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💜 Dare to be bold, kind, and vibrant with every strand!
Arctic Fox Purple AF is a cruelty-free, vegan semi-permanent hair dye delivering intense, long-lasting purple hues. Free from damaging chemicals like ammonia and peroxide, it nourishes hair while providing salon-quality color that’s perfect for all hair types and tones. Its versatile formula allows creative mixing and covers faded colors effectively, making it a top choice for conscious millennials seeking vibrant, ethical hair color solutions.



















| ASIN | B09HVCM1D8 |
| Best Sellers Rank | #1,342 in Beauty ( See Top 100 in Beauty ) #11 in Semi-Permanent Hair Color |
| Brand | ARCTIC FOX |
| Brand Name | ARCTIC FOX |
| Color | purple |
| Colour | purple |
| Container Type | Bottle |
| Customer Reviews | 4.6 out of 5 stars 3,451 Reviews |
| Full Cure Time | 3E+1 Minutes |
| Global Trade Identification Number | 00810021110714 |
| Hair Color Permanence | Semi-Permanent |
| Hair Type | All |
| Hair type | All |
| Item Form | Liquid |
| Item form | Liquid |
| Manufacturer | ARCTIC FOX |
| Manufacturer Part Number | 824 |
| Material Features | Vegan |
| Material Type Free | Ammonia Free, Peroxide Free |
| Model Number | 824 |
| Number of Items | 1 |
| Package information | Bottle |
| Product Benefits | Provides long-lasting hair color with vegan, damage-free ingredients that condition your hair |
| Product benefits | Provides long-lasting hair color with vegan, damage-free ingredients that condition your hair |
| Recommended Uses For Product | Hair coloring, Mixing with other dyes for different shades |
| Suitable Hair Color | Light Brown |
| UPC | 810021110714 |
| Unit Count | 1 Count |
K**.
Semi permanent hair dye- great for kids
I used Arctic Fox Semi-Permanent Hair Dye in Purple AF on my eight-year-old, who has naturally darker brown hair, and we had a great experience overall. Because her hair is dark, the purple came out very subtle—more of a soft tint that showed best in sunlight rather than a bold, vibrant purple. This was exactly what we were hoping for: fun and age-appropriate without being too dramatic. The dye was easy to apply and had a pleasant scent compared to many hair dyes. I also appreciated that it’s vegan, cruelty-free, ammonia-free, and conditioning, which made me feel much more comfortable using it on a child’s hair. Her hair felt soft and healthy afterward, not dry or damaged. With regular washing, the color lasted about 4–6 weeks, fading gradually and evenly without any harsh or patchy stages. There was minimal mess and staining, and it washed out cleanly over time. Most importantly, she absolutely loved it, and it gave her a chance to express herself in a fun, temporary way. I would definitely recommend Arctic Fox to parents looking for a gentle, semi-permanent color option—especially if you want something subtle on darker hair that won’t cause damage or long-term commitment.
P**X
Au top !
Une coloration parfaite qui tient et qui a un beau violet pétant !
C**N
Très bonne tenue
Couleur éclatante, très bonne tenue dans le temps. Très bon produit.
S**D
Works amazing!!! So pretty
This is great! Dyes amazing and long lasting it stays in 4 to 6 weeks. Did dye my hands a little but use rubbing alcohol and it comes right off. Does bleed a little after you rinse the dye out but it works great. I do recommend really good for the price.
&**;
Nickel
Je recommande
Trustpilot
3 weeks ago
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