--- product_id: 61418122 title: "COLOR WOW Root Cover Up – All Day Hair Color Touch-Up Powder" price: "$70.21" currency: USD in_stock: true reviews_count: 13 url: https://www.desertcart.us/products/61418122-color-wow-root-cover-up-all-day-hair-color-touch store_origin: US region: United States of America --- # COLOR WOW Root Cover Up – All Day Hair Color Touch-Up Powder **Price:** $70.21 **Availability:** ✅ In Stock ## Quick Answers - **What is this?** COLOR WOW Root Cover Up – All Day Hair Color Touch-Up Powder - **How much does it cost?** $70.21 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.us](https://www.desertcart.us/products/61418122-color-wow-root-cover-up-all-day-hair-color-touch) ## Best For - Customers looking for quality international products ## Why This Product - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Description Color:Black This professional powder compound was formulated to adhere to hair without being sticky or oily and without looking dry. Camouflage your roots for perfect color every day. ## Images ![COLOR WOW Root Cover Up – All Day Hair Color Touch-Up Powder - Image 1](https://images-na.ssl-images-amazon.com/images/I/71m9oinfFYL.jpg) ![COLOR WOW Root Cover Up – All Day Hair Color Touch-Up Powder - Image 2](https://images-na.ssl-images-amazon.com/images/I/81QJbHvKG3L.jpg) ![COLOR WOW Root Cover Up – All Day Hair Color Touch-Up Powder - Image 3](https://images-na.ssl-images-amazon.com/images/I/81KkRU6Z9yL.jpg) ![COLOR WOW Root Cover Up – All Day Hair Color Touch-Up Powder - Image 4](https://images-na.ssl-images-amazon.com/images/I/71m--wE8ERL.jpg) ![COLOR WOW Root Cover Up – All Day Hair Color Touch-Up Powder - Image 5](https://images-na.ssl-images-amazon.com/images/I/71VWvlxWBPL.jpg) ## Available Options This product comes in different **Color** options. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Life saver! *by T***Y on Reviewed in the United States on November 18, 2016* The only product that covers my greys and doesn't rub off on me or anything else! My only tip is that if your hair is really clean, this will not stick. It works best on second day+ hair. If your hair is freshly washed, hit your roots with some hairspray before you apply the color wow and you will not be disappointed! ### ⭐⭐⭐⭐⭐ Great way to maintain your roots between salon visits! *by C***L on Reviewed in the United States on October 22, 2017* Okay if you have to get your roots done every four weeks like I do and you're not even making it four weeks before you have gray, this is the perfect product for you! I love it! It is easy to apply, long lasting, and does not make your hair feel grimy or icky like it does with the various crayons or paste-like products I have tried. It is also less damaging that buying a root touch up kit every two weeks. For $34.50 this may seem expensive but I feel it will last a minimum of 6 months. I also recommend going darker than your hair for better coverage. I got the dark brown and my hair is auburn brown. I also love that it has two ends on the brush so you can apply it more accurately. If your hair is super clean it doesn't stick as well so I give my roots a light spray of hairspray before applying. ### ⭐ The brush used to be thick...now flat think and bad quality *by A***R on Reviewed in the United States on July 26, 2017* I use to love this product that I bought in ULTA before. This time I ordered it in Amazon since I was away from ULTA store. Big mistake..the brush was not the same quality that the one from ULTA. I not sure if the distributor send different qualities to different places but it make a huge difference applying the product with a good and thick brush than with a crappy and flat brush..you have to apply it at least three times instead of just once. LOOK AT THE PICTURE...THE ONE IN THE RIGHT IS MY OLD BRUSH 3 TIMES THICKER THAN THE ONE IN THE LEFT( THE ONE I ORDERED IM AMAZON) would be so sad the company downgrade the quality of the brush in order to save on the cost of the productos. --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.us/products/61418122-color-wow-root-cover-up-all-day-hair-color-touch](https://www.desertcart.us/products/61418122-color-wow-root-cover-up-all-day-hair-color-touch) --- *Product available on Desertcart United States of America* *Store origin: US* *Last updated: 2026-05-19*