Ultimate Guide to Social Media Marketing
Product ID: 254140361
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Create Focused Social Media Campaigns Tailored to Your Business Ultimate Guide to Social Media Marketing takes readers through a 360-degree perspective of social media marketing in businesses, from strategy to tactics, from organic to paid, from B2B to B2C, encompassing all of the current networks. Topics include: Why businesses need to embrace social media marketing Understanding today’s social networks from big ones like Facebook and YouTube to emerging platforms Learning how to craft your business’s social media strategy using today’s formats How to leverage images and video in your social media outreach Leveraging chat bots, paid social media, and influencer marketing Building your business social marketing team Measure your social media outreach progress and improve your performance over time
| Dimensions | 19.69 x 1.91 x 24.77 cm |
| Edition | Illustrated |
| Isbn 10 | 1599186748 |
| Isbn 13 | 978-1599186740 |
| Item Weight | 1.05 Kilograms |
| Language | English |
| Print Length | 376 pages |
| Publication Date | 8 September 2020 |
| Publisher | Entrepreneur Press |
User
Top!
Great book to improve your social media skills for your business. It helps me with Facebook, LinkedIn and Instagram. I wish there was more information about TikTok because there's a lot of people who also build their business with this social media in 2023.
User
This is the Social Media Book You've Been Looking For!
This book really does have it all! It starts off by going in-depth on all the social media platforms & offering specific tips for each them. They cover strategy, images, video & why you should consider using each for your business. This truly is a 360 degree view on social including paid social, leveraging influence marketing, repurposing your content & how to tell if what you are doing is even worth it by looking at analytics. Seriously, this is the only social media book you need. Grab your copy today!
User
The Go-To Resource for all things Social!
So excited for this collaborative book with these experts! I pre-ordered this book as soon as Jenn Herman shared that this book was coming out! It's so rare to find a book with all of these resources in one place AND in an easy to understand format with examples! I highly recommend taking it a step further and not only purchasing this book, but connecting with each author and following their social platforms to engage deeper with their expert content!
User
Professionals- Get This Book!
This book is excellent! Learn how to create social media content and campaigns that will connect you with new clients and improve your top-of-mind awareness in your industry and profession. The authors work together to show you how to engage audiences on the top platforms and when all said and done, create relationships that bring in new business. Great job Mike, Stephanie, Jenn, Amanda and Eric. This book is an easy 5 stars!
User
Do your career a favor and buy this
I'm not sure a group with this much experience, knowledge, and industry clout have come together to create something this valuable and informative in the history of social media marketing.Each author's insights alone are worth exponentially more than the price of this book.Whether you are just getting started or consider yourself a seasoned veteran of social media marketing you will find yourself referencing this gem countless times throughout your career.
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