--- product_id: 609575737 title: "Boldify Hairline Powder, Root Touch Up Hair Color - Auburn 10g" brand: "boldify" price: "$69.15" currency: USD in_stock: true reviews_count: 13 url: https://www.desertcart.us/products/609575737-boldify-hairline-powder-root-touch-up-hair-color-auburn-10g store_origin: US region: United States of America --- # 14 stylist-approved natural shades Squalene-infused gentle formula 24-hour sweat & rain resistant hold Boldify Hairline Powder, Root Touch Up Hair Color - Auburn 10g **Brand:** boldify **Price:** $69.15 **Availability:** ✅ In Stock ## Summary > 🎯 Own your look, own the room—Boldify your roots, boldly. ## Quick Answers - **What is this?** Boldify Hairline Powder, Root Touch Up Hair Color - Auburn 10g by boldify - **How much does it cost?** $69.15 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.us](https://www.desertcart.us/products/609575737-boldify-hairline-powder-root-touch-up-hair-color-auburn-10g) ## Best For - boldify enthusiasts ## Why This Product - Trusted boldify brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **All-Day Confidence:** Locks in place for 24 hours, rain or sweat won’t budge your look. - • **Precision, No Mess:** Pressed compact design ensures flawless application without drips or stains. - • **Instant Root Rescue:** Conceals new growth and thinning hairlines in seconds—no salon needed. - • **Shade Match Guarantee:** 14 shades co-created with stylists + free shade replacement for perfect blending. - • **Nourish While You Cover:** Infused with lightweight Squalene to keep scalp healthy and irritation-free. ## Overview Boldify Hairline Powder in Auburn is a pressed root touch-up compact designed for instant coverage of grey roots, thinning hairlines, and bald patches. Offering 14 natural shades developed with stylists, it delivers a sweat- and rain-resistant hold for up to 24 hours. Infused with nourishing Squalene, it’s gentle on all hair types and easy to apply with no mess. Perfect for extending salon color life and boosting confidence between appointments. ## Description WE ARE HAIRCARE THAT TRIMS AWAY AT PERFECTION, VOLUMIZES SELF-CONFIDENCE, AND IS ROOTED IN CELEBRATING YOU, JUST AS YOU ARE, TO HELP YOU FLIP YOUR NARRATIVE AND BOLDIFY YOUR WORLD. That means innovative products, stylist-approved formulas that deliver results, and bold packaging all at an affordable price. Applies to scalp and strand Instant coverage for bald patches, thinning, and widening parts Covers root regrowth to extend the life of salon color Covers greys and brightens highlights A RECEDING HAIRLINE AND BALD SPOTS ROOT GROW-OUT BETWEEN SALON VISITS, GIVE YOUR BLONDE A BOLD BOOST TO AND THINNING AREAS AND GREY ROOTS For , aim to match the artificial shade at its closest point to the root (where it meets your natural shade). . Let spray dry before applying. Expect a blending effect finish that softens the appearance of dark roots. Color selection is key! A product shade that is too light won't effectively conceal and blend greys, so choose wisely for . To , aim to match the highlight shade at the ends. You may have over-applied! Try using less product, or blending lightly with a brush Go for any application , and when brightening ! Try a (if doing so makes sense). Our Color Match Program has you covered! Check the instructions below to send a message. INDUSTRY-LEADING 14-color shade range, co-developed with stylists, seamlessly blends into hair for a . Shade doesn't match? On Your Account, click on Click Click " Send us a message Click the link Click Use the Chat Assistant to get in touch With just three clicks Click Click Click , and Type your message Does BOLDIFY Hairline Powder Work For All Hair Types? Yes. BOLDIFY Hairline Powder is suitable for all hair types, including different textures and colors. Its gentle formula is both safe and effective for use on any type of hair. How Long Does It Last? BOLDIFY Hairline Powder has impressive staying power, lasting for up to 24 hours under normal environmental conditions. It's designed to withstand sweat and rain, ensuring that it stays put even in challenging weather conditions. Is It Easy To Use? Yes! BOLDIFY Hairline Powder is a breeze to apply thanks to its built-in applicator sponge, and removing it is as simple as washing your hair with shampoo and water. Does It Have any Side-Effects? No. The gentle ingredients contained in our Hairline Powder are rigorously tested for purity, and contained talc is FREE from contaminants sometimes found in lesser-quality raw materials. It won't clog pores and is safe for daily use on hair & scalp. Does BOLDIFY Hairline Powder Conceal All Types of Hair Loss? BOLDIFY Hairline Powder can help conceal most types of hair loss, including thinning, bald patches, receding hairlines, and more. Use with BOLDIFY Hair Fibers for maximum hair-loss coverage. ## Features - INSTANT ROOT COVERAGE: This pressed root cover up instantly conceals new growth and fills in thinning hairlines. It’s the perfect, easy fix between salon appointments. - NO MESS APPLICATION: Unlike sticky sprays, our grey hair coverage touch up is a pressed compact. Get precise control with no messy drips, stains, or overspray on your skin. - STAYS PUT ALL DAY: This root touch up binds to your hair and scalp, locking in place for 24 hours. It is sweat and rain resistant for confidence that lasts until your next shampoo. - GENTLE ON YOUR SCALP: Our unique hair powder is infused with Squalene. It's a gentle, lightweight ingredient that helps nourish your hair and scalp with every application. - FIND YOUR PERFECT SHADE: Our hair fillers for thinning hair come in 14 shades. If you pick the wrong one, we offer a free shade replacement to guarantee a flawless, natural result. ## Technical Specifications | Specification | Value | |---------------|-------| | Asin | B0B4KF9K2Y | | Country Of Origin | China | | Guaranteed Software Updates Until | unknown | | Item Model Number | BLD2008MB | | Manufacturer | Boldify | | Package Dimensions | 6.1 x 6.1 x 5.9 cm; 11.34 g | ## Product Details - **Brand:** Boldify - **Colour:** Auburn - **Hair type:** All - **Item form:** Powder - **Material Type Free:** Paraben Free, Peroxide Free, Sulphate Free - **Material feature:** Natural - **Number of items:** 1 - **Package information:** Bottle - **Product benefits:** Instantly Conceal Hair Loss, Cover Root Regrowth, Scalp Coloring, Root Touch-up - **Unit count:** 10.0 gram ## Images ![Boldify Hairline Powder, Root Touch Up Hair Color - Auburn 10g - Image 1](https://m.media-amazon.com/images/I/51-ELDjv-UL.jpg) ![Boldify Hairline Powder, Root Touch Up Hair Color - Auburn 10g - Image 2](https://m.media-amazon.com/images/I/715XqWy7UbL.jpg) ![Boldify Hairline Powder, Root Touch Up Hair Color - Auburn 10g - Image 3](https://m.media-amazon.com/images/I/61JieqR6ToL.jpg) ![Boldify Hairline Powder, Root Touch Up Hair Color - Auburn 10g - Image 4](https://m.media-amazon.com/images/I/711phWVGfKL.jpg) ![Boldify Hairline Powder, Root Touch Up Hair Color - Auburn 10g - Image 5](https://m.media-amazon.com/images/I/714Ij2+ThHL.jpg) ## Available Options This product comes in different **Color, Size** options. ## Questions & Answers **Q: Does BOLDIFY Hairline Powder Work For All Hair Types?** A: Yes. BOLDIFY Hairline Powder is suitable for all hair types, including different textures and colors. Its gentle formula is both safe and effective for use on any type of hair. **Q: How Long Does It Last?** A: BOLDIFY Hairline Powder has impressive staying power, lasting for up to 24 hours under normal environmental conditions. It's designed to withstand sweat and rain, ensuring that it stays put even in challenging weather conditions. **Q: Is It Easy To Use?** A: Yes! BOLDIFY Hairline Powder is a breeze to apply thanks to its built-in applicator sponge, and removing it is as simple as washing your hair with shampoo and water. **Q: Does It Have any Side-Effects?** A: No. The gentle ingredients contained in our Hairline Powder are rigorously tested for purity, and contained talc is FREE from contaminants sometimes found in lesser-quality raw materials. It won't clog pores and is safe for daily use on hair & scalp. **Q: Does BOLDIFY Hairline Powder Conceal All Types of Hair Loss?** A: BOLDIFY Hairline Powder can help conceal most types of hair loss, including thinning, bald patches, receding hairlines, and more. Use with BOLDIFY Hair Fibers for maximum hair-loss coverage. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Absolutely 💯 *by on Reviewed in the United Kingdom 2 August 2026* 100 percent recommend great for hair and brows. Does exactly what it says and lasts. Good colours. Will definitely keep buying ### ⭐⭐⭐⭐⭐ Exceeded expectations *by on Reviewed in the United Kingdom 16 April 2025* Amazing product. I have naturally fine, blonde hair so when I dye it dark red or brown my scalp tends to show through. This touch up completely covers the fine hairs and makes my hair look super thick and full. The auburn seamlessly blends with my dyed medium/reddish hair. So easy and fast to apply and lasts until the next wash. Will definitely repurchase! ### ⭐⭐⭐⭐⭐ Perfect root cover up!! *by on Reviewed in the United Kingdom 29 March 2022* Absolutely brilliant! I’ve used a spray in the past (different brand) and whilst it worked and the colour matched, it was messy and transferred easily. I was sceptical trying the Boldify product as it looked like a powder and I didn’t know if it would be effective - I have red/auburn dyed hair with very light blonde/grey roots. So when roots come through it makes my hair look super thin at the top, but the roots aren’t long enough to justify dying again. This product is amazing!! Just a little dab on roots with the supplied applicator and honestly it looks so natural! So so impressed. It didn’t rub off onto my fingers when I touched it, and I was dancing at a concert that night too so got a bit sweaty, and the colour didn’t run! I definitely recommend and will be using this product regularly now :) Perfect size to pop in small handbag too! Not sure how long each pot lasts, but even if it’s only a couple of applications it’s great value. I didn’t get a ‘before’ photo as honestly I didn’t think it would work so well - but I will try to remember to take a comparison photo next time I use! ## Frequently Bought Together - BOLDIFY Hairline Powder (LARGE, 10g) - Root Touch Up Hair Color for Gray Coverage - Bald Spot Concealing Hair Powder for Women & Men - 48-Hour Stain-Proof - Auburn - BOLDIFY Hair Fibers (28g) - Fill In Thinning and Fine Hair for an Instantly Fuller, Thicker Look - 14 Shades for Women & Men - Auburn - BOLDIFY Dual-Ended Hairline Powder Brush - Precision Makeup Brush Set with Sponge Tip for Seamless Blending - Ideal as a Concealer Brush, Hair Contour Brush, and Root Touch Up --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.us/products/609575737-boldify-hairline-powder-root-touch-up-hair-color-auburn-10g](https://www.desertcart.us/products/609575737-boldify-hairline-powder-root-touch-up-hair-color-auburn-10g) --- *Product available on Desertcart United States of America* *Store origin: US* *Last updated: 2026-09-24*