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🟣 Keep your blonde bold and brilliantly brass-free — because your hair deserves the spotlight!
OGX Blonde Enhance Purple Toning Shampoo is a 385ml sulfate-free formula enriched with keratin, purple fig, and iris extracts. Designed specifically for silver, pre-lightened, and blonde hair, it neutralizes unwanted yellow tones while hydrating and protecting color-treated strands. Its balanced pH and high pigment concentration deliver gradual, customizable toning for a fresh, salon-quality look at home.






| ASIN | B092WC8RHC |
| Benefits | Hydrating |
| Best Sellers Rank | 57,455 in Health & Personal Care ( See Top 100 in Health & Personal Care ) 227 in Heating Pads |
| Brand Name | OGX |
| Customer Reviews | 4.4 out of 5 stars 1,347 Reviews |
| Global Trade Identification Number | 03574661580395 |
| Hair Type | Color Treated |
| Hair type | Color Treated |
| Item Form | Liquid |
| Item Type Name | OGX Blonde Enhance Purple Shampoo 385ml |
| Item Volume | 385 Millilitres |
| Item Weight | 0.39 Kilograms |
| Item form | Liquid |
| Liquid Volume | 385 Millilitres |
| Liquid volume | 385 Millilitres |
| Manufacturer | Vogue International |
| Material Type Free | Sodium Laureth Sulphate Free |
| Number of Items | 1 |
| Product benefits | Hydrating |
| Scent | Unscented |
| Scent Name | Unscented |
| Unit Count | 385.0 millilitre |
L**A
Noticeable tone improvement without harshness
I’ve been using this purple toning shampoo for a few washes, and the difference in my blonde shade is clear. It noticeably tones down yellow and brassy tones, leaving my hair looking cooler and fresher. The scent is pleasant without being overwhelming, and the creamy texture lathers well despite being sulfate free. The formula contains keratin, purple fig, and iris, which leave my hair softer than some other purple shampoos I’ve tried. It doesn’t feel as drying, which is a big plus if you have colour treated or pre-lightened hair. For best results, I leave it in for 2–3 minutes before rinsing. It works gradually, so you can control the toning effect depending on how long you leave it in. A good choice for maintaining a cooler blonde shade without damaging the hair.
L**N
Very good product
Very pleased with this. There is a slight lather when using this which is good. It does stain your hands. I also used the OGX Sulfate free conditioner (Coconut) and both products left my hair smelling nice and also soft. Will definitely use this seller in future.
C**O
Purple shampoo
Great purple shampoo, does the job. I love the brand. Can cause dryness so use a conditioner afterwards.
P**R
Great Product
This works fantastically on brightening my blond highlights. It is a little watery and I ended up with bit too much in my hand the first time. The 2nd time I gave the bottle a good shake before opening and it flowed a little slower. It turns the water purple and the shower tray looked like it was being swirled around in purple fluffy clouds! I love this stuff, in fact, I love all the OGX products I’ve used & have converted my hairdresser & several friends and family to them. 100% recommend this and suggest you try OGX Argon Oil conditioner or Hair Mask to complement this shampoo. I started using this combo after my last trip to my hair guru and can honestly say there’s a big difference in the brightness of the lights and the quality of the feel of the hair all over. For me this is a winning combo that’s kept my bleached locks looking like that j’ust stepped out of the salon’ wonderful for a LOT longer than normal. P.S I’ve been a ‘whatever is cheapest in the supermarket’ hair product buyer in the past & I would usually baulk at the thought of spending over £3 a bottle for sun of it. However, you most definitely get what you pay for with OGX and in these times of high cost of living, a little splurge on a bit of luxury that gives not just your hair a radiant glow, but gives you little lift inside too.
M**B
Nice but price went up
Love this shampoo. Enhances hair colour really well. Hair dry but similar to other purple shampoos. Managed with conditioner and serum. Noticed my subscription price of £3.80 my second bottle cost £5.13 and now shown on Amazon as over £8. Will be cancelling this to shop around. Thank you
T**X
Works well on highlights
Recently got blonde highlights and wanted to keep brassy tones out of my hair. The shampoo is intensely purple I’m very good at keeping the blonde looking crisp. My hairdresser advised using a sulphate free shampoo and this fits the bill perfectly. The bottle is a large size and seems to be lasting well in terms of the number of uses. The slightly odd thing for me is how thick the consistency of the shampoo is. It reminds me of slime that my kid plays with - When you squirt it out the bottle it stays attached and you have to pinch it with your fingers to separate it from the bottle. Smells nice, rubs in well and works well at cleaning hair.
H**H
Magical on yellow tones!
One of the best purple shampoos I've used! It never stains my hands and nails like lots of others I've tried. I haven't felt the shampoo is drying in any way and my hair always feels lovely after using - something I've not experienced with other very drying brands that are often more expensive! I tend to use this once a week to keep the yellow tones at bay but this SAVED my hair when it started getting very yellow and brassy just a few weeks after bleaching. I'm in love with it and will definitely be buying again when this bottle eventually runs out - a little goes a long way!
C**L
Sulfate free!
Nice smelling shampoo, bought as my scalp is irritated easily. It lathers well, very purple but does not stain hands. Bit runny but I don't mind. Does the Job. Doesn't seem to purple stain hair like most do. but has a nice tone to it. Makes my hair very soft compared to most purple shampoos that tent to dry hair out. Would recommend.
A**G
Bestes Silbershampoo
Bestes Silbershampoo für stark strapazierte aufgehellte Haare. In meinem Fall 3 x blondiert bis die Haare nur noch wenig Gelbstich hatten. Das Shampoo lasse ich in der Regel ein paar Minuten einwirken, die Haare werden weich und gepflegt danach im Gegensatz zu den meisten anderen Silbershampoo. Und es pigmentiert perfekt den Gelbstich weg, auch bei einem einem etwas dunkleren Blond mit gelb-orange-Stich tut es gut neutralisieren. Klare Kaufempfehlung von mir und ich bin Friseur.
V**S
Funciona de verdad, deja el rubio bonito y sin tonos amarillos
Este champú morado me ha sorprendido para bien. Lo uso una o dos veces por semana y noto cómo neutraliza los tonos amarillentos del rubio desde el primer lavado. Deja el color más frío y uniforme, sin resecar el pelo como otros matizadores que he probado. Tiene una textura cremosa, hace buena espuma y huele muy bien (suave, nada fuerte). Además, está formulado con queratina y extracto de higo, y se nota: el pelo queda suave, con brillo y fácil de peinar después. También me gusta que tenga el pH equilibrado, lo que lo hace ideal incluso para cabellos teñidos o tratados. Muy buena opción si llevas mechas, balayage o cualquier tipo de rubio. Repetiré seguro.
S**H
Sans sulfate
Sent bon et fonctionne bien , parfait pour les cheveux ayant un lissage brésilien car difficile de trouver un shampooing violet sans sulfate
M**X
Parfait
Dommage que je ne peut pas vous écrire l’odeur mais se shampooing sent trop trop bon! Très fonctionnel pour les blonde fait son job!
N**A
Niculescu Cornelia
Ottimo prodotto lo acquisto per mio figlio.
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