---
product_id: 570002655
title: "Houjicha Powder - Organic Roasted Green Tea Powder - 30g Tin | Smooth and Earthy with Flavor Notes of Coffee, Puffed Rice, Cacao - Enjoy Hot or Iced"
brand: "matchaful"
price: "$76.29"
currency: USD
in_stock: true
reviews_count: 5
category: "Matchaful"
url: https://www.desertcart.us/products/570002655-houjicha-powder-organic-roasted-green-tea-powder-30g-tin-smooth
store_origin: US
region: United States of America
---

# JAS certified organic & direct trade 30g premium organic powder roasted for smooth, earthy flavor Houjicha Powder - Organic Roasted Green Tea Powder - 30g Tin | Smooth and Earthy with Flavor Notes of Coffee, Puffed Rice, Cacao - Enjoy Hot or Iced

**Brand:** matchaful
**Price:** $76.29
**Availability:** ✅ In Stock

## Summary

> 🍂 Sip the future of tea—roasted, refined, and ready to elevate your day.

## Quick Answers

- **What is this?** Houjicha Powder - Organic Roasted Green Tea Powder - 30g Tin | Smooth and Earthy with Flavor Notes of Coffee, Puffed Rice, Cacao - Enjoy Hot or Iced by matchaful
- **How much does it cost?** $76.29 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.us](https://www.desertcart.us/products/570002655-houjicha-powder-organic-roasted-green-tea-powder-30g-tin-smooth)

## Best For

- matchaful enthusiasts

## Why This Product

- Trusted matchaful brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Versatile Ritual:** Enjoy hot or iced, whisked traditionally for a frothy, café-worthy experience at home or office.
- • **Clean Energy Boost:** Lower caffeine than traditional green tea—perfect for sustained focus without jitters anytime.
- • **Empowered Wellness:** Female-founded brand blending tradition and sustainability for mindful daily rituals.
- • **Earthy Meets Toasty:** Experience the unique reddish-brown roasted green tea with chocolatey coffee and puffed rice notes.
- • **Farm-to-Whisk Purity:** Direct trade from a 4th generation Japanese farm, ensuring authentic, pesticide-free quality.

## Overview

Matchaful Houjicha Powder is a 30g tin of JAS certified organic roasted Japanese green tea, delivering a smooth, earthy flavor with notes of coffee, puffed rice, and cacao. Sourced directly from a sustainable, pesticide-free farm, it offers lower caffeine than regular green tea, making it an ideal all-day energizer. Perfect for hot or iced preparation, this premium powder supports detox, focus, and energy in a mindful, ritualistic way.

## Description

The Ultimate Matcha Experience Matcha meets botanical elixirs, plant-based snacks, and wabi-sabi philosophy in our experiential matcha wellness cafés. Shop Our Matcha Visit the Store Shop Our Matcha Visit the Store Matchaful is a female-founded purveyor of premium Japanese matcha and active botanical nutrition. To us, these two elements—matcha and botanical nutrition—are inherently linked in support of your daily ritual. With a focus on quality, we hand-select ingredients to create nutrient dense products with functional health benefits and fresh flavors. Each Matchaful product is crafted with care to benefit overall wellbeing. Shop Our Granola & Gifts Visit the Store Shop Our Granola & Gifts We work in direct-trade with a sustainably-operated, 4th generation Japanese tea farm. Matcha is traditionally shaded for the final weeks of growth. Innovatively, this farm uses solar panels for shading that generate power for nearby towns. Their plants are grown without pesticides and fertilized using organic compost from the local community. We ensure each batch of Matchaful matcha is treated with respect on its journey from farm-to-whisk.

Review: Really great Houjicha - Best houjicha I have found on desertcart after trying many. Delicious!
Review: Great Hojicha Powder - Really good hojicha powder found online, especially desertcart. I’ve seen this brand at Erewhon too!

## Features

- Roasted Japanese Green Tea With Superior Taste: Experience the naturally lower caffeine, earthy flavor of green tea with toasty, chocolatey coffee like notes; Roasting creates its unique reddish brown color and removes bitterness
- JAS Certified Organic and Direct Trade: Our premium Houjicha is JAS certified organic, sourced directly from our trusted farm partners in Japan for exceptional quality and authentic taste
- Lower Caffeine, Same Benefits: Savor the health benefits of green tea with slightly less caffeine, making our Houjicha a perfect choice for any time of day and an excellent alternative to coffee
- How to Prepare: Using a bamboo whisk, whisk one and a half teaspoons with 2 fluid ounces of 180 degrees F water in W or M formation until frothy; Enjoy hot or iced with 6 fluid ounces of your choice of milk
- Direct Trade, Superior Quality: Matchaful is a female founded brand based in New York City since 2015, and we are committed to providing direct trade, farm to whisk matcha and houjicha, ensuring exceptional quality

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B0CHH9NP64 |
| Age Range Description | 13+ |
| Best Sellers Rank | #31,928 in Grocery & Gourmet Food ( See Top 100 in Grocery & Gourmet Food ) #171 in Matcha Tea |
| Brand | MATCHAFUL |
| Brand Name | MATCHAFUL |
| Caffeine Content Description | Low Caffeine |
| Container Type | Can |
| Customer Reviews | 4.0 out of 5 stars 12 Reviews |
| Each Unit Count | 1.06 |
| Flavor | Houjicha 30g |
| Item Form | Powder |
| Item Volume | 30 Milliliters |
| Item Weight | 30 Grams |
| Manufacturer | Matchaful |
| Number of Items | 1 |
| Part Number | HOUJ-TIN-30G |
| Product Benefits | Detox, Focus, Energy Boost |
| Special Ingredients | Houjicha |
| Specialty | Matcha |
| Sweetness Description | Mild or None |
| Tea Variety | Houjicha |
| UPC | 850038816148 |
| Unit Count | 1.06 Ounce |

## Product Details

- **Brand:** MATCHAFUL
- **Flavor:** Houjicha 30g
- **Item Form:** Powder
- **Tea Variety:** Houjicha
- **Unit Count:** 1.06 Ounce

## Images

![Houjicha Powder - Organic Roasted Green Tea Powder - 30g Tin | Smooth and Earthy with Flavor Notes of Coffee, Puffed Rice, Cacao - Enjoy Hot or Iced - Image 1](https://m.media-amazon.com/images/I/61QZGGYBjZL.jpg)

## Available Options

This product comes in different **Flavor** options.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Really great Houjicha
*by S***Y on October 8, 2025*

Best houjicha I have found on amazon after trying many. Delicious!

### ⭐⭐⭐⭐ Great Hojicha Powder
*by N***T on April 25, 2026*

Really good hojicha powder found online, especially Amazon. I’ve seen this brand at Erewhon too!

### ⭐⭐⭐⭐⭐ Great Matcha!!!
*by T***I on August 10, 2024*

I've tried many different matcha brands over years, but this one definitely one of the best! The flavor is impressive - smooth, rich, and earthy, with just right balance of sweetness and a hint of bitterness. My morning routine is matcha latte, and this brand is mixed-well with oat milk. Love it!!!

## Frequently Bought Together

- Matchaful - Houjicha Powder - Organic Roasted Green Tea - Smooth and Earthy with Tasting Notes of Coffee, Puffed Rice, Cacao - Enjoy Hot or Iced - 30g Tin
- Naoki Matcha Superior Ceremonial Blend – Authentic Japanese First Harvest Ceremonial Grade Matcha Green Tea Powder from Uji, Kyoto (40g / 1.4oz)
- TANG PIN Matcha Set - Match Bowl with Spout and Whisk, 15 OZ, Matcha Scoop | Matcha Whisk Stand (Chasen Holder) - 4pc Perfect Matcha Kit for Matcha Tea Ceremony (Mottled Green)

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**Shop now:** [https://www.desertcart.us/products/570002655-houjicha-powder-organic-roasted-green-tea-powder-30g-tin-smooth](https://www.desertcart.us/products/570002655-houjicha-powder-organic-roasted-green-tea-powder-30g-tin-smooth)

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*Product available on Desertcart United States of America*
*Store origin: US*
*Last updated: 2026-07-25*