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๐ Keep your coolโshine bright, banish brass, and own your color!
Joico Color Balance Purple Shampoo is a paraben-free, color-correcting shampoo designed specifically for cool blonde and gray hair. It instantly neutralizes brassy yellow tones while boosting vibrancy and shine. Powered by SmartRelease Technology, it continuously delivers nourishing Rosehip Oil, Arginine, and Keratin to repair and protect color-treated hair. Enhanced with green tea extract and UV absorbers, it safeguards hair from environmental damage, reduces frizz, and keeps your color fresh and radiant.












| ASIN | B08S3RH1RQ |
| Active Ingredients | Salicylic Acid |
| Age Range Description | Adult |
| Age range (description) | Adult |
| Best Sellers Rank | #180,084 in Beauty ( See Top 100 in Beauty ) #7,135 in Hair Shampoos |
| Brand | Joico |
| Brand Name | Joico |
| Customer Reviews | 4.5 out of 5 stars 6,774 Reviews |
| Hair Type | Color Treated |
| Hair type | Color Treated |
| Item Dimensions | 34 x 34 x 102 millimeters |
| Item Form | Liquid |
| Item Weight | 1.7 Ounces |
| Item form | Liquid |
| Liquid Volume | 1.7 Fluid Ounces |
| Manufacturer | Joico |
| Manufacturer Part Number | HU-XI-201 |
| Material Type Free | Paraben Free |
| Material type free | Paraben Free |
| Number of Items | 1 |
| Other Special Features of the Product | Instantly neutralizes brassy and yellow tones for blondes and gray hair Repairs and protects color-treated hair |
| Product Benefits | UV Protection |
| Recommended Uses For Product | Uv Protection |
| Scent | Unscented |
| Scent Name | Unscented |
| Suitable Hair Color | All Hair Colors |
| UPC | 074469520539 |
| Unit Count | 1.7 Ounce |
D**L
One of the best on market
I like the way is doing it's job comparing with similar products plus that it smells really nice.
A**R
Great shampoo for white, blonde or highlighted hair
Product arrived on time and packaged well. This Joico shampoo is great for anyone with blonde highlights. Helps to keep the brassy or orange tint that sometimes comes with having grey hair or highlights. Makes my hair soft and smelling well. I would purchase again.
C**D
Great shampoo!
Excellent shampoo. Seems to nicely highlight my gray hair without turning it too purple.
M**A
Recomendado
Me gusta mucho lo uso desde hace un tiempo y el cabello te queda muy padre sin volverse amarillo
B**Y
Must have for blondes.
Love the shampoo and conditioner combo! A must have for blondes!
Trustpilot
1 month ago
2 days ago