Can I use this immediately after bleaching?

To keep blonde always looking salon fresh, it’s best to introduce Violet Crush Purple Shampoo from the first wash after a salon color application. We hope this helps!

Is this really cruelty free? I thought they did animal testing in China in order to sell there?

We are often asked if John Frieda products are cruelty-free. In our never-ending quest to get our transformative formulas just right, we test our formulas rigorously, but we absolutely do not test on animals. We follow the conventions of the EU and other governmental bans on animal testing for cosmetics. To sum up, John Frieda allows its materials to be tested on animals when required by law. Therefore, we would NOT consider John Frieda to be a cruelty-free brand.

Does this have any blue pigment?

Not really sure what you mean. It is a deep purple color

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8.3 Ounce Shampoo for Blonde Hair, Violet Crush Purple Shampoo, Neutralizes Brassy Yellow Tones, Blonde Toner for Bleached, Platinum

Product ID: 175412565

Details

Age Range (Description)
Adult
Brand
John Frieda
Hair Type
Color Treated
Item Form
Liquid
Scent
Citrus Floral

⚡Neutralizes brassiness fast

🌿Ammonia-free formula

💜Violet pigment power

$28.99

Duties & taxes included

In stock

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Description

💜 Say goodbye to brass, hello to brilliance!

VIOLET CRUSH MAGIC - Deposits crushed violet pigments to brighten and cool your blonde in just one wash.
TRUSTED BY THOUSANDS - 4.5-star rated with over 5,000 reviews—join the blonde revolution today.
CLEANSE CONDITION COMBO - Pairs perfectly with Violet Crush Purple Conditioner for ultimate color protection.
BRASSY TONES KNOCKED OUT - Instantly neutralizes yellow tones for salon-fresh blonde vibrance.
AMMONIA FREE FRESH SCENTED - Gentle on hair with a refreshing citrus-floral aroma that elevates your wash ritual.

John Frieda Violet Crush Purple Shampoo is an 8.3 oz ammonia-free formula designed specifically for color-treated blonde hair. It deposits violet pigments to neutralize brassy yellow tones, enhancing cool, bright blonde shades after just one use. With a refreshing citrus-floral scent and salon-quality results, it’s a top-rated choice for maintaining vibrant, fresh blonde hair.

Specifications

ASIN	B0823HC74S
ASIN	B0823HC74S
Active Ingredients	lactic_acid
Age Range Description	Adult
Best Sellers Rank	#10,700 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #322 in Hair Shampoo
Brand Name	John Frieda
Customer Reviews	4.5 4.5 out of 5 stars (5,395)
Department	Women
Global Trade Identification Number	00717226260353
Hair Type	Color Treated
Item Dimensions	1.87 x 3 x 8.22 inches
Item Form	Liquid
Item Weight	0.6 Pounds
Item model number	26035
Liquid Volume	8.3 Fluid Ounces
Manufacturer	Kao USA Inc.
Manufacturer	Kao USA Inc.
Manufacturer Part Number	x1
Material Type Free	Ammonia Free
Model Number	26035
Number of Items	1
Other Special Features of the Product	Scented
Package Size Name	8.3 Fl Oz
Product Benefits	Conditioning
Product Dimensions	1.87 x 3 x 8.22 inches; 9.6 ounces
Recommended Uses For Product	Color Protection
Scent Name	Citrus, Floral
Suitable Hair Color	Medium Blonde
UPC	717226260353
UPC	717226260353
Unit Count	8.3 Fluid Ounces

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Trustpilot

TrustScore 4.5 | 7,300+ reviews

Ayesha M.

The product exactly matches the description. Very satisfied with my purchase.

5 days ago

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Customer service was outstanding when I had questions about the product.

2 days ago

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