---
product_id: 88928084
title: "EasyDose Laundry Detergent Fresh Lavender Ultra Concentrated Washing Detergent 23 oz"
brand: "seventh generation"
price: "$53.38"
currency: USD
in_stock: true
reviews_count: 13
category: "Seventh Generation"
url: https://www.desertcart.us/products/88928084-easydose-laundry-detergent-fresh-lavender-ultra-concentrated-washing-detergent-23
store_origin: US
region: United States of America
---

# Advanced enzyme formula fights stains 66 loads in 23oz ultra-concentrated 60% less plastic & 50% less water EasyDose Laundry Detergent Fresh Lavender Ultra Concentrated Washing Detergent 23 oz

**Brand:** seventh generation
**Price:** $53.38
**Availability:** ✅ In Stock

## Summary

> 🧺 Elevate your laundry game—clean smarter, live greener!

## Quick Answers

- **What is this?** EasyDose Laundry Detergent Fresh Lavender Ultra Concentrated Washing Detergent 23 oz by seventh generation
- **How much does it cost?** $53.38 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.us](https://www.desertcart.us/products/88928084-easydose-laundry-detergent-fresh-lavender-ultra-concentrated-washing-detergent-23)

## Best For

- seventh generation enthusiasts

## Why This Product

- Trusted seventh generation brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Eco-Chic Clean:** 60% less plastic, 50% less water, 75% lighter—clean laundry, cleaner planet.
- • **Compact Powerhouse:** 66 loads in a sleek 23oz bottle that saves space and hassle.
- • **Botanical Freshness:** Lavender scent from 100% essential oils for a naturally refreshing wash.
- • **Precision Auto-Dose:** Flip, squeeze, done—perfect detergent every time with EasyDose tech.
- • **Stain-Fighting Enzymes:** Advanced formula tackles tough stains without harsh chemicals.

## Overview

Seventh Generation EasyDose Laundry Detergent offers 66 ultra-concentrated loads in a compact 23oz bottle, using 60% less plastic and 50% less water than traditional detergents. Featuring an innovative auto-dosing system, a powerful enzyme formula for tough stains, and a refreshing lavender scent made from 100% essential oils, it’s designed for busy professionals who value efficiency, sustainability, and a naturally fresh clean.

## Description

"Life is complicated. Laundry shouldn’t be. With Seventh Generation’s new EasyDose Ultra Concentrated Liquid Laundry Detergent you get the right amount of liquid—every time. Just flip the bottle, give a firm squeeze, and you’re done. One squeeze is all you need! Our compact 23oz bottle gives you the same 66-load convenience you expect, but uses 60% less plastic, 50% less water, and is 75% lighter than our 100oz bottle. With a refreshing lavender scent made with 100% essential oils and botanical ingredients, and an advanced-enzyme formula that fights tough stains, it’s a great choice for your busy family. Easy to use, easy to store, and easy to love—our Ultra Concentrated Laundry Detergent is about to change the way you think about clean. Try with our Seventh Generation Dryer Sheets or our Liquid Fabric Softener - both available in Fresh Lavender scent! At Seventh Generation, we do business differently. We believe our products are healthy solutions for use within your home–and for the community and environment outside it. We are always evaluating how to reduce their environmental impact, increase performance and safety, and create a more sustainable supply chain. It is our responsibility to set a course for a more mindful way of doing business, where companies act as partners with other stakeholders to create a brighter future for the whole planet. Seventh Generation is proud to be a Certified B Corporation. B Corps are certified to be better for workers, better for communities, and better for the environment. By choosing Seventh Generation laundry soap washing detergent and both liquid and fabric softener sheets products, you’re joining us in nurturing the health of the next seven generations."

Review: THIS IS THE BEST DETERGENT EVER! - I love this detergent. It smells great, is kind to sensitive skin, and keeps your laundry space clean. It is so easy to use and there is no mess. I could not recommend it more.
Review: Size matters and this is a real space saver - The dosage takes a little getting used to, but it IS concentrated, and while my laundry isn't smelling all flowery, it's clean. Measurer works all the way to the end. *TIP this one is worth rinsing out into a load, as the residue is very concentrated.

## Features

- Our Seventh Generation EasyDose Auto-Dosing Technology measures the right detergent amount—every time. Just flip the bottle, give a firm squeeze, and you’re done. One squeeze is all you need!
- Ultra concentrated, ultra-convenient liquid laundry detergent : 66 loads in a compact 23oz bottle that’s easy to store, and easy to feel good about
- Small dose, big clean: 60% less plastic, 50% less water, and 75% lighter than our laundry detergent liquid 100 fl oz bottle
- Our liquid laundry detergent advanced-enzyme formula fights even the most stubborn stains
- Concentrated laundry detergent made with 0% dyes, synthetic fragrances, or artificial brighteners
- Refreshing lavender scent made from real ingredients: 100% essential oils & botanical ingredients in our washing detergent

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN  | B07H3SDKDP |
| Best Sellers Rank | #4,044 in Health & Household ( See Top 100 in Health & Household ) #48 in Liquid Laundry Detergent |
| Customer Reviews | 4.6 4.6 out of 5 stars (8,237) |
| Date First Available  | December 21, 2018 |
| Item model number  | 124432 |
| Manufacturer  | Unilever |
| Product Dimensions  | 6.87 x 7.5 x 8.93 inches; 1.44 Pounds |

## Product Details

- **Brand:** Seventh Generation
- **Item Form:** Liquid
- **Material Type Free:** Dye Free
- **Scent:** Fresh Lavender
- **Unit Count:** 23.1 Fluid Ounces

## Images

![EasyDose Laundry Detergent Fresh Lavender Ultra Concentrated Washing Detergent 23 oz - Image 1](https://m.media-amazon.com/images/I/71I9xQX9l3L.jpg)

## Available Options

This product comes in different **Size, Scent** options.

## Questions & Answers

**Q: What are the ingredients?  Thank you!**
A: Water, laureth-6 (plant-derived cleaning agent), glycerin (plant-derived enzyme stabilizer), caprylyl/decyl glucoside (plant-derived cleaning agent), oleic acid (plant-derived anti-foaming agent), propylene glycol (synthetic processing aid), sodium hydroxide (mineral-based pH adjuster), protease enzyme blend (plant-based soil remover), sodium chloride (mineral-based viscosity modifier), mannanase enzyme blend (plant-based soil remover), amylase enzyme blend (plant-based soil remover), acacia decurrens (mimosa) flower extract (plant-derived fragrance), citronellol (plant-derived fragrance), lavandula angustifolia (lavender) oil (plant-derived fragrance), lavandula hybrida (lavandin) oil (plant-derived fragrance), mentha viridis (spearmint) leaf oil (plant-derived fragrance), pelargonium graveolens (geranium) flower oil (plant-derived fragrance), pogostemon cablin (patchouli) oil (plant-derived fragrance), prunus amygdalus dulcis (sweet almond) oil (plant-derived fragrance), benzisothiazolinone (synthetic preservative), methylisothiazolinone (synthetic preservative)

**Q: My one squeeze doesn't work. Any ways to fix this?**
A: You have to squeeze it hard for it to cut off. Also, I only got 55 and 59 uses out of my 2 bottles. It is misleading to say that they provide 66.

**Q: Is this product hypoallergenic? I don't see it mentioned in the product description.**
A: My daughter has extreme allergies to an unusual chemical.   The specialist  she saw in Chicago is one of 3 in the United States.  He works with those who have unusual allergic reactions.  Seventh Generation Free and Clear is what he recommends for his patients to use.

**Q: Is this product free of phosphates?**
A: there is a secondary label under label the back one, ingredients, "phosphate free".

## Customer Reviews

### ⭐⭐⭐⭐⭐ THIS IS THE BEST DETERGENT EVER!
*by K***K on December 29, 2025*

I love this detergent. It smells great, is kind to sensitive skin, and keeps your laundry space clean. It is so easy to use and there is no mess. I could not recommend it more.

### ⭐⭐⭐⭐⭐ Size matters and this is a real space saver
*by M***N on January 17, 2026*

The dosage takes a little getting used to, but it IS concentrated, and while my laundry isn't smelling all flowery, it's clean. Measurer works all the way to the end. *TIP this one is worth rinsing out into a load, as the residue is very concentrated.

### ⭐⭐⭐⭐⭐ Cleans very well
*by E***A on January 6, 2026*

I love this stuff. It works the best out of all the laundry soaps I have tried that are eco friendly. I’m extremely picky when it comes to my clothes being clean and this stuff does the trick and there is no mess. It also lasts a good while when used according to the directions. You really only need a squirt and it will take care of a large load. I love knowing that I’m not harming myself with a bunch of 1,4 dioxane exposure. The smell is light and pleasant. I love that it is natural and not full of a bunch of harmful fragrance chemicals.

## Frequently Bought Together

- Seventh Generation EasyDose Laundry Detergent Fresh Lavender Ultra Concentrated Washing Detergent 23 oz
- Seventh Generation Dryer Sheets Fabric Softener Fresh Lavender Scent with 100% Essential Oils and Botanical Ingredients 80 Sheets (Pack of 4)
- Seventh Generation Laundry Detergent Packs, Lavender, Biobased Deep Clean, EPA Safer Choice Certified, 64 Count

---

## Why Shop on Desertcart?

- 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016
- 🌍 **Shop Globally** — Access 737+ million products across 21 categories
- 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price
- 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members)
- 🔒 **Secure Payments** — Trusted payment options with buyer protection
- ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews

**Shop now:** [https://www.desertcart.us/products/88928084-easydose-laundry-detergent-fresh-lavender-ultra-concentrated-washing-detergent-23](https://www.desertcart.us/products/88928084-easydose-laundry-detergent-fresh-lavender-ultra-concentrated-washing-detergent-23)

---

*Product available on Desertcart United States of America*
*Store origin: US*
*Last updated: 2026-03-02*