---
product_id: 55452994
title: "Bold Uniq Purple Hair Mask - Toner For Blonde, Platinum, Bleached, Silver, Gray, Ash & Brassy Hair - Remove Yellow Tones & Condition Dry, Damaged Hair - Cruelty Free & Vegan - 6.76oz"
brand: "bold uniq"
price: "$71.46"
currency: USD
in_stock: true
reviews_count: 13
category: "Bold Uniq"
url: https://www.desertcart.us/products/55452994-bold-uniq-purple-hair-mask-toner-for-blonde-platinum-bleached
store_origin: US
region: United States of America
---

# Vegan & cruelty-free natural oils Purple toner neutralizes brassiness UV protection for color longevity Bold Uniq Purple Hair Mask - Toner For Blonde, Platinum, Bleached, Silver, Gray, Ash & Brassy Hair - Remove Yellow Tones & Condition Dry, Damaged Hair - Cruelty Free & Vegan - 6.76oz

**Brand:** bold uniq
**Price:** $71.46
**Availability:** ✅ In Stock

## Summary

> 💜 Stay icy, stay iconic — your blonde’s best-kept secret!

## Quick Answers

- **What is this?** Bold Uniq Purple Hair Mask - Toner For Blonde, Platinum, Bleached, Silver, Gray, Ash & Brassy Hair - Remove Yellow Tones & Condition Dry, Damaged Hair - Cruelty Free & Vegan - 6.76oz by bold uniq
- **How much does it cost?** $71.46 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.us](https://www.desertcart.us/products/55452994-bold-uniq-purple-hair-mask-toner-for-blonde-platinum-bleached)

## Best For

- bold uniq enthusiasts

## Why This Product

- Trusted bold uniq brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Sun-safe strands:** UV-absorbing formula shields color-treated hair from fading and dullness.
- • **Salon results at home:** Professional-grade mask that revitalizes dry, damaged hair for vibrant, healthy shine.
- • **Hydration meets toning:** Infused with coconut & marula oils to deeply condition without weighing hair down.
- • **Clean beauty, no compromises:** Paraben & sulfate-free, cruelty-free, and vegan for guilt-free glam.
- • **Brassiness? Not on your watch!:** Powerful violet pigments erase yellow tones for icy-cool blonde and silver hair.

## Overview

Bold Uniq Purple Hair Mask is a 6.76oz vegan, cruelty-free toner designed to neutralize brassiness and yellow tones in blonde, platinum, silver, and gray hair. Enriched with natural oils like coconut and marula, it deeply conditions dry, damaged hair while protecting color with UV-absorbing ingredients. Free from parabens and sulfates, this mask delivers salon-quality toning and hydration for vibrant, healthy-looking hair.

## Description

Buy Bold Uniq Purple Hair Mask - Toner For Blonde, Platinum, Bleached, Silver, Gray, Ash & Brassy Hair - Remove Yellow Tones & Condition Dry, Damaged Hair - Cruelty Free & Vegan - 6.76oz on desertcart.com ✓ FREE SHIPPING on qualified orders

Review: WORKS SO GOOD - There were pro's and cons to all of the products in this combo pack, but overall I have to say that I love this shampoo and conditioner. The shampoo was unfortunately the most drying of any purple shampoo I've ever used (and I've used many), but in contrast, the conditioner was by far the most hydrating, so they definitely balanced each other out. After using the shampoo (which I actually applied to dry hair for more color depositing), and then followed by using the conditioner in the shower, my hair was soft, smelled great, and the tone was absolutely brilliant. Currently I'm embracing my gray, so my natural hair is growing in silver and the ends are still yellow/blonde. This turned all of my hair a silver color and reduced the transition line, and really brightened it up. I'm so impressed that I'll probably tell my colorist about this line, as she is always keen to learn about new purple shampoo products that she can tell others about and use herself. As far as the purple hair mask goes, I am really disappointed. I tried this about a week after using and loving the shampoo/conditioning combo, thinking that it would give it an extra boost of toning. It softened my hair ok, but the color was terrible, nothing like the other products. It definitely has more blue color in it, which can be seen before even applying the hair mask. After leaving it in for a few minutes and rinsing, I found that it had completely darkened my hair. Even my natural silver was muted and dull, all of the silvery brightness was gone. It made my hair not only look like dirty dishwater, but about 3 shades darker than before. I will never use the hair mask again, and I'm extremely disappointed in this particular product, especially after how well the original shampoo/conditioner worked and how much I loved it. Every product works differently on different hair types, but unfortunately I cannot recommend the conditioning hair mask due to the fact that the toning properties were drastically different than the other products, and made my hair look really dull and lifeless. This is really unfortunate, because all of these products should work together seamlessly, but they do not. However... as I said...the shampoo/conditioner combo is wonderful, and I will be telling everyone about it who is looking to transition to their natural grey or just trying to make their light blonde hair more pale/to remove the yellow tones. It brightens perfectly, and really creates/accentuates the silver highlights. These products are a bit pricy, but I honestly believe that they are well worth the cost because I know that I will not have to use them as often as other products I've tried. Other than the purple conditioning mask, I'm very very happy with this purchase.
Review: Works good - Put it on dry hair for about 5 mins and turned my very brassy hair back to a platinum color to match my platinum extensions I have in. I have hard mineral water so my hair turns brassy a lot, and I haven’t been able to find a shampoo or conditioner That has worked this good. I will definitely keep using. It also left my hair, nice and soft and smells good, it’s a hair mask so very conditioning.

## Features

- STAY ICY COOL BLONDE - The Bold Uniq purple hair mask for blonde, platinum, gray, or silver hair is the perfect gloss treatment for revitalizing color-treated hair. Removes brassiness and yellow tones while conditioning the hair at the same time.
- SAY NO TO DRY & DAMAGED HAIR - Strengthen color-treated hair with a hydrating formulation of natural oils like coconut and marula oil. This purple conditioning mask also provides the perfect lightweight hair mask for all hair types.
- NEUTRALIZE BRASSINESS - This is the perfect product for toning bleached hair that's gotten brassy over time. The purple - violet colored mask subtly neutralizes brass for blonde, platinum, gray, or silver colored hair.
- BLONDE HAIR, DO CARE - Protect your locks with a scientifically-formulated blonde toner that absorbs UV rays from the sun to protect hair against color-fade and maintain vibrancy for salon fresh, healthy-looking hair.
- PARABEN & SULFATE FREE - Stylists worldwide recommend this vegan bleached hair mask made with soy protein, vitamin B5, and super oils for high-quality, at-home hair care. Regular toning will strengthen dry, damaged hair.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B07F1XK8WD |
| Active Ingredients | Sodium Lauryl Sulfate |
| Additional Features | Detangling |
| Age Range (Description) | Adult |
| Age Range Description | Adult |
| Best Sellers Rank | #6,659 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #5 in Hair Color Refreshing Masks |
| Brand | BOLD UNIQ |
| Brand Name | BOLD UNIQ |
| Customer Reviews | 4.3 out of 5 stars 53,699 Reviews |
| Global Trade Identification Number | 05060885030474 |
| Hair Conditioner Type | Hair Conditioning Mask |
| Hair Type | Dry |
| Item Dimensions | 3.54 x 4.33 x 2.95 inches |
| Item Form | Lotion |
| Item Type Name | Purple Hair Mask for Blonde, Platinum and Silver Hair: BOLD UNIQ by B Uniq Blue Masque to Reduce Brassiness and Condition Dry, Damaged Hair - Sulfate Free Toner (200 ml) |
| Item Weight | 10.58 Ounces |
| Liquid Volume | 6.76 Fluid Ounces |
| Manufacturer | Second Glance Beauty |
| Manufacturer Part Number | BLU00132 |
| Material Feature | Natural |
| Material Features | Natural |
| Material Type Free | Paraben Free, Sulfate Free |
| Model Number | BLU00125 |
| Number of Items | 1 |
| Package Type Name | Box |
| Product Benefits | Conditioning, Moisturizing |
| Recommended Uses For Product | revitalize blonde hair, condition dry and damaged hair |
| Scent Name | Citrus |
| Size | 6.8 Fl Oz (Pack of 1) |
| Special Ingredients | Natural Oils, Vegan, Cruelty-Free |
| Unit Count | 6.8 Fluid Ounces |

## Product Details

- **Brand:** BOLD UNIQ
- **Hair Type:** Color Treated,All
- **Item Form:** Liquid
- **Material Type Free:** Sulfate Free, Paraben Free, Formaldehyde Free, Mineral Oil Free, Phthalate Free
- **Product Benefits:** UV Protection, Hydrating, Color Protection, Softening, Strengthening, High Gloss

## Images

![Bold Uniq Purple Hair Mask - Toner For Blonde, Platinum, Bleached, Silver, Gray, Ash & Brassy Hair - Remove Yellow Tones & Condition Dry, Damaged Hair - Cruelty Free & Vegan - 6.76oz - Image 1](https://m.media-amazon.com/images/I/81LhGgIiAUL.jpg)
![Bold Uniq Purple Hair Mask - Toner For Blonde, Platinum, Bleached, Silver, Gray, Ash & Brassy Hair - Remove Yellow Tones & Condition Dry, Damaged Hair - Cruelty Free & Vegan - 6.76oz - Image 2](https://m.media-amazon.com/images/I/91ciMfxeNwL.jpg)
![Bold Uniq Purple Hair Mask - Toner For Blonde, Platinum, Bleached, Silver, Gray, Ash & Brassy Hair - Remove Yellow Tones & Condition Dry, Damaged Hair - Cruelty Free & Vegan - 6.76oz - Image 3](https://m.media-amazon.com/images/I/91p5EyfhzzL.jpg)
![Bold Uniq Purple Hair Mask - Toner For Blonde, Platinum, Bleached, Silver, Gray, Ash & Brassy Hair - Remove Yellow Tones & Condition Dry, Damaged Hair - Cruelty Free & Vegan - 6.76oz - Image 4](https://m.media-amazon.com/images/I/81QA+aMF-vL.jpg)
![Bold Uniq Purple Hair Mask - Toner For Blonde, Platinum, Bleached, Silver, Gray, Ash & Brassy Hair - Remove Yellow Tones & Condition Dry, Damaged Hair - Cruelty Free & Vegan - 6.76oz - Image 5](https://m.media-amazon.com/images/I/81q5TE2cNRL.jpg)

## Available Options

This product comes in different **Size, Style** options.

## Questions & Answers

**Q: Does the Purple Mask work on all blonde, platinum, silver or gray hair?**
A: Yes, our product is designed for use on blonde, platinum & silver/gray hair types. It can also be used on blonde highlights or balayage to freshen your tone.

**Q: Will this product help to remove stubborn brassy/yellow tones?**
A: Yes! That's the main use that over one million happy customers purchase the product for. It's potent, and gets to work quick to beat the brass!

**Q: Does the Purple Mask help to revive damaged hair?**
A: Yes, this mask is perfect for adding hydration into damaged hair types. It's also infused with nourishing actives and emollients to lock in moisture to provide an intensive deep hydration.

**Q: How often should I use this product?**
A: Usage depends on your individual hair type, but we recommend using this hair mask as a weekly treatment! You will work out what is best for you and your hair!

**Q: Will the product dye my brown/brunette hair blonde?**
A: Unfortunately not; to transition from brunette to blonde you need to use a hair dye, this is not a hair dye and will not change your brunette hair to blonde. Please refer to the "before and after" product photos for expected results by hair shade.

## Customer Reviews

### ⭐⭐⭐⭐⭐ WORKS SO GOOD
*by O***O on February 21, 2025*

There were pro's and cons to all of the products in this combo pack, but overall I have to say that I love this shampoo and conditioner. The shampoo was unfortunately the most drying of any purple shampoo I've ever used (and I've used many), but in contrast, the conditioner was by far the most hydrating, so they definitely balanced each other out. After using the shampoo (which I actually applied to dry hair for more color depositing), and then followed by using the conditioner in the shower, my hair was soft, smelled great, and the tone was absolutely brilliant. Currently I'm embracing my gray, so my natural hair is growing in silver and the ends are still yellow/blonde. This turned all of my hair a silver color and reduced the transition line, and really brightened it up. I'm so impressed that I'll probably tell my colorist about this line, as she is always keen to learn about new purple shampoo products that she can tell others about and use herself. As far as the purple hair mask goes, I am really disappointed. I tried this about a week after using and loving the shampoo/conditioning combo, thinking that it would give it an extra boost of toning. It softened my hair ok, but the color was terrible, nothing like the other products. It definitely has more blue color in it, which can be seen before even applying the hair mask. After leaving it in for a few minutes and rinsing, I found that it had completely darkened my hair. Even my natural silver was muted and dull, all of the silvery brightness was gone. It made my hair not only look like dirty dishwater, but about 3 shades darker than before. I will never use the hair mask again, and I'm extremely disappointed in this particular product, especially after how well the original shampoo/conditioner worked and how much I loved it. Every product works differently on different hair types, but unfortunately I cannot recommend the conditioning hair mask due to the fact that the toning properties were drastically different than the other products, and made my hair look really dull and lifeless. This is really unfortunate, because all of these products should work together seamlessly, but they do not. However... as I said...the shampoo/conditioner combo is wonderful, and I will be telling everyone about it who is looking to transition to their natural grey or just trying to make their light blonde hair more pale/to remove the yellow tones. It brightens perfectly, and really creates/accentuates the silver highlights. These products are a bit pricy, but I honestly believe that they are well worth the cost because I know that I will not have to use them as often as other products I've tried. Other than the purple conditioning mask, I'm very very happy with this purchase.

### ⭐⭐⭐⭐⭐ Works good
*by K***. on May 26, 2026*

Put it on dry hair for about 5 mins and turned my very brassy hair back to a platinum color to match my platinum extensions I have in. I have hard mineral water so my hair turns brassy a lot, and I haven’t been able to find a shampoo or conditioner That has worked this good. I will definitely keep using. It also left my hair, nice and soft and smells good, it’s a hair mask so very conditioning.

### ⭐⭐⭐⭐⭐ Dull, Yellowing Grey Hair
*by T***I on April 16, 2026*

I’ve been having problems with my grey hair lacking luster, dull and yellowing which drives me crazy. Have to admit I was skeptical, but after reading some of the reviews and about the product, I decided to give it a try. So far I’ve used it twice and I have to admit it works awesome! The yellowing is gone and my hair looks shiny and has beautiful silver undertones and not just white. I will continue to be a customer and recommend it for anyone else having the same issues.

## Frequently Bought Together

- Bold Uniq Purple Shampoo - Remove Yellow Tones & Condition Damaged Hair - For Blonde, Silver or Grey Hair - Paraben & Sulfate Free, Vegan - 8 fl oz
- BOLD UNIQ Purple Leave In Conditioner for Dry & Damaged Blonde, Platinum & Gray/Silver Hair. Light Toning, Hydrating & Detangling. Peta-approved, Vegan & Cruelty-Free. Sulfate & Paraben Free.

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*Product available on Desertcart United States of America*
*Store origin: US*
*Last updated: 2026-07-08*