The Sports Event Management and Marketing Playbook (The Wiley Event Management Series)
Product ID: 11648107
🎯Sponsor & ticketing mastery
📊Strategic market insights
📚Proven event management framework
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🏆 Own the Playbook, Own the Arena
The Sports Event Management and Marketing Playbook is a comprehensive guide designed for sports event planners aiming to excel in sponsorship acquisition, ticket sales, and operational management. This used book, in good condition, offers strategic insights and practical frameworks trusted by professionals across nonprofit and major league sports sectors.
| Best Sellers Rank | #1,346,126 in Books ( See Top 100 in Books ) #1,233 in Hospitality, Travel & Tourism (Books) #13,220 in Business & Finance |
| Customer Reviews | 4.3 out of 5 stars 32 Reviews |
S**Y
Standard Text Book
I got this as a required book for one of my grad school classes. It is informative and somewhat up to date. I’m sure a newer version will be out soon.
B**T
If you want help with your event or marketing - get the book
Tremendous book that helps a lot of folks in sports marketing. I have worked in the business for a long time and their is a lot to be used and shared in here. Non profits to big leagues can use what is in here. I highly recommend it.
P**3
Alright
Strange outline for writing a book. different and doesnt really get the information across well.
2**0
Book received in POOR condition
The spine of the book is broken away from the contents - will need to glue together to use. Please advise if can be replaced.
Q**N
Five Stars
This book is really helpful when someone who wants to step feet in the sports industry.
W**N
If you are into sports and event marketing this is a must read
I've been in this business for 25 years, and learned more from this book than with all of my experience combined!
A**R
Five Stars
Good
D**R
One Star
Not the product I asked for.
Trustpilot
2 weeks ago
2 months ago