--- product_id: 56704762 title: "Wella Illumina Color Permanent Hair Color, No. 5/43 Light Red Gold Brown, 0.08103 kg" brand: "wella professionals" price: "$37.51" currency: USD in_stock: true reviews_count: 13 category: "Wella Professionals" url: https://www.desertcart.us/products/56704762-wella-illumina-color-permanent-hair-color-no-5-43-light store_origin: US region: United States of America --- # Up to 3 levels of lift Ammonia-free & natural ingredients Incredible hair protection Wella Illumina Color Permanent Hair Color, No. 5/43 Light Red Gold Brown, 0.08103 kg **Brand:** wella professionals **Price:** $37.51 **Availability:** ✅ In Stock ## Summary > ✨ Illuminate your style with Wella’s light-reflecting magic! ## Quick Answers - **What is this?** Wella Illumina Color Permanent Hair Color, No. 5/43 Light Red Gold Brown, 0.08103 kg by wella professionals - **How much does it cost?** $37.51 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.us](https://www.desertcart.us/products/56704762-wella-illumina-color-permanent-hair-color-no-5-43-light) ## Best For - wella professionals enthusiasts ## Why This Product - Trusted wella professionals brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Customizable Lift:** Achieve up to 3 levels of lift for personalized brightness and depth. - • **Gentle Yet Powerful:** Ammonia-free formula ensures vibrant color without compromising hair health. - • **Perfect for First-Timers:** Designed for color-shy clients seeking a subtle, natural enhancement. - • **Radiant Light Reflection:** Transforms your hair with a sheer, natural glow that turns heads. - • **Salon-Quality Durability:** Long-lasting color that resists fading, keeping your look fresh and flawless. ## Overview Wella Illumina Color No. 5/43 Light Red Gold Brown is a premium, ammonia-free permanent hair color that offers up to 3 levels of lift with natural-looking, radiant results. Formulated to protect hair while delivering durable, salon-quality color, it’s ideal for professionals and first-time users seeking a luminous, healthy finish. ## Description Product Description Wella Illumina hair colour elevates light to its highest spectrum revealing previously unseen potential in hair. Formulated without animal-derived ingredients, now you can make light your own and create new colour expressions that stir the senses and emotions of every client. Setting a new benchmark for naturalness in hair colour with incredible light reflection and incredible hair protection while providing irresistible hair quality. Comes in 5/43 Light Red Gold Brown colour shade. Ingredients water, cetearyl alcohol, propylene glycol, ammonium hydroxide, dicetyl phosphate, trisodium ethylenediamine disuccinate, ceteth-10 phosphate, steareth-200, sodium sulfate, ammonium sulfate, sodium hydroxide, sodium sulfite, asorbic acid, fragrance, xanthan gum, toluene-2, 5-diamine sulfate, disodium edta, resorcinol, p-amonphenol, 1-napthyhol, 4-amino-2-hydroxytoluene. Directions Apply to towel-dried hair without heat, leave for 30-40 minutes with heat, rinse and dry. For full grey coverage also use on towel-dried hair without heat. Safety Warning For external use only. Avoid contact with eyes. Keep away from naked flame or direct heat sources. Review: Wella Illumina >>> - 10/81 10/0 9/60 2:1:0.25 to knock out gold in level 8-9 blonde. Review: Perfect - Good product ## Features - Lighten, darken and enhance natural hair colour - Gives a sheer natural looking result - With incredible light reflection and hair protection - Perfect first time experience for colour shy clients - Up to 3 levels of lift ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B009C59YN8 | | Benefits | Durable and Hair Protection | | Best Sellers Rank | 1,007 in Beauty ( See Top 100 in Beauty ) 20 in Permanent Hair Colour | | Brand | Wella Professionals | | Brand Name | Wella Professionals | | Colour | 5/43 Light Red Gold Brown | | Container Type | Bottle | | Customer Reviews | 4.6 out of 5 stars 12,795 Reviews | | Full Cure Time | 3E+1 Minutes | | Global Trade Identification Number | 08005610542157 | | Hair Color Permanence | Permanent | | Hair Type | normal | | Hair type | normal | | Item Form | Lotion | | Item Type Name | Illumina Color Permanent Hair Color, No. 5/43 Light Red Gold Brown | | Item Weight | 0.08 Kilograms | | Item form | Lotion | | Manufacturer | Coty Inc. | | Manufacturer Part Number | 8005610542157 | | Material Features | Natural | | Material Type Free | Ammonia Free | | Model Number | 8005610542157 | | Number of Items | 1 | | Package information | Bottle | | Product benefits | Durable and Hair Protection | | Recommended Uses For Product | Salon | | Unit Count | 60.0 millilitre | ## Product Details - **Brand:** Wella Professionals - **Colour:** 5/43 Light Red Gold Brown - **Hair type:** normal - **Item form:** Lotion - **Material Type Free:** Ammonia Free - **Material feature:** Natural - **Number of items:** 1 - **Package information:** Bottle - **Product benefits:** Durable and Hair Protection - **Unit count:** 60.0 millilitre ## Images ![Wella Illumina Color Permanent Hair Color, No. 5/43 Light Red Gold Brown, 0.08103 kg - Image 1](https://m.media-amazon.com/images/I/41jdLbwvjmL.jpg) ![Wella Illumina Color Permanent Hair Color, No. 5/43 Light Red Gold Brown, 0.08103 kg - Image 2](https://m.media-amazon.com/images/I/51Xz1R6nVaL.jpg) ## Available Options This product comes in different **Color, Size** options. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Wella Illumina >>> *by A***H on 18 April 2026* 10/81 10/0 9/60 2:1:0.25 to knock out gold in level 8-9 blonde. ### ⭐⭐⭐⭐⭐ Perfect *by M***N on 17 April 2026* Good product ### ⭐⭐⭐⭐⭐ Great toner love this *by N***E on 29 March 2026* Love this toner took all my brass out of my blonde and even lifted roots inbetween toning ## Frequently Bought Together - Wella Illumina Color Permanent Hair Color, No. 5/43 Light Red Gold Brown, 0.08103 kg - Wella Professionals Illumina Permanent Haircolor, Number 5/43 --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.us/products/56704762-wella-illumina-color-permanent-hair-color-no-5-43-light](https://www.desertcart.us/products/56704762-wella-illumina-color-permanent-hair-color-no-5-43-light) --- *Product available on Desertcart United States of America* *Store origin: US* *Last updated: 2026-07-07*