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💜 Dare to Purple: Transform your blonde with bold, fade-friendly color!
L’Oreal Paris Colorista Semi Permanent Hair Color in Purple is a vibrant, ammonia- and peroxide-free hair mask designed for bleached or blonde hair. It deposits rich color while conditioning, fading gracefully within 4-8 shampoos to let you refresh your look effortlessly. Vegan and cruelty-free, this 30-minute treatment empowers you to customize your style with salon-quality results at home.







| ASIN | B01M01LTIY |
| Best Sellers Rank | #9,771 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #108 in Hair Color |
| Brand | L'Oreal Paris |
| Brand Name | L'Oreal Paris |
| Color | Purple |
| Container Type | Tube |
| Customer Reviews | 4.1 out of 5 stars 14,720 Reviews |
| Full Cure Time | 30 Minutes |
| Global Trade Identification Number | 00071249337738 |
| Hair Color Permanence | Semi-Permanent |
| Hair Type | Normal |
| Item Form | Mask |
| Manufacturer | L'Oreal Paris Hair Color |
| Manufacturer Part Number | 653071 |
| Material Features | Cruelty Free |
| Material Type Free | ammonia free,peroxide free |
| Model Number | 653071 |
| Number of Items | 1 |
| Package Information | Tube |
| Product Benefits | For light blonde or bleached hair. Colorista allows you to play with hair color without the commitment. Customize your look and transform your style. Choose your favorite Colorista shade or mix with the Clear Mixer to create custom pastel tones. Fades in 4-8 shampoos so you can play again! For the most visible results, apply on light blonde or bleached hair. Product Benefits For light blonde or bleached hair. Colorista allows you to play with hair color without the commitment. Customize your look and transform your style. Choose your favorite Colorista shade or mix with the Clear Mixer to create custom pastel tones. Fades in 4-8 shampoos so you can play again! For the most visible results, apply on light blonde or bleached hair. See more |
| Recommended Uses For Product | Hair coloring, Experimenting with temporary hair color, Customizing hair style |
| Suitable Hair Color | Light Blonde |
| UPC | 071249337738 |
| Unit Count | 4 Fluid Ounces |
S**E
Great to top up faded colour
I have my hair professionally coloured blue every few months. My next appointment is a month away and I had an event this weekend I wanted to look nice for but didn't want anything that would damage or affect my existing dye job. Bought this with some skepticism and did a test strand. It worked a treat to brighten up my faded and washed-out bits, so I did my whole head in turquoise and then painted darker blue and purple accents in over top of it. It worked really well and it left my hair soft and super conditioned. I know it will wash out very fast but that was a bonus for me. It will do the job and make my hair look nice for the event this weekend. My natural hair colour is a dark auburn and I have it bleached to about a 6 so it's pretty pale yellow before my dye goes on, and over the months it fades to both a greenish yellow and silvery white because I have three different shades of blue and purple. The L'Oreal mask went on easily and patched in the faded parts and brightened up the blue that was still holding on. 10/10 will buy again!
S**N
Love this color!
I have used this product for 5 years now and as long as it’s available I won’t be using anything else, I’ve tried all of them out there and they all fade so fast within a week. This product takes almost a full month before it fades on me. And it’s such a beautiful and vibrant color I get complimented on the daily.
T**N
Pretty color, fades quickly
My hair was at level 7–8, and I used 3 boxes. The result didn’t disappoint, the color turned out more vibrant than a soft pastel pink, but I actually love it. It’s exactly the shade I was looking for. However, it fades super, as shown in the pictures for reference. I’d recommend using a pink color depositing shampoo for touch-ups, it’s much cheaper than dyeing it a 2nd time.
R**S
Works (somewhat) on black hair
I used to use cherry koolaid to dye my hair and was hoping this would replicate that. It totally does! I have jet black hair, and using this dye gave my hair a red/maroony tint. It does show on black hair, but you need to have the right lighting. Being inside and using indoor lights doesn’t show up very well, but if you’re out in the sunlight it’ll be VERY noticeable. It was super easy to use. I wore an old tshirt, and split my hair into two. I put the dye directly onto my hands (with the gloves on) and rubbed it into each part. I have really long hair, about 24 inches, and I went about halfway up my hair with the dye. I still had a bit leftover. I held my hair away from my face and let it set for 30 minutes. It took a while to wash out since there was sooo much dye. Like 5-10 minutes rinsing my hair out under the faucet. I stopped when the water was a slight red and dried it off. The towel I used got stained, so beware of that. I washed my hair a few days later and dye still came out, but it didn’t stain as much as before. I would totally recommend this dye. If you’re careful, and take your time washing out your hair, you won’t get many stains. I didn’t get any stains on my skin or pillowcases. The conditioner in the dye left my hair super smooth and soft, which I was surprised about. I bought this product not worried about whether it was actually temporary or not. So far it’s still very vibrant. I’ve been through 3 washes and after the first, the dye stopped washing out.
8**K
Only fuschia hair dye I can use now🥺
So I've been using this for about 3-4 yrs now and it's okay. Box came a little smushed since it was shipped in a bag this time🙄 What I do like is that I can actually use this dye since it doesn't have ingredients like Glycerin, Propylene Glycol, Polyethylene Glycol, Sorbitol,etc which trigger my migraines within minutes of being on my skin, hair or inside (food & drink). So I'm glad I finally found this. What I don't like is that after about 5 washings, it's gone poof no more like I never used it. I loved Manic Panic and Splat but they've got the ingredients that I found trigger my migraines. Those dyes would last for 6-10 months, of course it faded alot but you could still see it and I always got compliments on it and I also use Light Blonde hair color every 3 months or so and it still stayed in but not with Colorista. And now since I'm home more I'm not even washing my hair daily, usually 2-3 times a week so why it doesn't stay in longer I've got no clue. I haven't had an issue with this staining my skin but I've also learned my lesson with Manic Panic so I now know what to do & not do. I wear a beauty cape plus gloves and I've gotten to the point that I don't have to use Vaseline around areas on my face that I used to always manage to get it on. I also just choose sections to dye and not all of my hair, I experiment depending on my mood🤪😁 Also, I don't use bleach before using this or my Wella Semi Permanent Light Blonde hair color even though I'm starting to get those pesky gray hairs now😉 The pic of my hair is after a 2nd washing, it was much darker/brighter prior to washing this morning (dyed it 3 days ago). So it really does fade fast on my hair compared to the other 2 brands I mentioned above that I used to use.
A**R
Terrible bleeding and rubbing off my hair after 2.5 washes
I'm not sure if it the color I chose (Midnight Blue) or my hair, but I am sitting here right now with a blue color on my shirt because the color is still rubbing off even after 2 hair washing days and one day with a co-wash with only conditioner. If I touch my hair with my hands, blue comes off onto it. If I scratch my head, the fingernails are stained blue. I even painted my nails a coral color to cover up the stains, and it turned my coral nails purple! I have already stained and ruined a couple of white t-shirts with blue on the collar (and the stains did not come off by laundering them). I know this is semi-permanent color and some amount of bleeding and rubbing off is expected, but after 2.5 washes, I would hope that this would have gone away by now. On the plus side, after those 2.5 washes, the color is still quite vibrant in most parts of my hair. Do not recommend unless you are prepared to deal with a bunch of stained hands, clothes, and anything else your hair comes in contact with.
R**D
Got BAD Roots? Bad Color?
I am SO in love with this stuff! So far I've purchased it twice, it's that good. While it's perfect for MY needs, it might be a miss for you, and here's why: I have dark brown hair. Or shall I say HAD. I'ts turning grey, so it was salon dyed with highlights. But now my hair is growing out, and instead of a touch up, I want it to grow out to virgin hair. 2 inches of grey roots and faded medium brown ends? YUK! How was I going to leave the house unless wearing a ski mask?! I had this idea I wanted that purple/grey color after all the brown grew out. When I saw that this product doesn't damage your hair, I thought I'd try it. I've used manic panic in the past. This was reasonably priced so I went with this burgundy, because it didn't come in a purple for dark hair. Washed hair, towel dried. Instead of using the brush, I used a rat tail comb, applying the gel color on to the base and combing through. Waited. Rinsed. WOW!!!!! The grey is that gorgeous light purple, and in the light you can see streaks of dark burgundy on the brown hair. Subtle, but there. It looks like a salon did it. AND...my hair feels like it gets a conditioning treatment every time I use it! I'm not careful about avoiding my scalp, so my head is a little blotchy before my next shower. The next shower takes the scalp color off and it looks perfect. I've also put it on dry hair around my face, because those areas fade quickly because you wash your face twice a day and wear makeup. I just leave it in my hair until I wash it next. I never was very good at following directions, heehee! Comes with gloves, and the gloves are much better than box color gloves, but as a glove addict I always have the better fitting medical gloves on hand, and use those. LOVE. THIS. STUFF.
C**R
best blue dye on the market
Best blue in the game by far!! I have been strictly using this dye for my blue ever since I first tired it, the fade out does let turn green, color lasts l, I reapply when I need to touch up my roots once a month.
I**H
Quel beau vert
La couleur est vraiment très bien, et c’est possible d’en rajouter, j’ai pu utiliser ce produit deux fois
A**A
Best hair colour ever
This product is just amazing.... the color and everything. But order 2 quantity. Even you have Bob cut. I love it
F**A
Not recommended
It has stained my hands , my neck, all the parts of my body thats in contact with my hair after wash and dry . Very bad . Never had a hair dye like this before
A**R
Disappointed
Even if o pre lightened/ bleached hair the pink hardly comes through, and surely fades in a wash or two Certainly doesn't match to the other shades of L'Oréal colourists Highly disappointed
C**N
Me encanta
Definitivamente lo único malo que le veo es que dura poquito tiempo. Acondiciona el pelo y lo deja suave. Yo tengo algunos reflejos decolorados y mi color natural es castaño claro. El color sólo se fija en las partes decoloradas, es justo lo que yo buscaba y da un efecto Rosegold. Después de probarlo usé el tono Burgundy y cometí el error de meterme a una alberca y todas las partes decoloradas se volvieron verdes, volví a aplicar este tono rosa y mi pelo de nuevo es lindo y se quitó el tono verde.
Trustpilot
2 months ago
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