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✨ Glow like you mean it — your skin’s new secret weapon! 💧
The Iconic London Underglow Blurring Primer is a 26.9ml liquid primer designed to create a silky smooth, radiant base that blurs imperfections and protects skin with a natural blue-light shield. Lightweight and cruelty-free, it enhances makeup longevity while delivering a fresh, soft-focus finish suitable for all skin types.
| ASIN | B0BB313T4N |
| Age Range Description | Adult |
| Benefits | Blends imperfections and gives a radiant shine |
| Best Sellers Rank | 24,561 in Beauty ( See Top 100 in Beauty ) 97 in Face Primers |
| Brand Name | ICONIC LONDON |
| Colour | UnderGlow |
| Container Type | Bottle |
| Country as Labeled | Belarus |
| Coverage | Medium |
| Customer Reviews | 4.2 out of 5 stars 704 Reviews |
| Finish Type | Natural |
| Item Dimensions | 40 x 40 x 104 millimetres |
| Item Form | Liquid |
| Item Weight | 0.13 Kilograms |
| Item form | Liquid |
| Manufacturer | Iconic London |
| Material Type Free | Cruelty Free |
| Number of Items | 1 |
| Package information | Bottle |
| Recommended Uses For Product | evening out skin tone, concealing blemishes or discoloration, minimizing the appearance of fine lines and wrinkles |
| Recommended uses for product | evening out skin tone, concealing blemishes or discoloration, minimizing the appearance of fine lines and wrinkles Recommended uses for product evening out skin tone, concealing blemishes or discoloration, minimizing the appearance of fine lines and wrinkles See more |
| Skin Tone | All |
| Skin Type | All |
| Skin type | All |
| Specialty | 100 % |
| Unit Count | 26.91 millilitre(s) |
K**Z
Love the Iconic London Underglow Blurring Primer!
I’ve been using the Iconic London Underglow Blurring Primer for the past month, and I’m absolutely loving it! It works beautifully with my combination skin — giving me a smooth, radiant base without feeling heavy or greasy. It pairs perfectly with foundation too; my makeup glides on effortlessly and looks flawless all day. I’ve noticed that my makeup not only looks better but also stays put longer, which is such a win. Plus, there’s no peeling or patchiness at all — just a soft, blurred glow that makes my skin look healthy and fresh. Definitely one of my new favorite primers!
J**9
Makes skin feel soft
Just perfect. Its so smooth and easy to apply. It smell is lovely. Give a lovely subtle glow. Great value
L**X
Blur the freckles
Bought for holiday as I don’t like to wear foundation when away and with the heat! Fantastic for blurring out the skin and for a flawless look which also covered my freckles well too! Bought two!
C**I
Is ok
Litter bit light colour, not the best one ,
A**R
Good product
This primer is lovely and goes well under foundation
M**.
I would not buy it again
It definitely has a nice shimmering effect, which is hard to achieve. However, I wouldn’t say it’s a great primer it doesn’t work with my foundation and just doesn’t help it stick. I’ve used other primers that work much better as actual primers. That said, if you want to use it to add shine to your body, it’s a great product (even though that’s not really what it’s meant for). I would say product is overpriced and it doesn’t hold long.
T**E
perfect
An absolute go to for me. The best I've used.
L**E
Lovely
Lovely on skin. Mixes well with foundation too. Smells gorgeous but even though kept in box and upright on shelf the dropper leaks wasting a fair bit. Would advise not to keep in makeup bag but upright
Trustpilot
2 weeks ago
2 months ago