--- product_id: 48227470 title: "La Riche Directions Turquoise Semi-Permanent Hair Colour 89ml" brand: "directions" price: "$20.53" currency: USD in_stock: true reviews_count: 10 category: "Directions" url: https://www.desertcart.us/products/48227470-la-riche-directions-turquoise-semi-permanent-hair-colour-89ml store_origin: US region: United States of America --- # 15 min fast full cure 100% ammonia & peroxide free deep conditioning effect La Riche Directions Turquoise Semi-Permanent Hair Colour 89ml **Brand:** directions **Price:** $20.53 **Availability:** ✅ In Stock ## Summary > 💙 Dare to be different with vibrant, healthy hair that speaks volumes! ## Quick Answers - **What is this?** La Riche Directions Turquoise Semi-Permanent Hair Colour 89ml by directions - **How much does it cost?** $20.53 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.us](https://www.desertcart.us/products/48227470-la-riche-directions-turquoise-semi-permanent-hair-colour-89ml) ## Best For - directions enthusiasts ## Why This Product - Trusted directions brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Gentle Yet Powerful:** Formulated without ammonia, peroxide, or PPD for a hypoallergenic, scalp-friendly experience. - • **Mix & Match Mastery:** Customize your look by blending with other Directions shades for endless creative possibilities. - • **Condition & Color in One:** Nourish your chemically treated hair while adding a stunning pop of color—no damage, just shine. - • **Quick & Easy Application:** Achieve salon-worthy results in just 15 minutes—perfect for busy pros who demand style on the go. - • **Vibrant Turquoise Impact:** Turn heads with a bold, long-lasting semi-permanent hue that keeps your style fresh and fearless. ## Overview La Riche Directions Turquoise is a 89ml semi-permanent hair color designed for chemically treated hair, delivering a vivid turquoise shade with a conditioning formula free from ammonia, peroxide, and PPD. It offers a fast 15-minute cure time, nourishing your hair while providing long-lasting, fade-resistant color that’s easy to apply and safe for frequent use. ## Description Product Description Directions semi permanent Turquoise hair colour can be mixed with each other for the most beautiful colours. It is best applied to chemically treated hair. Long-lasting hair colour. 100 Percent free from ammonia, peroxide and PPD. It has a great conditioning effect. Ingredients Aqua (Pure), Cetearyl Alcohol, Distearoylethyl, Hydroxyethylmonium, Methosulfate (And) Cetearyl Alcohol, Ceteareth-20, Citric Acid, Methylparaben, Hc Blue 15, Basic Blue 99, Hc Yellow 4, Basic Yellow 40, Hc Yellow 2 , Ci42090. P.when('A').execute(function(A) { A.on('a:expander:toggle_description:toggle:collapse', function(data) { window.scroll(0, data.expander.$expander[0].offsetTop-100); }); }); Directions BP4: Comb economically into washed, dry hair, rinse immediately, towel dry. BP5: comb in the tint, blow dry immediately, rework defects, blow-dry, cool blow dry. Safety Warning Don't use pale coloured towels, or new towels for that matter. Wear rubber or plastic gloves to stop dye getting on your hands. Don't sleep on pale pillows or bed linen for a few days. Box Contains 1 x La Riche Directions Turquoise Semi-Permanent Hair Colour 88 ml See more Review: Delicious shades - Pleasant vegetable based semi-permanent hair dye. Easy to apply. Beautiful shade with depth & shine. Shade can vary depending how long it is left on the hair. Conditions the hair, so can be applied frequently without fear of damage. Does ‘bleed’ when hair is washed for the first week after application, so avoid white towels! Have used this product for a decade in various colours & it never disappoints. Superior to most other semi-permanent products. Review: Great product last long - Love it the colour was amazing I received alot of compliments ## Features - Long-lasting semi-permanent hair colour - Best applied to chemically treated hair - It has a great conditioning effect ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B001IHBIZU | | ASIN | B001IHBIZU | | Benefits | Semi-permanent and nourishing | | Best Sellers Rank | 9,672 in Beauty ( See Top 100 in Beauty ) 83 in Semi-Permanent Hair Colour | | Brand Name | Directions | | Colour | Turquoise | | Container Type | Bottle | | Customer Reviews | 4.3 4.3 out of 5 stars (15,225) | | Customer reviews | 4.3 4.3 out of 5 stars (15,225) | | Full Cure Time | 15 Minutes | | Hair Color Permanence | Semi-Permanent | | Hair Type | All | | Is discontinued by manufacturer | No | | Item Form | Cream | | Item Weight | 130 Grams | | Item model number | 4215 | | Manufacturer | La Riche | | Manufacturer | La Riche | | Material Features | Hypoallergenic | | Material Type Free | Animal-Derived Materials Free | | Number of Items | 1 | | Product Dimensions | 5.5 x 5.5 x 7 cm; 130 g | | UPC | 880147824802 885478482080 890707474323 | | Unit Count | 89.0 millilitre | ## Product Details - **Brand:** Directions - **Colour:** Turquoise - **Hair type:** All - **Item form:** Cream - **Material Type Free:** Animal-Derived Materials Free - **Material feature:** Hypoallergenic - **Number of items:** 1 - **Package information:** Bottle - **Product benefits:** Semi-permanent and nourishing - **Unit count:** 89.0 millilitre ## Images ![La Riche Directions Turquoise Semi-Permanent Hair Colour 89ml - Image 1](https://m.media-amazon.com/images/I/61VNnJrPWgL.jpg) ## Available Options This product comes in different **Color, Size** options. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Delicious shades *by R***T on 12 April 2026* Pleasant vegetable based semi-permanent hair dye. Easy to apply. Beautiful shade with depth & shine. Shade can vary depending how long it is left on the hair. Conditions the hair, so can be applied frequently without fear of damage. Does ‘bleed’ when hair is washed for the first week after application, so avoid white towels! Have used this product for a decade in various colours & it never disappoints. Superior to most other semi-permanent products. ### ⭐⭐⭐⭐⭐ Great product last long *by S***M on 24 March 2026* Love it the colour was amazing I received alot of compliments ### ⭐⭐⭐⭐⭐ You do not need bleach. 😀 *by A***R on 5 June 2017* I bought this for my wife, this is her review. Really, really pleased with this colour. I like to colour my hair a very deep black but I find they fade quite quickly and I was doing it every other month which was starting to damage my hair, so I got the ebony to try, when I opened it I was a little worried, I like the blue black type colours and this looked a sort of reddish dark brown colour, when on though (or on your skin or any other surface) it's more of a blue black. I didn't bleach or pre lighten my hair, it was already dyed black, I used two tubs to completely cover my bra strap length hair although I think for reapplications it will only need one, one and a half at most, my hair was washed and towel dried, and I left it on for about two hours. I used Vaseline all around my hairline and on my ears as I know this can really stain your skin, and I wore thick yellow rubber gloves and applied it with my hands rather than a tint brush as I was doing all over. I also had plenty of bleach on hand as this really stains your bath and sink. If you do get it on your skin get it off quickly and it doesn't stain then. The colour is amazing, I'm really pleased with it, I wanted a really Deep black like the pictures of really classy forties film stars, but without chemicals and this is it, my hair is soft and shiny after using too. I will say make sure you rinse it all out properly as I had to go back and do it again as I could feel it still in my hair as I was drying it. It really is worth the extra effort it looks and feels great and you don't have to bleach to get it right. I will admit my scalp is a little blue but that's a small price to pay for the colour I want without the damage, and it hasn't stained my pillow like other reviewers have mentioned, I think they haven't rinsed properly. I'm now thinking of mixing the ebony and midnight blue. Will update as to how long its lasts before needing reapplication. UPDATE: After four boxes of hair colour remover my hair was almost my natural dark brown, I have just applied one tub of midnight blue mixed with a little conditioner, I put it on dry hair and left it on for about two hours and I am sooooo pleased with the result. Its a very dark subtle blue, it almost looks black at a distance then you see the blue as you get nearer, under the light the blue is much more obvious but still subtle. Before deciding to try this I had also had a go at mixing a full pot of ebony with three quarter of midnight blue and got a gorgeous intense blue black. You can experiment with these colours and you don't need bleach. ## Frequently Bought Together - La Riche Directions Hair Colour - Turquoise 88ml Pot - La Riche Directions Hair Colour - Plum 88ml Tub --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.us/products/48227470-la-riche-directions-turquoise-semi-permanent-hair-colour-89ml](https://www.desertcart.us/products/48227470-la-riche-directions-turquoise-semi-permanent-hair-colour-89ml) --- *Product available on Desertcart United States of America* *Store origin: US* *Last updated: 2026-06-24*