---
product_id: 51105648
title: "Total Bleach Kit x BLEACH LONDON White Toner Kit, For Creating a Cool Blonde Base"
brand: "bleach london"
price: "$72.63"
currency: USD
in_stock: true
reviews_count: 10
category: "Bleach London"
url: https://www.desertcart.us/products/51105648-total-bleach-kit-x-bleach-london-white-toner-kit-creating
store_origin: US
region: United States of America
---

# 2-step bleach + tone system 100% vegan & cruelty-free Eco-conscious recyclable packaging Total Bleach Kit x BLEACH LONDON White Toner Kit, For Creating a Cool Blonde Base

**Brand:** bleach london
**Price:** $72.63
**Availability:** ✅ In Stock

## Summary

> ❄️ Own the coolest blonde vibes with Bleach London’s iconic duo!

## Quick Answers

- **What is this?** Total Bleach Kit x BLEACH LONDON White Toner Kit, For Creating a Cool Blonde Base by bleach london
- **How much does it cost?** $72.63 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.us](https://www.desertcart.us/products/51105648-total-bleach-kit-x-bleach-london-white-toner-kit-creating)

## Best For

- bleach london enthusiasts

## Why This Product

- Trusted bleach london brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Dual-Action Formula:** Total Bleach lightens while White Toner neutralizes brassiness for that perfect icy finish.
- • **Sustainably Stylish:** PETA-approved vegan formula with eco-friendly packaging to keep your beauty routine guilt-free.
- • **Salon-Quality Blonde at Home:** Achieve a flawless cool blonde base without stepping into a salon.
- • **Trusted by Pros & Fans Alike:** Backed by 10+ years of rave reviews and a cult following worldwide.
- • **Universal Hair Compatibility:** Designed for all hair types—virgin or natural—for consistent, stunning results.

## Overview

The BLEACH LONDON Total Bleach Kit paired with the White Toner Kit offers a professional-grade, two-step system to lighten virgin hair and eliminate brassiness, creating a trendy cool blonde base. Suitable for all hair types, this vegan and PETA-approved formula comes in eco-conscious packaging, reflecting Bleach London’s commitment to sustainability. With over a decade of trusted use and glowing reviews, it’s the go-to choice for millennials seeking salon-quality results at home.

## Description

BLEACH LONDON Total Bleach Kit x BLEACH LONDON White Toner Kit, For Creating a Cool Blonde Base : desertcart.co.uk: Beauty

Review: Bleach London is the best. - Bleach London and white toner is the best for my hair ,to obtain the colour I want. The included hair mask leaves my hair feeling silky smooth and in the best condition .
Review: Products and chemicals to provide the illusion of beauty - Amazing products!! Been using them for over 10 years now and the total bleach with the white toner always give me the best results, would strongly recommend to anyone!!

## Features

- PURPOSE: Two steps to cool blonde hair at home. Lighten virgin locks with Total Bleach, then add White Toner to neutralise brassy yellow shades and create a cool finish or base for adding colour. Has the temperature dropped? set.
- SUITABILITY: Our Bleach & Tone sets are for all hair types! Apply Bleach to virgin hair and add toner after to remove any brassiness
- HOW TO USE: Apply Total Bleach to virgin hair and let it develop according to instructions. Once your hair's lightened, shampoo and rinse twice to remove bleach, towel dry. Follow with White Toner. Apply all over your towel dried hair, comb through and wait 20 mins. Rinse, condition and rinse again!
- ECO FESTO: Our entire hair range is vegan and PETA approved as part of their Beauty Without Bunnies programme. We prioritise the use of recycled or recyclable packaging, and are always looking to improve the sustainability of the brand.
- OUR STORY: Hairstylist Alex Brownsell started Bleach London in her kitchen sink, bleaching and dyeing friends' hair with homemade colours until her number one customer convinced her they needed to turn the idea into a real life thing. The result was the world’s first salon focused on colouring rather than cutting. Ten years, four locations and a groundbreaking product launch later, Bleach London now ships our ever evolving selection of hair care and colour all over the world.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B01BJ8B71C |
| ASIN  | B01BJ8B71C |
| Best Sellers Rank | 24,787 in Beauty ( See Top 100 in Beauty ) 188 in Semi-Permanent Hair Colour |
| Brand | Bleach London |
| Colour | White |
| Country of origin  | Netherlands |
| Customer Reviews | 4.4 4.4 out of 5 stars (68) |
| Customer reviews | 4.4 4.4 out of 5 stars (68) |
| Date First Available | 23 July 2016 |
| Delivery information | We cannot deliver certain products outside mainland UK ( Details ). We will only be able to confirm if this product can be delivered to your chosen address when you enter your delivery address at checkout. |
| Format | Powder |
| Is discontinued by manufacturer  | No |
| Manufacturer | Bleach London |
| Manufacturer  | Bleach London |
| Package Dimensions | 24.5 x 18.9 x 5.5 cm; 410 g |
| Package Dimensions  | 24.5 x 18.9 x 5.5 cm; 410 g |
| Package Weight | 0.41 Kilograms |
| Package dimensions | 24.5 x 18.9 x 5.5 centimetres |
| Speciality | Vegan |

## Product Details

- **Brand:** Bleach London
- **Colour:** White
- **Hair type:** All
- **Item form:** Powder
- **Material Type Free:** Cruelty Free
- **Material feature:** Vegan
- **Number of items:** 2
- **Package information:** Bottle
- **Product benefits:** Cools hair, neutralizes yellow tones, lightens and prepares hair for color added.
- **Unit count:** 2.0 count

## Images

![Total Bleach Kit x BLEACH LONDON White Toner Kit, For Creating a Cool Blonde Base - Image 1](https://m.media-amazon.com/images/I/816MHW0WK5L.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Bleach London is the best.
*by M***S on 23 November 2024*

Bleach London and white toner is the best for my hair ,to obtain the colour I want. The included hair mask leaves my hair feeling silky smooth and in the best condition .

### ⭐⭐⭐⭐⭐ Products and chemicals to provide the illusion of beauty
*by B***H on 31 August 2024*

Amazing products!! Been using them for over 10 years now and the total bleach with the white toner always give me the best results, would strongly recommend to anyone!!

### ⭐⭐⭐⭐⭐ BEST BRAND
*by M***N on 15 February 2026*

Always use this brand as someone who dyes their hair platinum blonde every 3/4 months, this is the most reliable dye

## Frequently Bought Together

- BLEACH LONDON Total Bleach Kit x BLEACH LONDON White Toner Kit, For Creating a Cool Blonde Base
- BLEACH LONDON White Heat Colour - Semi-Permanent Hair Colour, Cool Neutral Blonde, Vegan, Cruelty Free, Temporary Hair Colour Cream, 150 ml
- Bleach London Lavender Grey Toner Kit - Ammonia-Free Toning for Silvery Lilac Finish - Ideal to neutralise brassy yellow in Light Blonde Hair - with Smooth and Shine Complex (Complete Kit)

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*Product available on Desertcart United States of America*
*Store origin: US*
*Last updated: 2026-03-07*