What does Back It Up do for my hair?

It adds definition, shape, and hold to your natural texture. Perfect for reviving curls and waves, it helps hair bounce back into place and last longer.

Is it suitable for curly or wavy hair?

Yes – it’s especially great for enhancing and defining curls or waves without stiffness. Think soft, touchable texture that holds its shape.

How do I use Back It Up?

Apply a small amount to damp hair, scrunch in from mid-lengths to ends, then air-dry or diffuse. It activates with movement and resets with a scrunch.

Does it help with frizz and humidity?

Definitely. It smooths frizz, locks in moisture, and shields against humidity – giving you longer-lasting texture with a natural, undone finish.

Can I layer it with other products?

Totally. Use it solo for effortless texture or combine with stylers for more hold or shine. It’s the ultimate base for textured styling.

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Bed Head by TIGI Back It Up Texturising Hair Cream, Styling Cream with Long-Lasting Hold & Frizz Control, Moisturising Formula for Shape, Body & Definition, 125ml

Product ID: 324769218

Details

Brand
TIGI
Hair type
Normal
Item form
Cream
Item volume
4.23 Fluid
Liquid volume
4.23 Fluid
Material Type Free
Sulphate Free

⏳Long-lasting hold up to 24h

🌿Sulphate-free, gentle on hair

💧Moisturising, frizz control formula

$25.43

Duties & taxes included

In stock

Sold byAmazon USADelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

Buyer Protection · Full refund if your order doesn't arrive as described.

Desertcart purchases this item on your behalf and handles shipping, customs, and support to USA.

Secure transaction

Description

💥 Elevate your hair game with hold, hydration, and style that lasts all day!

TRUSTED PRO FORMULA - Sulphate-free and crafted by TIGI, the stylist’s choice for creative freedom
SALON QUALITY TEXTURE - Enhances natural curls, waves, and tousled looks with professional definition
HYDRATING FRIZZ FREE - Moisturises strands deeply while taming frizz for a soft, shiny finish
EFFORTLESS ALL DAY STYLE - Locks in shape and bounce for 24+ hours without stiffness
LIGHTWEIGHT PEAR SCENTED - Non-greasy formula with a fresh pear fragrance for daily confidence

Bed Head by TIGI Back It Up Texturising Hair Cream is a 125ml sulphate-free styling cream designed to provide long-lasting hold, enhanced texture, and frizz control. Perfect for all hair types, it moisturises and defines curls, waves, and straight styles with a lightweight, pear-scented formula trusted by professionals worldwide.

Specifications

ASIN	B08R51L3RS
Benefits	Shape & Hold, Volumizing
Best Sellers Rank	5,302 in Beauty ( See Top 100 in Beauty ) 44 in Hair Styling Creams & Lotions
Brand Name	TIGI
Country Of Origin	USA
Customer Reviews	4.5 out of 5 stars 1,244 Reviews
Global Trade Identification Number	00615908431612
Hair Type	Normal
Hair type	Normal
Item Form	Aerosol
Item Type Name	Back It Up Texturising Cream for Shape and Texture
Item Volume	4.23 Fluid Ounces
Item Weight	0.13 Kilograms
Item form	Aerosol
Liquid Volume	4.23 Fluid Ounces
Liquid volume	4.23 Fluid Ounces
Manufacturer	TIGI
Material Type Free	Sulphate Free
Number of Items	1
Product benefits	Shape & Hold, Volumizing
Scent	Pear
Scent Name	Pear
UPC	615908431612
Unit Count	125.0 millilitre

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Are the products genuine and authentic?+

Yes, all products are sourced directly from authorized retailers in the US, UK, UAE and India. We maintain strict quality control processes and verify each product before shipping. All items come with applicable manufacturer warranties and are covered by our standard return policy.

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Delivery times vary by destination country, typically ranging from 3-9 business days. Each order is fully trackable through our system. We handle all customs clearance and use reliable courier partners for last-mile delivery. You'll receive regular updates about your order status via email and our app.

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Desertcart is an international e-commerce platform operating since 2014. We securely process thousands of orders globally each day. Every product goes through our quality verification process before delivery, and we provide end-to-end order tracking, 24/7 customer support, and a comprehensive returns policy to ensure a safe shopping experience.

How is product pricing calculated?+

Our prices include the product cost, international shipping, import duties, customs clearance, and local delivery charges. We handle all customs and import procedures, ensuring there are no hidden fees upon delivery. PRO members receive additional benefits including free shipping.

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TrustScore 4.5 | 7,300+ reviews

Abdullah B.

Great price for an authentic product. Fast international shipping too!

3 weeks ago

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Excellent communication throughout the order process. Product is perfect.

2 weeks ago

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$25.43

Duties & taxes included

In stock

Sold byAmazon USADelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

Buyer Protection · Full refund if your order doesn't arrive as described.

Desertcart purchases this item on your behalf and handles shipping, customs, and support to USA.

Secure transaction

Trustpilot

TrustScore 4.5 | 7,300+ reviews

Ayesha M.

The product exactly matches the description. Very satisfied with my purchase.

5 days ago

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I loved the variety of products available. Will definitely shop again.

2 months ago

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