---
product_id: 50375904
title: "It’s So Big Volumizing Mascara"
brand: "elizabeth mott"
price: "$77.65"
currency: USD
in_stock: null
reviews_count: 6
url: https://www.desertcart.us/products/50375904-it-s-so-big-volumizing-mascara
store_origin: US
region: United States of America
---

# Cruelty-free & Leaping Bunny approved Water-resistant formula Hourglass wand for clump-free volume It’s So Big Volumizing Mascara

**Brand:** elizabeth mott
**Price:** $77.65
**Availability:** ❌ Out of Stock

## Summary

> 👁️‍🗨️ Elevate your lash game with volume that speaks louder than words!

## Quick Answers

- **What is this?** It’s So Big Volumizing Mascara by elizabeth mott
- **How much does it cost?** $77.65 with free shipping
- **Is it available?** Currently out of stock
- **Where can I buy it?** [www.desertcart.us](https://www.desertcart.us/products/50375904-it-s-so-big-volumizing-mascara)

## Best For

- elizabeth mott enthusiasts

## Why This Product

- Trusted elizabeth mott brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Ethical Glamour:** Cruelty-free, paraben-free, and safe for lash extensions—beauty you can feel good about flaunting.
- • **Korean Beauty Innovation:** Infused with cutting-edge Korean ingredients for lashes that curl, lengthen, and volumize like never before.
- • **Precision Hourglass Wand:** Effortlessly coat every lash—even the tiniest ones—for a bold, wide-eyed look that commands attention.
- • **Lightweight Curl-Hold Formula:** A unique blend of natural waxes keeps your lashes perfectly curled without weighing them down.
- • **All-Day Smudge-Proof Confidence:** Stay flawless from morning meetings to after-hours drinks with a mascara that won’t budge.

## Overview

Elizabeth Mott's 'It's So Big But Better' mascara delivers water-resistant, smudge-proof volume and length with a lightweight, curl-holding formula. Featuring a precision hourglass wand and cruelty-free ingredients, this 10ml black gel mascara is designed for flawless, clump-free lashes that last all day and are safe for lash extensions.

## Description

Full description not available

## Features

- BEST OF KOREAN BEAUTY: Elevate your lash game with 'It's So Big But Better' Volumizing Smudge-Proof mascara by Elizabeth Mott. Unleash the power of Korean-inspired beauty for curled, voluminous, and smudge-proof lashes that stay put all day. Our black mascara is infused with effective Korean ingredients, ensuring you get the latest in beauty innovation. Plus, our mascara is paraben-free, cruelty-free, and Leaping Bunny approved.
- PERFECTLY COATS EVERY INDIVIDUAL LASH: Say goodbye to conventional mascaras and hello to perfectly coated lashes. It's So Big But Better water-resistant mascara features flexible fiber polymers that instantly increase length for curled, voluminous lashes. This lengthening mascara doesn't smudge, flake, or clump, ensuring your lashes look flawless all day long.
- HOLDS THE CURLS ALL DAY: Our lightweight formula in our volumizing mascara is your secret to all-day curled lashes. While paraffin wax-based formulas can weigh down your lashes, It's So Big But Better is infused with a blend of Carnauba, Beeswax, Candelilla, and Tribehenin. This not only maintains the perfect curl but also lengthens your lashes, giving you a stunning, wide-eyed look.
- EASY TO USE: Applying mascara has never been easier. Our improved corset-shaped brush ensures even application, delivering the perfect amount of our smudge-proof and water-resistant mascara to every single lash, even the hard-to-reach ones. Removal is a breeze too – use warm water, micellar water, makeup remover, or cleanser, and you're good to go.
- THE SAME PRODUCT YOU LOVE, BUT BETTER: It's So Big mascara has had a makeover to improve its formulation and performance, ensuring you get the best mascara experience. Please note that you may receive the original version, but rest assured, it's still the beloved favourite you know and love.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Manufacturer | Elizabeth Mott |
| Package dimensions | 13 x 1.9 x 1.9 centimetres |
| Package Weight | 0.02 Kilograms |
| Item dimensions L x W x H | 12.2 x 1.8 x 1.8 centimetres |
| Item weight | 18.14 Grams |
| Brand | Elizabeth Mott |
| Colour | Black |
| Format | Gel |
| Volume | 10 Millilitres |
| Skin type | All |
| Special features | Lightweight, Smudge Proof, Water Res |
| Speciality | Cruelty-Free, Not-tested-on-animals |
| Item model number | ISB |
| Product Dimensions | 12.19 x 1.78 x 1.78 cm; 18.14 g |
| ASIN | B00FAEOCP0 |

## Product Details

- **Colour:** Black
- **Product benefits:** Volumizing
- **Special feature:** Lightweight, Smudge Proof, Water Res
- **Brand:** Elizabeth Mott
- **Item form:** Gel
- **Speciality:** Cruelty-Free, Not-tested-on-animals
- **Number of items:** 1
- **Unit count:** 10.0 millilitre
- **Item volume:** 10 Millilitres
- **Package information:** Tube

## Images

![It’s So Big Volumizing Mascara - Image 1](https://m.media-amazon.com/images/I/71gmZZVF9FL.jpg)

## Available Options

This product comes in different **Size Name** options.

## Questions & Answers

**Q: everyone is talking about the great volume but it doesnt uncurl your lashes?**
A: This mascara is great for length-but it does not curl NOR uncurl your lashes. The side I sleep on has a curl at the corner that always gets globbed up & I must use a dry brush to separate-BUT if I curl my lashes first, then this works great.

**Q: Is it waterproof?**
A: I would say its minor waterproof. Won't run if you cry or get splashed with water but would not hold up to swimming. I do not need makeup remover to get it off. I use baby shampoo (no tears) to wash my eyes in the shower, which is a good daily routine for your eyes anyway. It comes off in large pieces, it does not dissolve into liquid.

**Q: I used this with an eye lash curler and it didn't keep the curl. Any other EM mascara that keep the curl?**
A: Hi there!We do not have another mascara besides our It's So BIG, but here are a couple things you can do to help your lashes keep their curl: 1.       Make sure you're curling your lashes BEFORE you apply the mascara2.       Try squeezing the eyelash curler for 10-15 seconds, and then immediately apply the mascara If that doesn't work, feel free to reach out to us, as you may need a replacement mascara!

**Q: Is this safe for contact lens wearers?**
A: Yes

## Customer Reviews

### ⭐⭐⭐⭐⭐ Mascara
*by J***Y on 22 May 2024*

Excellent. No clumpiness

### ⭐⭐⭐⭐⭐ Best mascara ever
*by B***L on 24 September 2023*

I discovered this mascara 10 years ago in NYC. It’s amazing. No smudging, no flaking. I used to import this from USA and give to friends to try and they loved it. It won’t budge during exercise (including an ultra marathon!). Great product, great value.

### ⭐ Messy!!
*by L***S on 27 August 2022*

Not bad coverage after a number of coats BUT after using this only a number of times, this is how it coated the brush after lying flat in my cupboard for the last week, making it totally unusable and wasting most of the product. Very disappointing. I'll not buy again.

## Frequently Bought Together

- Elizabeth Mott Black Volumizing Mascara – Smudge-Proof, Lengthening Fiber Formula, Hourglass Wand – Clump-Free, Water-Resistant & Cruelty-Free – Safe for Lash Extensions, Long-Lasting, Full-Size 8ml
- Elizabeth Mott Thank Me Later Eye Primer - Long-Lasting Matte Eyeshadow Base for Oily Lids - Crease-Free, Wrinkle-Filling, Shine Control - Smudge-Proof, Lightweight, Dermatologist & Allergy Tested 10g
- Elizabeth Mott Queen of the Fill Clear Brow Gel – Long-Lasting Sculpting & Shaping Gel Setter to Control, Tame & Define Eyebrows with Natural Finish – Smudge-Proof, Lightweight, Quick-Dry Formula – 3g

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*Product available on Desertcart United States of America*
*Store origin: US*
*Last updated: 2026-01-27*