4.2 out of 5 stars (113)
Customer reviews	4.2 4.2 out of 5 stars (113)
Global Trade Identification Number	00716237180537
Hair Type	Damaged
Is discontinued by manufacturer	No
Item Dimensions	20.3 x 5.1 x 20.3 centimetres
Item Form	Liquid
Item Weight	0.66 Pounds
Item model number	E397577H
Liquid Volume	8.5 Fluid Ounces
Manufacturer	Giovanni
Manufacturer	Giovanni
Manufacturer Part Number	E397577H
Material Type Free	Paraben free, mineral oil free, sulfate free, propylene glycol free, phthalate free
Model Number	E397577H
Number of Items	1
Other Special Features of the Product	For damaged hair
Product Dimensions	20.32 x 5.08 x 20.32 cm; 299.37 g
Recommended Uses For Product	Hair Breakage
Scent Name	Natural Extracts and Essential Oils
Suitable Hair Colour	All Hair Colours
UPC	716237180537
Unit Count	250 millilitre

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