Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 5 Medium Brown, 1 Kit (Packaging May Vary)

I’ve colored my hair at home for YEARS, and considering how long I’ve been using this specific hair dye (for the last 10+ years) my review is a little late. BUT I have to say this is one of the few products I continue to come back to. Every time I use it, I’m reminded why it’s become my favorite. The instructions are easy to follow, everything I need is included in the box, and the results always leave me feeling like I just walked out of a salon. After not dying my hair for so long my hair starts to become greasy at the roots even though I wash my hair everyday, but after I use this my hair feels and looks brand new! What I love most is how evenly the color goes on. It completely covers my grays without looking flat or unnatural, and the shade turns out true to what’s shown on the box. My hair looks rich, shiny, and full of dimension instead of looking overprocessed or dull. I also appreciate that the formula feels much gentler than some other permanent dyes I’ve tried. It didn’t leave my scalp feeling irritated, and my hair actually felt soft and healthy after rinsing it out. The conditioner included in the kit is amazing—it left my hair feeling silky, smooth, and much easier to style. I found myself running my fingers through my hair because it felt so soft. Another thing that really impressed me was how well the color lasted. Even after several washes, it stayed vibrant and didn’t fade nearly as quickly as other brands I’ve used. My hair continued to look fresh, glossy, and healthy for weeks. For the price, I honestly don’t think you can beat the quality. It saves me the time and expense of going to a salon while still giving me beautiful, professional-looking results at home. I’ll definitely keep purchasing this hair dye, and I highly recommend it to anyone looking for reliable gray coverage, long-lasting color, and healthier-looking hair!!!

This has always been my favorite and go-to brand of do it myself hair color. It’s easy to use, dependable, affordable and gives good gray coverage :) First picture is about 10 days after most recent coloring. 2nd pic is sometime prior to coloring (it had most likely been 6 mos since I had colored - just got busy Yikes lol). I currently use this particular color because it’s closest to my natural color (I think anyway lol), and right now I’m most interested in covering gray hair. In the past I have used some other shades within this same color level (6) from this brand. While at other times I varied in color levels. I once went darker (level 5) and other times lighter - even much much lighter (level 9 or 10 in my 30s) and spent many years using a level 8G (in my 40’s). I give this product 5 Stars and highly recommend it. Thanks for reading, I hope this review has been helpful. Have a Blessed Day.

L’Oréal is the best hair color for me. Always looks good, great quality, covers my gray and usually last up to six weeks. I don’t like to use anything else.

I loved the color, it's easy to use, no drip. I like that it comes with shampoo so you don't feel like your hair is still dirty. One big problem is if you have weakness in your hands due to age, arthritis or disability squeezing the color creme into the developer is very difficult. I worked for 10 minutes and was able to get about half of it in and finally gave up and just used what I had. You may need help. Other than that it was great.

I have used the product for 15 yrs. and will never change. It covers grey and looks natural. I love it.

L'Oreal Paris Excellence Crème Permanent Hair Dye in 5 Medium Brown is my go-to for covering stubborn grays without the hassle—this Triple Care formula with Pro-Keratine Complex left my hair feeling soft and nourished after a month, not dry or brittle like some dyes, and the color is a warm, natural brown that fades beautifully without brassiness. The kit's easy to use with the pre-mixed colorant and developer, and it gave me 100% gray coverage that held up through a few washes, plus the conditioner left it salon-smooth. At ~$8-$10, it's a steal for the at-home pamper, though the ammonia scent lingers a bit during application. Pro tip: Do a strand test first if you're new to permanent dyes, and follow up with a deep conditioner for extra shine—loving the confidence boost from my even, vibrant locks!

I love it! The color came my beautiful. I’m gonna buy it again.

Use this every 2 weeks and more affordable than the store.