--- product_id: 472873454 title: "Organic Henna Hair Dye in Dark Brown | 100% Natural, Vegan, & Gluten Free | PPD Free Hair Dye, Ammonia Free, Resorcinol Free, & Peroxide Free | Volumising, Strengthening, & Revitalising |" brand: "it's pure" price: "$62.22" currency: USD in_stock: true reviews_count: 5 url: https://www.desertcart.us/products/472873454-organic-henna-hair-dye-in-dark-brown-100-natural-vegan store_origin: US region: United States of America --- # 100% Certified Organic Volumising & Strengthening Boost PPD, Ammonia & Peroxide Free Organic Henna Hair Dye in Dark Brown | 100% Natural, Vegan, & Gluten Free | PPD Free Hair Dye, Ammonia Free, Resorcinol Free, & Peroxide Free | Volumising, Strengthening, & Revitalising | **Brand:** it's pure **Price:** $62.22 **Availability:** ✅ In Stock ## Summary > 🌿 Elevate your hair game with nature’s purest dark brown magic! ## Quick Answers - **What is this?** Organic Henna Hair Dye in Dark Brown | 100% Natural, Vegan, & Gluten Free | PPD Free Hair Dye, Ammonia Free, Resorcinol Free, & Peroxide Free | Volumising, Strengthening, & Revitalising | by it's pure - **How much does it cost?** $62.22 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.us](https://www.desertcart.us/products/472873454-organic-henna-hair-dye-in-dark-brown-100-natural-vegan) ## Best For - it's pure enthusiasts ## Why This Product - Trusted it's pure brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Nourish & Revive:** Henna-based formula that strengthens, volumises, and revitalises damaged hair. - • **Pure Organic Power:** First-ever Soil Association Certified herbal hair dye for guilt-free glam. - • **Ethical Beauty Ritual:** Fair trade, UK-blended herbs from organic farms—beauty with a conscience. - • **Custom Dark Brown Glow:** Unique, natural dark brown shade that enhances your individual hair tone. - • **Chemical-Free Confidence:** Zero PPD, ammonia, resorcinol, or peroxide—safe for sensitive scalps and allergies. ## Overview It's Pure Organic Henna Hair Dye in Dark Brown is the first herbal hair dye certified organic by the Soil Association. This 100% natural, vegan, gluten-free formula is free from harsh chemicals like PPD, ammonia, resorcinol, and peroxide. Designed to volumise, strengthen, and revitalise hair, it offers a unique dark brown shade that blends with your natural color while nourishing and protecting sensitive scalps. Ethically sourced and expertly blended in the UK, it’s the perfect choice for a healthy, vibrant hair transformation. ## Description The first herbal hair dye to be Certified Organic by Soil Association! 100% Organic and Natural ingredients. They are very different to chemical dyes, being a henna based powder which is mixed into a paste with water. ## Features - ORGANIC & NATURAL HAIR DYE: We are the first herbal hair dye range to be Certified Organic by The Soil Association, so you know you're in good hands. We have created a henna based powder hair colour that gives your hair a wonderful healthy shine and volume - DARK BROWN HAIR DYE: It’s Pure dark brown dye is entirely natural and works with your existing hair colour, so the exact result can vary. The colour will be unique to you - PACKED WITH NATURAL INGREDIENTS: We blend the dyes in the UK using herbs grown on fair trade and organic certified farms in India. The herbs are processed into powders using advanced technologies to deliver incredibly pure, high quality extracts, free from contaminants - CREATE BEAUTIFUL & UNIQUE HAIR COLOUR WITH NO DAMAGE: Our organic hair colour doesn't damage your hair, instead It's Pure henna hair dye boosts volume and shine. It actually helps restore dry or damaged hair - beat that chemical dye! - SUITABLE FOR ALL SKIN & HAIR TYPES: It's Pure Organic can be used by anyone, and is particularly suitable for those with sensitive skin or who are allergic to regular hair dye / PPD / Ammonia. As an added bonus, it's also wheat free ## Technical Specifications | Specification | Value | |---------------|-------| | Asin | B00FQRMUK0 | | Best Sellers Rank | #109 in Hair Hennas | | Date First Available | 6 June 2019 | | Is Discontinued By Manufacturer | No | | Item Model Number | E0610 | | Manufacturer | It's Pure Organics | | Package Dimensions | 14.6 x 7.1 x 5.7 cm; 150 g | ## Product Details - **Brand:** It's Pure - **Colour:** Dark Brown - **Item form:** Powder - **Package information:** Bottle - **Product benefits:** Gentle on Hair & Scalp ## Images ![Organic Henna Hair Dye in Dark Brown | 100% Natural, Vegan, & Gluten Free | PPD Free Hair Dye, Ammonia Free, Resorcinol Free, & Peroxide Free | Volumising, Strengthening, & Revitalising | - Image 1](https://m.media-amazon.com/images/I/51quq0MBflL.jpg) ## Available Options This product comes in different **Color, Size** options. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Absolutely Brilliant! :) *by on Reviewed in the United Kingdom 25 November 2023* Went for the dark brown after not getting on with the light brown. This product is brilliant I can’t stress that enough. I dye my beard otherwise I’d be so grey and I’m only a 33 year old man.I was using just for men for the past year but after a few months I developed severe itchy red skin due to whatever toxic chemical they use in their products. It wouldn’t surprise men if the just for men products are likely carcinogenic or dangerous to health.SoI went on the lookout for something organic or natural and came across this which I have to admit I thought it was a load of bolloc@sBut, I ordered it in the hope that I could get relief from whatever the just for men chemicals were doing to me and my skin was so itchy and sore.So I literally mixed a heaped tea spoons worth in a plastic container using my old just for men brush. Mixed it into a paste with warm water, I mixed mine too watery though I used away at it anyway. I painted it on liberally and went in and watched a couple of hours of tv.To my amazement when I washed it all off 2 hours later I had a lovely brown beard that looked natural and real for the first time in a year. My facial hair felt nourished and soft unlike before! And it came out the loveliest colour. And the main thing, no itchy red sore face anymore, no irritation and no endless scratching. What a truly wonderful product that is better for your health and actually does a far better job. Thank you so much to whoever came up with this!Tips! Couple of things I learnedThe powder is green so when you paint it on your face or head things look green even after washing out. Not green like grass but a greenish tinge. Do not worry about this, I noticed after waking up the next day when it oxidises the true colour appears and it’s lovely when it does. I apply in the evening once a week for this reason.For men’s beards you need only a little bit of powder and water so it will last agesThere’s an earthy natural smell that lingers especially if the hair gets wet. This doesn’t bother me at all the benefits far outweigh any worry of thatIt takes longer than my old just for men product ie 2 hours as opposed to 10 minutes however I have no weird chemical burns / irritation and my skin and beard is far better using this Pure stuff without a shadow of a doubt. I treat myself once a week to this and look at it like a bit of me time, sounds weird but when you feel the difference for yourself you’ll thank yourself for it.Final thoughts!If you are like me and you like organic, less harmful chemicals or simply want a product that looks much more natural that the chemical dyes then I’d say jump at this. I’m so so glad I’ve found it and I’ll never go back to just for men or similar toxic chemical brands ### ⭐⭐⭐⭐⭐ C'est fabuleux. *by on Reviewed in France 10 January 2023* J'ai utilisé ce produit pour teindre les cheveux. Il les a couvert bien. J'aime que les ingrédients sont naturels. ### ⭐⭐⭐⭐⭐ Its Pure Dark Brown plus Its Pure Indigo treatment *by on Reviewed in the United Kingdom 22 April 2019* I have long hair, naturally very dark brown, but nowadays it's around 60% grey, mainly at the top, sides, and crown.The ends of my hair also contain chemical colourants from the days when I hadn't developed an allergy to them.Recently I had been left colouring my grey roots with temporary sprays which are messy and leave marks on pillows, chair backs, etc. Not good.So, after a bit of research, I plucked up courage to use the Its Pure treament as it appears to be one of the more reliable, natural ones.First Treatment:Used Dark Brown treatment only.I used 2/3 of the packet (this included the small amounts for the strand test and skin test).Skin test 72 hours before treatment showed no bad effects.Strand test showed no change whatsoever, but I did remove it after an hour.So I went ahead....Washed hair to remove any products. Did not condition. Dried hair.Mixed powder and put on hair straight away.Started with grey roots and when these were fully covered, I used the rest to cover the remainder of my hair.Put on the plastic cap, cleaned odd spills from my face and arms with baby wipes (came off straight away).Cleaned odd spills in bathroom...these came off straight away (apart from the rug which now has a couple of darker patches....).Got on with things around the house and left mixture on my hair for over 4 hours....Tried to rinse the mixture off with clear water, but it was resistant, so I had to use a small amount of shanpoo for coloured hair.Added a small amount of conditioner too and then dried with hair dryer.Result:Most of my hair turned out a lovely warm, dark brown.However, the grey roots on the top and crown of my head were mid to light brown and had a vague pinky glow to them.If the grey had been spread out across my hair, I would have been happy with 'highlights' like this. But as the lighter hair was all in particular sections, it was a little noticeable, so stage two had to be started...I waited 24 hours and sure enough, the roots did darken a little (as promised on the packet), but they were still fairly noticeable.So Second treatment:I had already read of some reviewers using more indigo.So I had a packet of Its Pure Indigo ready.I mixed up the remaining third of the Dark Brown power and (after reading another recommendation) I covered the bowl with cling film and left it to stand for 30 minutes while I washed the conditioner out of my hair and dried it again.After 30 minutes I took about 1/3 of the Indigo power and mixed it with lukewarm water in a separate bowl. Then, when it was mixed, I added it to the bowl with the first treatment and mixed them together.Then, I put the treatment on my dry, clean hair, concentrating on the roots and areas where I have more grey.I had a little pure indigo left in the bowl, so I also added that to the top roots and crown.Then I spread the rest of the mixture down my hair, but didn't bother too much with the very ends.This time, I covered my hair with cling film first and then put the plastic cap on top.Waited nearly 3 hours and then rinsed with warm water. I had to use a small amount of shampoo again, plus conditioner.Hair is now a lovely, very dark brown and the roots are almost as dark as the rest, so success!Will use again, but next time with a mix of half dark brown and half indigo, probably just on new roots and previously covered grey.Extra notes:Smell is earthy, but not too bad and disappeared after conditioning.I did get a slightly itchy scalp, but I think this was more down to having plastic on my head for hours than to the treatment and it was nothing like the long-term stinging itchiness I get from chemical dyes.So I'm very pleased :) ## Frequently Bought Together - It's Pure Organics Herbal Hair Colour Dye, Dark Brown, 110g - It's Pure Organic Henna Hair Dye in Natural Brown | 100% Natural, Vegan, & Gluten Free | PPD Free Hair Dye, Ammonia Free, Resorcinol Free, & Peroxide Free | Volumising, Strengthening, & Revitalising | - It's Pure Organic Henna Hair Dye Very Dark Brown | 100% Natural, Vegan, & Gluten Free | PPD Free Hair Dye, Ammonia Free, Resorcinol Free, & Peroxide Free | Volumising, Strengthening, & Revitalising | --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.us/products/472873454-organic-henna-hair-dye-in-dark-brown-100-natural-vegan](https://www.desertcart.us/products/472873454-organic-henna-hair-dye-in-dark-brown-100-natural-vegan) --- *Product available on Desertcart United States of America* *Store origin: US* *Last updated: 2026-08-23*