Aveda Blue Malva Shampoo | Purple Shampoo for Gray and Blonde Hair | Neutralizes Brassiness and Yellow Tones |With Blue Malva and Coneflower | 95% Naturally Derived* | Liter Size | 33.8 Fl Oz

Love this shampoo. I’ve used it for years. Never any buildup, feels clean and pure. Leaves my grey hair stay looking ihealthy and strong!

This has always been my favorite shampoo. I have white hair from age😊 so when I use this daily it keeps the yellows away and my hair smells nice and is always soft.

I love this stuff and I always have since Horst sold it in Minneapolis. You could buy it by the gallon back then. Not any more since a mega company bought the rights to make it. It's about $80 for a 34 oz bottle. But still has the same similar ingredients, and your hair feels great after each use still...

My hair is mixed grey and brown. Have used this for years. I get compliments on my hair.

I’m growing out my silver hair. My older colored hair is brown & it starts getting brassy looking. I get clear glosses once a month to help with that & was always told to use purple shampoo in between, which leaves my hair looking white & not how I want it. So…. I bought this & love it! This shampoo is amazing! It feels great & lathers nice, it goes down the drain clear & my hair looks really good! It blends the demarcation line great & tones my silvers to a really pretty color silver & tones the dark brown, it works great for all the colors on my hair! Buy it!

Mom loves for he white hair

I just bought this shampoo with the conditioner. It's the first shampoo that I've used where the scent wasn't overpowering and that didn't leave my hair feeling like straw. My hair felt soft and easier to manage after shampooing and conditioning. It didn't get rid of all the frizz but it seems more manageable and less frizzy even the day after shampooing. In terms of yellowing: My hair looks brighter and shinier but the shampoo didn't remove the yellow left from other shampoos and conditioners in the lower strands of my long hair. I'm hoping after a few months of washing with Aveda, the yellowed lower strands will get brighter and more silvery. Overall, best shampoo and conditioner I've used thus far.

Best shampoo since I turned grey!

My hair look healthy, shiny and easy to manage. I used it one a week with the conditioner….my husband love it too. I highly recommended.

Great shampoo for my silver hair, love the fragrance too.

Me gusta que el color morado no es tan intenso es algo claro. He usado otros que dejan el cabello color lila y se ven raros. Este shampoo usandolo 3 veces a la semana si resalta el tono blanco de las canas sin teñirlas de morado. El aroma me encanta, se siente como muy natural, no me reseca el cabello y lo uso de 2 a 3 veces a la semana. Rinde mucho porque se ocupa poco para una melena mediana.

Meine Frau schwört seit vielen Jahren auf dieses Produkt. Es läßt die Haare glänzen und verströmt einen guten Duft. Da das Produkt sehr sparsam in der Anwendung ist, stimmt das Preis-leistungsverhältnis .

Don’t be put off the price as this lasts for ages. I use 1 pump every 2 days on my medium length bob and this bottle size lasts me over a year. It has a divine almond smell which people frequently comment on. Really enhances my grey hair and brings out the natural silvers. My hair is always soft and shiny after use and total strangers have stopped me in the street to ask what I use on it! A natural organic product with no hidden nasties, plus packaging is recycled. I love it and highly recommend.