---
product_id: 49166101
title: "WELLA Number 77/07 Plus Colour Touch, White"
brand: "wella professionals"
price: "$28.87"
currency: USD
in_stock: true
reviews_count: 5
category: "Wella Professionals"
url: https://www.desertcart.us/products/49166101-wella-number-77-07-plus-colour-touch-white
store_origin: US
region: United States of America
---

# 100% white hair coverage Cream formula for smooth application 1:2 mix ratio with 4% emulsion WELLA Number 77/07 Plus Colour Touch, White

**Brand:** wella professionals
**Price:** $28.87
**Availability:** ✅ In Stock

## Summary

> 🎨 Elevate your blonde game with flawless, fade-resistant color!

## Quick Answers

- **What is this?** WELLA Number 77/07 Plus Colour Touch, White by wella professionals
- **How much does it cost?** $28.87 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.us](https://www.desertcart.us/products/49166101-wella-number-77-07-plus-colour-touch-white)

## Best For

- wella professionals enthusiasts

## Why This Product

- Trusted wella professionals brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Long-lasting Vibrancy:** Permanent color that keeps your blonde looking fresh and radiant
- • **Precision Mixing Ratio:** Optimized 1:2 blend with Color Touch Plus Emulsion 4% for perfect results every time
- • **Trusted by Professionals:** Wella’s salon-grade formula ensures salon-quality results at home
- • **Flawless White Hair Coverage:** Say goodbye to stubborn greys with vibrant, even color
- • **Creamy Texture for Effortless Application:** Smooth, mess-free coloring that glides on evenly

## Overview

WELLA Number 77/07 Plus Colour Touch is a professional-grade permanent hair color cream designed specifically for white and blonde hair. It delivers 100% coverage of white hairs with a smooth, easy-to-apply formula that mixes at a precise 1:2 ratio with Color Touch Plus Emulsion 4%. Trusted by hairdressers and loved by users, it offers vibrant, long-lasting color without unwanted ash or green tones.

## Description

Product Description Wella - Colour Touch Plus - Coloring For White Hairs 77 / 07 - Apply Color Touch Plus Mix To Pre-Shampooed, Towel-Dried Hair – Evenly From Roots To Ends. You won't find a better product for your hair care Directions Mix the product with Color Touch Plus Emulsion 4% and apply to hair Safety Warning WELLA Number 77/07 Plus Colour Touch, White Box Contains 1 Colour Touch Plus - Coloring For White Hairs 77/07

Review: Brilliant - I'm a hairdresser and I was bleach blonde I put this colour on for a change it's perfect nice coverage and no ash or green just a beautiful colour
Review: Quality product - Have used this product for years, love it!

## Features

- Higher Color Coverage
- Always Mix Color Touch Plus With Color Touch Plus Emulsion 4%
- Mix At A Ratio Of 1:2
- Hair Care & Styling - Colourings - Wella
- Colour Touch Plus - Coloring For White Hairs 77/07 - Ref. 1102701707

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B00YS5XA46 |
| Benefits | Colour |
| Best Sellers Rank | 86,488 in Beauty ( See Top 100 in Beauty ) 1,153 in Permanent Hair Colour |
| Brand | Wella Professionals |
| Brand Name | Wella Professionals |
| Colour | No 77/7 |
| Container Type | Bottle |
| Customer Reviews | 4.6 out of 5 stars 317 Reviews |
| Global Trade Identification Number | 04015600026936, 08005610528465 |
| Hair Color Permanence | Permanent |
| Hair Type | Blonde |
| Hair type | Blonde |
| Item Form | Cream |
| Item form | Cream |
| Manufacturer | WELLA |
| Material Features | Natural |
| Material Type Free | synthetic materials |
| Number of Items | 1 |
| Package information | Bottle |
| Product Warranty | 2 year manufacturer |
| Product benefits | Colour |
| UPC | 778714867539 |
| Unit Count | 1 Count |

## Product Details

- **Colour:** No 77/7
- **Package information:** Bottle
- **Product benefits:** Colour:
- **Brand:** Wella Professionals
- **Item form:** Cream
- **Hair type:** Blonde
- **Number of items:** 1
- **Unit count:** 1 Count
- **Material feature:** Natural
- **Material Type Free:** synthetic materials

## Images

![WELLA Number 77/07 Plus Colour Touch, White - Image 1](https://m.media-amazon.com/images/I/81YpxlrPlML.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Brilliant
*by R***L on 1 August 2021*

I'm a hairdresser and I was bleach blonde I put this colour on for a change it's perfect nice coverage and no ash or green just a beautiful colour

### ⭐⭐⭐⭐⭐ Quality product
*by M***R on 5 December 2021*

Have used this product for years, love it!

### ⭐⭐⭐⭐⭐ Five Stars
*by J***E on 3 June 2015*

All good & received

## Frequently Bought Together

- WELLA Number 77/07 Plus Colour Touch, White
- Wella Professionals Color touch Emulsion 4% 1000ml
- Wella Professionals Touch Plus Semipermanent Hair Colour Number 66/07

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**Shop now:** [https://www.desertcart.us/products/49166101-wella-number-77-07-plus-colour-touch-white](https://www.desertcart.us/products/49166101-wella-number-77-07-plus-colour-touch-white)

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*Product available on Desertcart United States of America*
*Store origin: US*
*Last updated: 2026-03-03*