--- product_id: 518524188 title: "Fashion Gold Progressiva Keratin Hair Treatment for Straightening, 300g | Multi-use, formaldehyde-free progressiva for regular at-home smoothing; up to 6 uses based on hair length and volume" brand: "fashion gold" price: "$168.77" currency: USD in_stock: true reviews_count: 10 url: https://www.desertcart.us/products/518524188-fashion-gold-progressiva-keratin-hair-treatment-for-straightening-300g-multi store_origin: US region: United States of America --- # Hydrolyzed quinoa & natural oils Formaldehyde-free smoothing Up to 6 heat-activated uses Fashion Gold Progressiva Keratin Hair Treatment for Straightening, 300g | Multi-use, formaldehyde-free progressiva for regular at-home smoothing; up to 6 uses based on hair length and volume **Brand:** fashion gold **Price:** $168.77 **Availability:** ✅ In Stock ## Summary > ✨ Unlock sleek, shiny hair without compromise 💁‍♀️ ## Quick Answers - **What is this?** Fashion Gold Progressiva Keratin Hair Treatment for Straightening, 300g | Multi-use, formaldehyde-free progressiva for regular at-home smoothing; up to 6 uses based on hair length and volume by fashion gold - **How much does it cost?** $168.77 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.us](https://www.desertcart.us/products/518524188-fashion-gold-progressiva-keratin-hair-treatment-for-straightening-300g-multi) ## Best For - fashion gold enthusiasts ## Why This Product - Trusted fashion gold brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Multi-Use Magic:** One 300g bottle delivers up to 6 professional-grade treatments tailored to your hair’s length and volume. - • **Clean Beauty Boost:** Formaldehyde-free and enriched with quinoa, Sacha Inchi, and coconut oils for nourished, shiny strands. - • **Effortless Elegance:** Transform your hair routine with a trusted, acid-based smoothing system that leaves hair soft and aligned. - • **Frizz-Free Confidence:** Brazilian keratin formula tames volume and frizz for sleek, salon-worthy hair at home. - • **Heat-Activated Perfection:** Designed for regular at-home use with heat tools to lock in smoothness and manageability. ## Overview Progressiva Keratin Hair Treatment is a formaldehyde-free, acid-based Brazilian smoothing system designed for at-home use. Enriched with hydrolyzed quinoa, Sacha Inchi, and coconut oils, it reduces frizz and volume while enhancing softness and shine. Each 300g bottle provides up to 6 heat-activated treatments, delivering professional-grade straightening and manageability. ## Features - SMOOTHING AND STRAIGHTENING: Brazilian keratin treatment helps reduce volume and frizz while leaving hair more aligned, soft, manageable, and shiny when used as directed - FEATURED INGREDIENTS: Formaldehyde-free, acid-based smoothing system with hydrolyzed quinoa, Sacha Inchi oil, and coconut oil to support softness and shine - REGULAR AT-HOME USE: Multi-use treatment for users familiar with heat-assisted smoothing; follow the full directions carefully and use heat tools as instructed - SINGLE 300G BOTTLE: Includes one Fashion Gold Progressiva treatment only; shampoo and tools are not included; provides up to 6 applications depending on hair length, thickness, and volume - ALISADO BRASILEÑO: Keratina para alisar el pelo y controlar el frizz; fórmula sin formol para uso regular en casa siguiendo todas las instrucciones ## Technical Specifications | Specification | Value | |---------------|-------| | Asin | B0BRBN7JFC | | Best Sellers Rank | #58 in Chemical Hair Straighteners | | Manufacturer | YBERA PARIS | | Product Dimensions | 2 x 2 x 8.66 inches; 10.58 ounces | ## Product Details - **Brand:** Fashion Gold - **Hair Type:** All - **Item Form:** Cream - **Item Weight:** 300 g - **Product Benefits:** Shine,Smoothening,Straightening ## Images ![Fashion Gold Progressiva Keratin Hair Treatment for Straightening, 300g | Multi-use, formaldehyde-free progressiva for regular at-home smoothing; up to 6 uses based on hair length and volume - Image 1](https://m.media-amazon.com/images/I/71STGDfjICL.jpg) ## Customer Reviews ### ⭐⭐⭐⭐⭐ I recommend it for the short term. *by on Reviewed in the United States June 25, 2026* It made my hair very sleek for the first few weeks, but after about two weeks it seemed to wear off—though not to the point where my hair curled again. ### ⭐⭐⭐⭐⭐ Nice *by on Reviewed in the United States May 10, 2026* Excellent product—arrives quickly and in great condition. ### ⭐⭐⭐⭐⭐ Este producto es el mejor que he comprado *by on Reviewed in the United States July 14, 2026* Llevo tiempo buscando un producto para el pelo y este de verdad que se llevo toda mi atención , seguridad y toda mi recomendacion actua desde la primera aplicación y no le doy 5 estrellas le daria un 1000 de 10 excelente y voy por mas pomos sin duda. ## Frequently Bought Together - FASHION GOLD Keratin Hair Treatment (4 USES per Bottle), Keratina para Alisar el Pelo, Hair Botox Treatment, At Home Keratin Treatment, Alisados Organicos SIN FORMOL, Verdadera Keratina Brasileña - Fashion Gold SHAMPOO - 300ml / Protect & Control - Fashion Gold Conditioning MASK 500g / Protect & Control --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.us/products/518524188-fashion-gold-progressiva-keratin-hair-treatment-for-straightening-300g-multi](https://www.desertcart.us/products/518524188-fashion-gold-progressiva-keratin-hair-treatment-for-straightening-300g-multi) --- *Product available on Desertcart United States of America* *Store origin: US* *Last updated: 2026-08-14*