--- product_id: 50251151 title: "Directions Vivid Lagoon Blue Semi Permanent Hair Dye 100ml, Vegan Deep-Conditioning Formula, Vibrant Blue Shade - 4 Pack" brand: "la riche directions" price: "$43.61" currency: USD in_stock: true category: "La Riche" url: https://www.desertcart.us/products/50251151-directions-vivid-lagoon-blue-semi-permanent-hair-dye-100ml-vegan store_origin: US region: United States of America --- # 100% vegan & cruelty-free Mixable custom shades 100ml vibrant pigment Directions Vivid Lagoon Blue Semi Permanent Hair Dye 100ml, Vegan Deep-Conditioning Formula, Vibrant Blue Shade - 4 Pack **Brand:** la riche directions **Price:** $43.61 **Availability:** ✅ In Stock ## Summary > 💙 Dive into bold, guilt-free color that shines as bright as your ambition. ## Quick Answers - **What is this?** Directions Vivid Lagoon Blue Semi Permanent Hair Dye 100ml, Vegan Deep-Conditioning Formula, Vibrant Blue Shade - 4 Pack by la riche directions - **How much does it cost?** $43.61 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.us](https://www.desertcart.us/products/50251151-directions-vivid-lagoon-blue-semi-permanent-hair-dye-100ml-vegan) ## Best For - la riche directions enthusiasts ## Why This Product - Trusted la riche directions brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Generous 100ml Size:** Ample product for multiple applications or creative color experiments at home. - • **Custom Color Playground:** Mix with other Directions dyes to create a personalized shade that’s uniquely you. - • **Ethical Beauty Statement:** 100% vegan and cruelty-free formula that aligns with your conscious lifestyle. - • **Vibrant Lagoon Blue Power:** Electrify your look with a bold, semi-permanent blue that fades gracefully—no peroxide or ammonia needed. - • **Deep-Conditioning Shine Boost:** Nourish and protect your hair with every application for salon-quality gloss and even color. ## Overview Directions Vivid Lagoon Blue is a 100ml semi-permanent hair dye delivering vibrant, electric blue tones without harsh chemicals. Its deep-conditioning, vegan-friendly formula nourishes hair while providing flexible, fade-out color. Perfect for pre-lightened hair and customizable through mixing with other shades, it offers a salon-quality, ethical coloring experience at home. ## Description Product description Directions Hair Dye - The Vivid Colours Collection Lagoon Blue is a glossy blue semi permanent bright hair dye, perfect for creating shimmering locks that help hair embrace its inner aquatic shine. With vibrant, electric blue hues, it is designed to produce salon-worthy hair colour results at home. Formulated as a conditioning semi-permanent hair colour, the cream deposits pigment without peroxide or ammonia and gradually fades with washing. The vegan-friendly formula is intermixable with other Directions Hair colours, allowing for personalised colour creation. Best results are achieved on pre-lightened hair where pigment intensity can develop most fully. Each 100ml pot offers easy application and even distribution for customised colouring routines. Part of the Vivid Colours Collection. Key Product Benefits: Semi permanent bright blue hair dye Perfect for at-home application Conditioning cream texture Vegan and cruelty-free Mixable shade compatibility 100ml size. Ingredients Aqua (Pure), Cetearyl Alcohol, Distearoylethyl Hydroxyethylmonium Methosulfate (and) Cetearyl Alcohol, Ceteareth-20, Propylene Glycol, Citric Acid, Methylparaben, Formic Acid, HC Blue No.15, Basic Violet 2. P.when('A').execute(function(A) { A.on('a:expander:toggle_description:toggle:collapse', function(data) { window.scroll(0, data.expander.$expander[0].offsetTop-100); }); }); Directions Apply the semi-permanent hair dye after mixing the colors if necessary, and consider testing on a hair strand first. The final result may vary depending on the original hair color. Safety Warning Do NOT dye eyelashes or eyebrows. If the product comes in contact with the eyes, rinse immediately with clean water. Colours can sometimes stain certain surfaces & materials – use with care. Directions doesn’t have a specific longevity on the hair. Do not mix Directions with Peroxide. To achieve lighter shades than your current colour, we recommend seeking professional advice. Shades may vary at the manufacturer’s discretion. See more ## Features - BLUE SEMI PERMANENT HAIR COLOUR Semi permanent light blue hair dye deposits pigment without peroxide or ammonia, providing flexible colour that gradually fades between washes. - CONDITIONING SHINE SUPPORT A deep-conditioning formula that nourishes from the very first application, supporting enhanced intensity, shine and beautifully even results while colouring. - VEGAN FRIENDLY & CRUELTY FREE 100% vegan-friendly and not tested on animals, using ethical formulas and manufacturing techniques consistent across the Directions Hair range. - MIXABLE SHADE SYSTEM - 100ML SIZE Use alone for an electric blue hair colour or mix with other Directions Hair colours to create your own custom shade. Best applied to pre-lightened hair for maximum impact. ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B007IRQI7M | | ASIN | B007IRQI7M | | Benefits | Versatile and Safe Hair Coloring | | Best Sellers Rank | 3,893 in Beauty ( See Top 100 in Beauty ) 39 in Semi-Permanent Hair Colour | | Brand Name | La Riche Directions | | Colour | Lagoon Blue | | Container Type | Jar | | Customer Reviews | 4.4 4.4 out of 5 stars (26,227) | | Customer reviews | 4.4 4.4 out of 5 stars (26,227) | | Guaranteed software updates until | unknown | | Hair Color Permanence | Semi-Permanent | | Hair Type | All | | Is discontinued by manufacturer | No | | Item Form | Cream | | Item Weight | 1.1 Pounds | | Item model number | LRHC_4PK_LAGOON BLUE | | Manufacturer | La Riche | | Manufacturer | La Riche | | Manufacturer Part Number | LRHC_4PK_LAGOON BLUE | | Material Features | Cruelty Free | | Material Type Free | Ammonia Free, Peroxide Free | | Model Number | LRHC_4PK_LAGOON BLUE | | Number of Items | 4 | | Package Size Name | x4 pack | | Product Dimensions | 8.99 x 7.39 x 6.2 cm; 498.95 g | | Recommended Uses For Product | Hair Dyeing | | Set Name | Set of 4 | | UPC | 794438544785 | | Unit Count | 400.0 millilitre | ## Product Details - **Brand:** La Riche Directions - **Colour:** Lagoon Blue - **Hair type:** All - **Item form:** Cream - **Material Type Free:** Ammonia Free, Peroxide Free - **Material feature:** Cruelty Free - **Number of items:** 4 - **Package information:** Jar - **Product benefits:** Versatile and Safe Hair Coloring - **Unit count:** 400.0 millilitre ## Images ![Directions Vivid Lagoon Blue Semi Permanent Hair Dye 100ml, Vegan Deep-Conditioning Formula, Vibrant Blue Shade - 4 Pack - Image 1](https://m.media-amazon.com/images/I/71CyJh6azqL.jpg) ## Available Options This product comes in different **Color, Size** options. ## Questions & Answers **Q: There's no colour chart. How is anyone supposed to know if it will work on their hair and what shade to expect...** A: It does not lighten hair so if ur blonde u will get colour shown and if ur brunette it won't show, (or will get a subtle "ting" in the light) I used it on bleached hair and was disappointed that it washes out quick **Q: Can I buy 4 different colours ?** A: No think they all have to be the same **Q: What colour does blue washes off** A: It turns to a sort of turquoise, unless you’ve had blue for several years like myself, it fades to a lighter blue! **Q: Any good for dreadlocks** A: I can't see why it wouldn't be it's a great texture I can imagine you can get in good with dreads please can I see a picture if you do it!! ## Frequently Bought Together - La Riche Directions - Set of 4 Semi-Permanent Hair Colour - 88ml Jars - Jerome Russell Bblonde Cream Peroxide, 40 Volume, 12% Peroxide, Lifts 8-9 Levels, 75ml - Jerome Russell Bblonde High Lift Powder Bleach --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.us/products/50251151-directions-vivid-lagoon-blue-semi-permanent-hair-dye-100ml-vegan](https://www.desertcart.us/products/50251151-directions-vivid-lagoon-blue-semi-permanent-hair-dye-100ml-vegan) --- *Product available on Desertcart United States of America* *Store origin: US* *Last updated: 2026-10-09*