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💎 Platinum Perfection, No Compromise
Adore Semi Permanent Hair Color in 150 Platinum delivers a vibrant, salon-quality grey tone with a clean, vegan formula free from ammonia, peroxide, and alcohol. Designed for easy at-home use, it provides up to 4 weeks of bold color on all hair types while aligning with ethical beauty values.




















| ASIN | B00OVF9XUI |
| Best Sellers Rank | #726 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #13 in Hair Color |
| Brand | Adore |
| Brand Name | Adore |
| Color | 150 Platinum |
| Container Type | Bottle |
| Customer Reviews | 4.2 out of 5 stars 65,672 Reviews |
| Full Cure Time | 15 Minutes |
| Global Trade Identification Number | 00661157101509 |
| Hair Color Permanence | Semi-Permanent |
| Hair Type | Normal |
| Item Form | Liquid |
| Item Type Name | Hair Color |
| Item Weight | 4 Ounces |
| Manufacturer | Adore |
| Manufacturer Part Number | 150 |
| Material Features | Chemical hair color |
| Material Type Free | Alcohol Free, Ammonia Free, Peroxide Free |
| Model Number | 150 |
| Number of Items | 1 |
| Package Information | Bottle |
| Package Size Name | 4 oz |
| Product Benefits | Vibrant Color |
| Recommended Uses For Product | Coloring, Touch-ups, Highlights |
| Suitable Hair Color | Silver |
| UPC | 661157101509 |
| Unit Count | 4 Fluid Ounces |
J**A
They say I’m a Storm!
I used the Adore Titanium semi-permanent hair color on one of my wigs, and I am absolutely in love with the results! The color came out as a beautiful smoky silver with the perfect blueish hue that gives it so much dimension. Depending on the lighting, it shifts ever so slightly, making it look even more stunning. I’ve received so many compliments every time I wear it. My favorite? Someone called me “Storm,” like the iconic comic book character, and I couldn’t have loved that comparison more! The color is bold, unique, and definitely a head-turner without being over-the-top. The color applied evenly, left my wig feeling soft, and gave it a vibrant, salon-quality finish. If you’re looking for a titanium shade with a cool blue undertone that stands out in the best way, I highly recommend giving this color a try. I’ll definitely be purchasing it again! Lipgloss by EADEM
A**R
Adore Me Some Adore—Fantasy Hair on a Budget with Indigo Blue Magic
Let me tell you: I’ve been on a personal journey through the rainbow, and Adore has been my trusty sidekick the whole way. I’ve been buying their fantasy colors off Amazon for a couple years now because a) I only dye my money piece, and b) I like to switch it up more than a toddler in a Halloween costume aisle. My most recent adventure? Indigo Blue. This shade is chef’s kiss if you want that deep, ocean-at-midnight vibe. It starts out looking like you stole pigment from Poseidon’s favorite cloak. It is semi-permanent, though, so don’t expect it to cling to your hair like your cat clings to the warm laundry. I got a solid couple of weeks before it started fading into a soft pastel seafoam vibe—not bad, just a different kind of cute. The fade is gentle, not patchy or weird, and it never made me look like I lost a battle with a Smurf. Now, let’s talk consistency. This dye is not watery like those runny nightmares from some other brands. It stays put, which is great when you’re trying to paint your hair, not your bathroom walls. Plus, each bottle is 4oz and you get two—a total steal for under $10 depending on the shade. That’s salon color price on a ramen noodle budget. Here’s my own Adore color lineup: Rich Eggplant, African Violet, Violet Gem, Purple Rage – All queens in their own purple way. Long-lasting, vibrant, and fade like a dreamy pastel. Neon Pink – WARNING: It's so neon you might start glowing like a Vegas sign under a blacklight. Not actually glow-in-the-dark, but close enough. Jet Black – Ehh... the one I wouldn’t recommend. Fades fast and gives a weird greenish cast. Use a true permanent black if you’re going dark-dark. Back to Indigo Blue—while it did fade faster than the purples, I still loved it. The blue washed out beautifully and didn’t stain my bathroom like an abstract art project gone wrong. Oh, and it’s vegan, cruelty-free, and free of ammonia, peroxide, and alcohol, so my money piece stays shiny and happy instead of fried and crunchy. In short: If you’re fantasy-dye curious, broke-ish, non-committal with color, or just a long-time color addict like me—Adore is the move.
A**R
Mystic Grey Enthusiast
This is by far the best semi-permanent dye I have tried. This is my second time coloring my hair with the Adore Mystic Grey color. I have highlights and I like to switch it up with fun colors when it’s time for a root touch up. My hair is naturally dark brown with highlights, so the highlighted parts took the color very well. I will say that with this product you will need to paint it in and saturate the hair very well, and in small sections. I used 1 and 1/2 bottles mixed in with the Malibu C blonde enhancer packet to achieve this look. Skip the Malibu C for a darker tone. It gives me a nice cool blueish/silver finish. I left it on for 30 minutes with a hair cap and blow dried with heat for 5 minutes. The longer it stays in your hair, the darker it will become. It lasted for almost two months before it completely faded.
S**L
Mocha covers pink, but I suggest diluting it/ Paprika is a true auburn shade on brown hair
Review for Mocha (3/5☆) This is a tough product to rate because it has pros and cons. I got the color mocha with the intention of covering my hot pink hair. A lot of reviews say the mocha turned their hair green, which I wanted to neutralize the pink. Pros: smells good, easy to use, easy to clean, not damaging, covered pink very well (to an auburn color). Cons: the only con, but it's a big one, is that it did turn the ends of some of my hair, mostly my face framing pieces a greenish dark brown. I ended up trimming as much of it off as I could, but don't be like me and please do a strand test. For the process, I put it on completely dry hair, shower cap, heated with blow dryer for a minute, left cap on for 30 min, rinsed out. I have above shoulder length hair, natural level 2 roots, ends were lightened to a 7/8. I doused my hair and used about 60% of the bottle. Update: It faded fairly fast after only one shampoo, but I made a color depositing conditioner and left it on dry hair for 40 min. If I had done this to begin with, I might have rated it higher. The pic with straight hair is after the color depositing conditioner. Review for Paprika (5/5☆) I'm unable to make a separate review, so I labeled the paprika pics. After the mocha faded, I permanently dyed my ends ash brown, which made it a murky color! I put paprika on shampooed and fully dry hair (curly shoulder length, natural level 2 roots and dyed level 6/7 ends). I fully saturated my hair from roots to ends (60% of bottle) and covered with plastic wrap for one hour, then rinsed with cold water. It turned out a beautiful true auburn color with a copper shade in the sun. It did not stick to my undyed roots, which I preferred. I will be making a color depositing conditioner with this shade too after shampooing. Paprika does bleed a lot, as most red shades do, so wear gloves. It came off my skin easily, and I bleached my sink, and no color stuck.
E**N
Crimson for the win! Neutral ish deep red.
Crimson is my new favorite red hair color. I've been dying my hair for over 20 years. For a long time, I did my own hair and used Punky Color and Manic Panic dyes. Then, for years, I had my hair professionally colored using mostly Special Effects dyes. I love the staying power of SE, but not the bleeding! Adore dyes have pretty good staying power, but only really bleed the first few times getting the hair wet. Now, I am growing it out and instead of spending $$$ on a pro, just keeping up my ends in color. The formula is pretty liquidy like Special Effects and unlike the gels of Punky Color and Manic Panic. This makes a little harder to apply, but not too bad since I am only really working on my ends. Even though my hair is nearly black, if I apply this dye to my roots I get a purply/burgundy sheen on the black parts. I spent a long time choosing a red color and looking at swatches online. Crimson was my first pick and I was very satisfied with the final result. Recently I also picked up Ruby Red and Raging Red to compare/contrast and also to dye some extensions with highlights and lowlights. Crimson is a deep red with pink undertones, but almost neutral when compared to other reds in the range. All three reds I have tested from Adore have cool undertones, but Raging Red is very very cool - I am hoping that the darkness hides a lot of the coolness. None have the very warm and orange undertones of PC/MP colors like Vermillion Red, Pillarbox Red and Wildfire. (I tend to prefer these warmer shades.) I've been doing my hair so long I forget that many people don't know how to get the most out of semi-permanent color (which actually is MORE permanent than permanent dye for me). Here are some tips: 1. Wash before you dye, with a harsh "clarifying" shampoo, or dish soap w/o hand softeners if your hair will tolerate and rinse with warm/hot water. WHY? - this opens up the cuticle where color can be deposited as well as strips out other color and junk. 2. Do not condition before you dye. WHY? - this will close/smooth the cuticle and you don't want to do that until after you color. 3. Apply dye, wrap in plastic to contain moisture and apply heat and leave on for WAY longer than directions say. WHY? - this helps penetrate more color deeper. You want to keep it wet and activated, bc once it's dry, that's pretty much it. (This only applied to semi-permanent non-developer dyes.) 4. Rinse in COLD or lukewarm water. WHY? - to smooth down the cuticle again and keep that color in! If you have ever had a Brazilian Keratin treatment, they do the same think when rinsing it out. 5. Condition only after dying. WHY? - to close/smooth down the cuticle and keep the color in. Personally, I don't protect my hairline with Vasaline because it makes more of a mess for me. I just swab off the color with rubbing alcohol. If you bathtub is stained, bleach and AJAX are your friend. I'll update this review when I dye the extensions. I am also going to mix Ruby and Raging and see if the color tuns out sorta like Crimson.
A**R
tried something new and it paid off.
I used the mocha and sapphire. I'd never used this type of dye before and didn't realize application is different then I've ever done, that said... Pros: 1.Gel formula was very easy to apply and less mess the cream or liquid formulas. 2.color is vibrant, so easy to see any unsaturated areas. 3. short processing time 4. color comes out as expected from color swatch on page. 5. washed off skin easiely. 6. a little goes a long way. I have mid back length hair, and still have product left in both colors. 7. price point is worth trying out and since semi permanent, if you don't like it, easy to fix. Cons: 1. you have to use heat to process, only 15 minutes but still leaves you stuck in one spot rather then multitasking while developing. 2. Stains surfaces (full disclosure, I only had two spots on my counter, where i dripped and didn't notice) pics attached showing starting point, product used and results.
H**H
Wrong color inside bottle!
Check the hair dye color before dying your hair!! I love this periwinkle 197 color, I’ve been using it for 2 years straight and the color is really pigmented. Recently I started getting bottles that were apparently blue inside and thought it was a formula change- No! This is sapphire blue! It will dye your hair bright blue! The original periwinkle dye is a dark opaque purple color that turns a beautiful bluish purple periwinkle color. I just ordered another bottle and it’s back to the original purple. I’ve so far received 3 bottles of the incorrect hair dye in the wrong labeled bottle. Love the product but quality control is slipping.
E**N
Bright but potentially staining
I've never had such bright vivid colors! It does wash out a little every time you get your hair wet, so just be aware that things might get stained if you aren't careful. But it was really easy to apply, super vivid color and it genuinely smelled better than lots of perfumes do.
U**.
Bien
Trop bon
A**D
Must try! Vibrant beautiful colours even in dark hair
Absolutely LOVE it! Tried many brands. Most were really expensive. This one surprised me! All others I tried came out first time I washed my hair and vibrancy wasn’t great. This one. The colour is soo vibrant and hasn’t washed out at all. Mind you I used some to mix in with my conditioner to help keep the colour looking vibrant. I have used the purple and the pink. Even mixed them this time to make a magenta colour. Price is unbeatable. And it’s actually looks great and lasts. I highly recommend this product!
V**E
Ça va
Bien mais mal seul . Il faut utilisé d’autres couleurs pour avoir vraiment la couleur que tu souhaites
Z**L
Buena pigmentacion
Me gusto mucho el color, tiene buena pigmentacion, cubre canas.
A**E
Even the faded colour, looks great!
I've used this colour and other colours too several times, love it!!! So quick and easy to use!!! And actually lasts longer than I expected!! Although be sure to give your shower a good clean afterwards otherwise it could look like a "blood-bath" lol
Trustpilot
2 months ago
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