---
product_id: 685087501
title: "Schwarzkopf Keratin Color Permanent Hair Color, 4.8 Rich Bordeaux, 1 Application - Salon Inspired Permanent Hair Dye, for up to 80% Less Breakage vs Untreated Hair and up to 100% Gray Coverage"
brand: "schwarzkopf"
price: "$30.99"
currency: USD
in_stock: true
reviews_count: 13
category: "Schwarzkopf"
url: https://www.desertcart.us/products/685087501-schwarzkopf-keratin-color-permanent-hair-color-4-8-rich-bordeaux
store_origin: US
region: United States of America
---

# 100% gray coverage 5x stronger hair 80% less breakage Schwarzkopf Keratin Color Permanent Hair Color, 4.8 Rich Bordeaux, 1 Application - Salon Inspired Permanent Hair Dye, for up to 80% Less Breakage vs Untreated Hair and up to 100% Gray Coverage

**Brand:** schwarzkopf
**Price:** $30.99
**Availability:** ✅ In Stock

## Summary

> 🎨 Transform your hair, protect your strands, own the room.

## Quick Answers

- **What is this?** Schwarzkopf Keratin Color Permanent Hair Color, 4.8 Rich Bordeaux, 1 Application - Salon Inspired Permanent Hair Dye, for up to 80% Less Breakage vs Untreated Hair and up to 100% Gray Coverage by schwarzkopf
- **How much does it cost?** $30.99 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.us](https://www.desertcart.us/products/685087501-schwarzkopf-keratin-color-permanent-hair-color-4-8-rich-bordeaux)

## Best For

- schwarzkopf enthusiasts

## Why This Product

- Trusted schwarzkopf brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Complete At-Home Kit:** Includes pre-color serum, color cream, developer, conditioner, and gloves for a mess-free, salon-inspired experience.
- • **Ultimate Gray Coverage:** One-step formula guarantees 100% coverage for a flawless, natural look that lasts.
- • **Keratin-Infused Strength:** Strengthen your hair 5x more with keratin and Vitamin B6, reducing breakage by up to 80%.
- • **Deep Nourishment & Repair:** K-Bond Plex conditioner repairs inner hair structure, maintaining softness and natural texture.
- • **Salon-Quality Color at Home:** Achieve rich, multi-dimensional Rich Bordeaux with professional-grade vibrancy and fade resistance.

## Overview

Schwarzkopf Keratin Color Permanent Hair Dye in Rich Bordeaux delivers vibrant, multi-dimensional color with 100% gray coverage. Its keratin-infused formula and 3-step Bond Enforcing System strengthen hair up to 5x and reduce breakage by 80%, while nourishing and repairing with K-Bond Plex technology. Designed for all hair types, this ammonia-free, salon-quality kit offers long-lasting, fade-resistant color with easy at-home application.

## Description

Vibrant color, full gray coverage, and healthy-looking hair - all from the comfort of home! Schwarzkopf Keratin Color is a professional-quality permanent hair dye that delivers rich, multi-dimensional color while nourishing your hair with long-lasting color intensity. This hair color range provides 100% gray coverage with a natural, radiant finish. The advanced 3-step Bond Enforcing System includes a protective pre-color serum with Vitamin B6 and collagen, a keratin-infused color cream, and a post-color conditioner enriched with K-Bond Plex. These steps reinforce the inner hair structure, reduce breakage by up to 80%, and leave your hair 5X stronger*. Suitable for refreshing previously color-treated hair. This at-home color kit is designed for all hair types and textures, and it includes everything you need. With easy-to-follow instructions, you’ll get long-lasting, fade-resistant color that stays true to tone. If you have thicker or longer hair, use two boxes to ensure full root-to-tip coverage. *Against combing breakage on damaged hair vs. a non-conditioning shampoo

Review: Best hair color ever - I absolutely loved using Schwarzkopf Keratin Permanent Hair Dye Cream in 1.8 Ruby Noir! The color came out rich, vibrant, and multidimensional with the perfect deep ruby tone. My hair felt soft, shiny, and surprisingly healthy after coloring instead of dry or damaged. The application process was easy, and it covered my grays really well. I also noticed the color stayed vibrant for weeks without fading quickly. If you’re looking for a bold color with salon-quality results at home, I definitely recommend this one!
Review: Good colour and feels healthy - I have been using Clairol from Sally's Beauty for years, and in more recent years found it just stopped covering my greys...even when I switched to the grey coverage. So I went looking for another brand, hoping to find something still relatively chemical free and came across Schwarzkopf. Now, this stuff doesn't make my eyes water and tear up near as much as some other brands (I got Revlon once, and have had professional colouring done twice), but you definitely still need to ventilate the bathroom when applying. I purchased two boxes, one in Rich Bordeaux and one in Rich Caviar. The Bordeaux I applied, i've always done reds or some natural henna in the past...and it worked wonderfully on all my whites/greys and all my new hair growth (been a good year or more since last dye used)...but it only coloured some random strands past the new growth. So that may have been previous colours causing an issue or user error for application. So, rather than buying another box, I went ahead and applied the caviar- and my hair looks great now! There's still some more reds throughout from the bordeux, but the caviar got anything that hadn't coloured previously in addition to blending well with any of the bordeux. My hair feels nice, not damaged like the more chemically brands, although I still desperately wished the Clairol worked because that caused no tearing up whatsoever. I am inclined to think regardless of my previous colour and application skills that I just need two boxes given how much hair I have, so user beware if it's more than a touch up- full head coverage- and you have long and fine hair you should have two boxes ready in case.

## Features

- Rich Professional-Quality Hair Color: Our premium permanent hair dye delivers multi-dimensional color while nourishing your hair. Keratin-infused hair dye provides a vibrant color, enhancing your natural tone with soft, even coverage from root to tip
- Strengthens and Softens: Our 3-step Bond Enforcing System helps strengthen hair, making it 5x more resistant to breakage*. Plus, the included pre-color serum is infused with Vitamin B6 and collagen that help protect and prep for softer hair
- Complete Gray Coverage: Designed to cover grays in one step, this professional-quality formula offers even-toned color with long-lasting color intensity. A great choice if you’re looking to soften the appearance of grays without sacrificing color payoff
- Deep Nourishing Effect: The conditioner, infused with K-Bond Plex technology, helps repair the inner hair structure, making hair look renewed & strong with striking color. It also helps maintain curl pattern and natural texture
- Easy At-Home Application: Includes a pre-color serum, developer, color cream, post-color conditioner, and disposable gloves for clean application. For hair longer than shoulder length, use two boxes for full, even coverage
- *Against combing breakage on damaged hair vs. a non-conditioning shampoo

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B0DL7TFQWB |
| Best Sellers Rank | #5,834 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #72 in Hair Color |
| Brand | Schwarzkopf |
| Brand Name | Schwarzkopf |
| Color | Rich Bordeaux |
| Container Type | Tube |
| Customer Reviews | 4.5 out of 5 stars 7,310 Reviews |
| Full Cure Time | 3E+1 Minutes |
| Hair Color Permanence | Permanent |
| Hair Type | All |
| Item Form | Cream |
| Item Weight | 8.43 ounces |
| Manufacturer | Henkel |
| Manufacturer Part Number | 017000348551 |
| Material Features | Keratin-based, Strengthening, Humidity-resistant |
| Material Type Free | Ammonia Free |
| Model Number | 017000348551 |
| Number of Items | 1 |
| Package Information | Tube |
| Product Benefits | Hair Coloring, Strengthening |
| Recommended Uses For Product | Hair coloring at home |
| UPC | 017000348537 |
| Unit Count | 6.14 Fluid Ounces |

## Product Details

- **Brand:** Schwarzkopf
- **Color:** Rich Bordeaux
- **Item Form:** Cream
- **Package Information:** Tube
- **Product Benefits:** Hair Coloring, Strengthening

## Images

![Schwarzkopf Keratin Color Permanent Hair Color, 4.8 Rich Bordeaux, 1 Application - Salon Inspired Permanent Hair Dye, for up to 80% Less Breakage vs Untreated Hair and up to 100% Gray Coverage - Image 1](https://m.media-amazon.com/images/I/71BD+Gmdm2L.jpg)
![Schwarzkopf Keratin Color Permanent Hair Color, 4.8 Rich Bordeaux, 1 Application - Salon Inspired Permanent Hair Dye, for up to 80% Less Breakage vs Untreated Hair and up to 100% Gray Coverage - Image 2](https://m.media-amazon.com/images/I/71rDNq+Mr+L.jpg)
![Schwarzkopf Keratin Color Permanent Hair Color, 4.8 Rich Bordeaux, 1 Application - Salon Inspired Permanent Hair Dye, for up to 80% Less Breakage vs Untreated Hair and up to 100% Gray Coverage - Image 3](https://m.media-amazon.com/images/I/71xZuI5BqGL.jpg)
![Schwarzkopf Keratin Color Permanent Hair Color, 4.8 Rich Bordeaux, 1 Application - Salon Inspired Permanent Hair Dye, for up to 80% Less Breakage vs Untreated Hair and up to 100% Gray Coverage - Image 4](https://m.media-amazon.com/images/I/71p+U-q1vuL.jpg)
![Schwarzkopf Keratin Color Permanent Hair Color, 4.8 Rich Bordeaux, 1 Application - Salon Inspired Permanent Hair Dye, for up to 80% Less Breakage vs Untreated Hair and up to 100% Gray Coverage - Image 5](https://m.media-amazon.com/images/I/71MsDW5pFoL.jpg)

## Available Options

This product comes in different **Color, Size** options.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Best hair color ever
*by S***. on May 10, 2026*

I absolutely loved using Schwarzkopf Keratin Permanent Hair Dye Cream in 1.8 Ruby Noir! The color came out rich, vibrant, and multidimensional with the perfect deep ruby tone. My hair felt soft, shiny, and surprisingly healthy after coloring instead of dry or damaged. The application process was easy, and it covered my grays really well. I also noticed the color stayed vibrant for weeks without fading quickly. If you’re looking for a bold color with salon-quality results at home, I definitely recommend this one!

### ⭐⭐⭐⭐⭐ Good colour and feels healthy
*by C***L on April 14, 2026*

I have been using Clairol from Sally's Beauty for years, and in more recent years found it just stopped covering my greys...even when I switched to the grey coverage. So I went looking for another brand, hoping to find something still relatively chemical free and came across Schwarzkopf. Now, this stuff doesn't make my eyes water and tear up near as much as some other brands (I got Revlon once, and have had professional colouring done twice), but you definitely still need to ventilate the bathroom when applying. I purchased two boxes, one in Rich Bordeaux and one in Rich Caviar. The Bordeaux I applied, i've always done reds or some natural henna in the past...and it worked wonderfully on all my whites/greys and all my new hair growth (been a good year or more since last dye used)...but it only coloured some random strands past the new growth. So that may have been previous colours causing an issue or user error for application. So, rather than buying another box, I went ahead and applied the caviar- and my hair looks great now! There's still some more reds throughout from the bordeux, but the caviar got anything that hadn't coloured previously in addition to blending well with any of the bordeux. My hair feels nice, not damaged like the more chemically brands, although I still desperately wished the Clairol worked because that caused no tearing up whatsoever. I am inclined to think regardless of my previous colour and application skills that I just need two boxes given how much hair I have, so user beware if it's more than a touch up- full head coverage- and you have long and fine hair you should have two boxes ready in case.

### ⭐⭐⭐⭐⭐ Rich Cavier!!
*by S***. on June 28, 2026*

So im not disappointed honestly, I am a natural red head. I decided to try this and it came out very pretty I think. Make sure you apply the serum to the ends of your hair first before you put the hair on. I read some previous reviews and I think people were adding the serum to the mixture container. That is not the correct way to do it make sure to read directions. I left the conditioner on for about a hr N a half and it made my hair very shiny and soft. One picture is out if the sun and one is in the sun , so you can see the difference in the lighting.

## Frequently Bought Together

- Schwarzkopf Keratin Color Permanent Hair Color, 4.8 Rich Bordeaux, 1 Application - Salon Inspired Permanent Hair Dye, for up to 80% Less Breakage vs Untreated Hair and up to 100% Gray Coverage
- Schwarzkopf Keratin Color Permanent Hair Color, 6.64 Champagne Brown, 1 Application - Salon Inspired Permanent Hair Dye, for up to 80% Less Breakage vs Untreated Hair and up to 100% Gray Coverage
- Schwarzkopf Keratin Color Permanent Hair Color, 1.8 Ruby Noir, 1 Application - Professionally Inspired Permanent Hair Dye, for up to 80% Less Breakage vs Untreated Hair and up to 100% Gray Coverage

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*Product available on Desertcart United States of America*
*Store origin: US*
*Last updated: 2026-07-11*