AmeriColor 12 Color Variety - Kit, Soft Gel Paste Food Coloring, 4.5 Ounce Bottles.

These gel colors are AMAZING! They are vibrant and a little goes a long way. I tried the small student set and after just one cake decided to buy the larger bottles. This set is a steal! I love that I am able to use a just a few drop and achieve deep and rich colors WITHOUT using an immersion blender or putting my frosting in the microwave. The bottles are also so much easier to use than Wilton's jars that you have to dig get out off.

Americolor food gel are amazing. I've used them at several job sites and am glad that I made this purchase. There are tons of colors to choose from if purchasing individual bottles, and this boxset is a great introduction to their products. It doesn't take much to make rich, vibrant colors with these gels. They are very much worth the investment and can be using in a multitude of products.

Taste 👅 is good not biter after taste color variety colors are vibrant

This is by far the BEST coloring gel I have ever used. The colors are consistant and saturated so you don't need to use a lot of product to get your desired results. In the past I've had trouble achieving depth of color with darker shades like black or burgundy, without adding tons of color gel, (ie: Wilton brand), resulting in a more than noticable change in icing/batter consistancy and taste. But the Americolor gels are so concentrated that it's easy to reach even the darkest shades with just a small amount of gel. I love the larger sized bottles as well, making it easier to stock up on more heavily used colors. I highly reccommend this food color gel for both novice and serious bakers alike. Great product!

Edit: Updating to add that I was able to contact Americolor by phone and they've been wonderful, so I changed my rating to reflect that. Leaving the original below, as a caution to anyone buying this through Amazon. In future I'll be purchasing through Americolor directly. Original: Product arrived with zero damage to the outside of the box, seal intact; however, internally the safety seal under the cap of the violet dye had ruptured and leaked onto the box and several other bottles. Due to the ruptured seal the violet isn't safe to use due to potential for contamination. Amazon won't allow return or replacement since it's a food product, and Americolor's website is terrible. I've tried 4 times to report order damage via their site, with every attempt resulting in an error (after it sits and spins forever). All I'd like is a replacement of the one bottle of violet, especially since these aren't cheap.

I love not having to dig out the food coloring from the canister like with Wilton brands! The colors are vibrant, and for the price worth it. Gel food coloring is expensive, so it’s nice to buy decent sized bottles for a good price. Buy it, you won’t regret it. I hope these pictures of my cakes will show you just how well the colors come out!! If this review was helpful please hit the helpful thumbs up, thanks! :)

I love these gel colors from Americolor. I was using Wilton but needed a certified peanut free gel color. I wasn't sure of the price at first, but they are lasting forever. The 4oz is a lot of color and I am sure I would spend more on the smaller Wilton colors when you add them all up. Additionally, the color comes out very vibrant. I will order more colors.

I really love AmeriColor soft gel pastes and will never use another brand again. They come in these squeeze bottles for an easy and mess-free application. Prior to discovering these, I used to use the Wilton gel icing colors in the little jars and they would get so messy because you have to use a toothpick or utensil to get the gel out. My set of 12 did not come with Copper(fleshtone) and Avocado Green as shown in the picture. But I was very happy because I got Royal Blue and Fuchsia instead. All the other colors are the same as pictured. I love this set!

Amazing product 👌