--- product_id: 49014098 title: "Matte Wax, Firm Hold All Day Styling, Non-Sticky and Invisible Texture, Hair Wax for Men, 70 g" brand: "fudge urban" price: "$22.96" currency: USD in_stock: true reviews_count: 13 category: "Fudge Urban" url: https://www.desertcart.us/products/49014098-matte-wax-firm-hold-all-day-styling-non-sticky-invisible store_origin: US region: United States of America --- # Non-sticky, matte texture Firm invisible hold up to 24h Long-lasting all-day style Matte Wax, Firm Hold All Day Styling, Non-Sticky and Invisible Texture, Hair Wax for Men, 70 g **Brand:** fudge urban **Price:** $22.96 **Availability:** ✅ In Stock ## Summary > 🔥 Own your edge with invisible hold and matte perfection ## Quick Answers - **What is this?** Matte Wax, Firm Hold All Day Styling, Non-Sticky and Invisible Texture, Hair Wax for Men, 70 g by fudge urban - **How much does it cost?** $22.96 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.us](https://www.desertcart.us/products/49014098-matte-wax-firm-hold-all-day-styling-non-sticky-invisible) ## Best For - fudge urban enthusiasts ## Why This Product - Trusted fudge urban brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Effortless Styling:** Rub in and style instantly—no fuss, no mess, just bold, statement-making hair that turns heads. - • **Invisible Power Hold:** Experience a firm grip that stays invisible and non-sticky, keeping your style sharp from dawn till dusk. - • **Matte Texture Mastery:** Achieve that coveted zero-shine, textured look that screams effortless urban cool without any greasy residue. - • **Barber-Approved Finish:** Get salon-quality, rugged looks at home with a wax trusted by pros and loved by trendsetters. - • **Sustainable Confidence:** Cruelty-free formula with a refreshing citrus scent, perfect for the conscious, style-savvy professional. ## Overview Fudge Urban Matte Wax is a 70g cruelty-free hair styling wax designed for men seeking a firm, non-sticky hold with zero shine. Its unique formula delivers maximum texture and a matte finish, ideal for creating bold, urban hairstyles that last all day. With a refreshing citrus scent and barber-inspired performance, it’s the go-to product for dry hair types wanting effortless, standout style. ## Description Product Description No Shine Wax for a Messed Up Look. Super dry, non sticky Fudge Urban Matte Wax gives you maximum texture with a firm invisible hold. Ingredients Aqua (Water), Lanolin Cera (Lanolin Wax), Stearic Acid, Cera Microcristallina (Microcrystalline Wax), Paraffinum Liquidum (Mineral Oil), Bentonite, Kaolin, Alcohol Denat., Paraffin, PEG-20 Hydrogenated Lanolin, Propylene Glycol, Steareth-21, Vinyl Caprolactam/VP/Dimethylaminoethylmethacrylate Copolymer, Alcohol, Polyvinylcaprolactam, Phenyl Trimethicone, Methylparaben, Propylparaben, Parfum (Fragrance), Triethanolamine, Disodium EDTA, Benzophenone-4, Magnesium Chloride, Magnesium Nitrate, Methylchloroisothiazolinone, Methylisothiazolinone, Coumarin Directions Rub through dry hair and style as desired Manufacturer Contact Information PZ Cussons (Europe) Ltd., ‘C’, Ardilaun Ct., 112-114 St Stephens Green, Dublin D02 TD28, Eire. PZ Cussons Beauty LLP, Manchester M22 5TG. Review: Best on market - good hold, brilliant texture and matte effect - Tried many over the years and this has been my go to for the last 15 - IMO, it gives a great matte look + hold for short to mid hair, without looking wet, greasy or overly done. Most importantly, you can get a lot of texture with it - which I think is often underrated. Paired with a skilled barber’s work, you can make hair 🔥 It lasts from morn to dawn and in a pinch, can be reshaped the following day. It changed recipe and fragrance a while back, which upset core users but it didn’t really bother me. A tub usually last me 3-4 weeks of daily use and I use as much as I feel needed I think it actually gets better over the course of use, as it dries out! Becoming more potent in terms of hold - I open the tub when I first get it and leave it open for a day or two to kick start the process. By the end of the tub, it goes quite dry and difficult to spread…usually chop it out with a spoon or something and then it’s perfection Review: Have no match - Best of all. No heavy smell and great for straight hair. Very strong and quickly drying. ## Features - Matte Look: Elevate your style game with Fudge Urban Matte Wax, your go-to for a bold, messed-up look with zero shine and maximum texture - Invisible Firm Hold: Embrace the ultimate hold. This non-sticky wax grants you a powerful, invisible grip for your confident, standout style - Effortless Statement: Achieve that bold, urban look that empowers you to craft a style that speaks volumes with minimal effort - Directions: Rub through dry hair and style as desired - Stand-Out Results: Achieve affordable, barber-inspired hair, Our Matte Up and Rough Up ranges make it easy to create your ideal look ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B009G6DPQA | | Benefits | Strengthening, shape and hold, frizz control, non-sticky, no shine | | Best Sellers Rank | 472 in Beauty ( See Top 100 in Beauty ) 9 in Hair Styling Putty, Clay & Wax | | Brand Name | Fudge Urban | | Country Of Origin | Thailand | | Customer Reviews | 4.5 out of 5 stars 1,843 Reviews | | Global Trade Identification Number | 09312396000061 | | Hair Type | Dry | | Hair type | Dry | | Item Form | Wax | | Item Volume | 70 Millilitres | | Item Weight | 0.15 Pounds | | Item form | Wax | | Liquid Volume | 70 Millilitres | | Liquid volume | 70 Millilitres | | Manufacturer | Fudge Urban | | Manufacturer Contact Information | PZ Cussons (Europe) Ltd., ‘C’, Ardilaun Ct., 112-114 St Stephens Green, Dublin D02 TD28, Eire. PZ Cussons Beauty LLP, Manchester M22 5TG. | | Material Type Free | Cruelty free | | Number of Items | 1 | | Product benefits | Strengthening, shape and hold, frizz control, non-sticky, no shine | | Scent | Citrus | | Scent Name | Citrus | | UPC | 712703256379 730158597298 | | Unit Count | 70.0 gram | ## Product Details - **Brand:** Fudge Urban - **Hair type:** Dry - **Item form:** Wax - **Item volume:** 70 Millilitres - **Liquid volume:** 70 Millilitres - **Material Type Free:** Cruelty free - **Number of items:** 1 - **Product benefits:** Strengthening, shape and hold, frizz control, non-sticky, no shine - **Scent:** Citrus - **Unit count:** 70.0 gram ## Images ![Matte Wax, Firm Hold All Day Styling, Non-Sticky and Invisible Texture, Hair Wax for Men, 70 g - Image 1](https://m.media-amazon.com/images/I/81ifjaZsUVL.jpg) ## Available Options This product comes in different **Size, Style** options. ## Questions & Answers **Q: Is this water soluble? Does it wash out wi water rinse only ?** A: It washes out easily but never tried without shampoo. I would think you wouldnt fully remove it without a bit of shampoo **Q: Is it vegan?** A: Hi Shelley, Unfortunately this product isn't suitable for vegans as it contains Lanolin. Many thanks, Team Fudge x **Q: Does it make grey hair look darker ?** A: It depends on application on damp or dry hair. **Q: what does it smell like?** A: Very nice. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Best on market - good hold, brilliant texture and matte effect *by F***4 on 15 January 2026* Tried many over the years and this has been my go to for the last 15 - IMO, it gives a great matte look + hold for short to mid hair, without looking wet, greasy or overly done. Most importantly, you can get a lot of texture with it - which I think is often underrated. Paired with a skilled barber’s work, you can make hair 🔥 It lasts from morn to dawn and in a pinch, can be reshaped the following day. It changed recipe and fragrance a while back, which upset core users but it didn’t really bother me. A tub usually last me 3-4 weeks of daily use and I use as much as I feel needed I think it actually gets better over the course of use, as it dries out! Becoming more potent in terms of hold - I open the tub when I first get it and leave it open for a day or two to kick start the process. By the end of the tub, it goes quite dry and difficult to spread…usually chop it out with a spoon or something and then it’s perfection ### ⭐⭐⭐⭐⭐ Have no match *by O***N on 11 September 2026* Best of all. No heavy smell and great for straight hair. Very strong and quickly drying. ### ⭐⭐⭐⭐ Good product *by J***J on 21 December 2022* This is the 2nd time I bought this product, it does the work. Good: easy to use, slight scent of coconut, I have thin hair so need some product with strong holding. This product does the work and still reworkable during the day, can give me the messing looking, so good enough. Bad: the metal container does not have a good seal, after the plastic seal removed, this product needs to be finished in certain time (probably 1month), afterwards it will become hard and sticky to use. Base on these, I give 4 stars for this product, hope this helps. ## Frequently Bought Together - Fudge Urban Matte Wax! - 70ml! - Fudge Sculpt Matte Hed 8 Matte Hold Factor Texture Paste 2.5 oz - Fudge Matte Hed Extra Strong Hold Texture Wax, 2.87 Ounce --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.us/products/49014098-matte-wax-firm-hold-all-day-styling-non-sticky-invisible](https://www.desertcart.us/products/49014098-matte-wax-firm-hold-all-day-styling-non-sticky-invisible) --- *Product available on Desertcart United States of America* *Store origin: US* *Last updated: 2026-09-24*