---
product_id: 255282929
title: "Natural Instincts Demi-Permanent Hair Dye, 5G Medium Golden Brown Hair Color, Pack of 1"
brand: "clairol"
price: "$39.23"
currency: USD
in_stock: true
reviews_count: 5
category: "Clairol"
url: https://www.desertcart.us/products/255282929-natural-instincts-demi-permanent-hair-dye-5g-medium-golden-brown
store_origin: US
region: United States of America
---

# Zero ammonia, gentle on hair 37 natural shades for every vibe Infused with Coconut Oil + Aloe Natural Instincts Demi-Permanent Hair Dye, 5G Medium Golden Brown Hair Color, Pack of 1

**Brand:** clairol
**Price:** $39.23
**Availability:** ✅ In Stock

## Summary

> 🎨 Unlock your natural glow with color that cares!

## Quick Answers

- **What is this?** Natural Instincts Demi-Permanent Hair Dye, 5G Medium Golden Brown Hair Color, Pack of 1 by clairol
- **How much does it cost?** $39.23 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.us](https://www.desertcart.us/products/255282929-natural-instincts-demi-permanent-hair-dye-5g-medium-golden-brown)

## Best For

- clairol enthusiasts

## Why This Product

- Trusted clairol brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **All-in-One Kit:** Everything you need in one pack—color cream, activator, conditioner, gloves, and easy instructions.
- • **Vegan & Nourishing:** Coconut Oil + Aloe deeply conditions for smooth, radiant strands.
- • **No-Commitment Color:** Blur grays with a demi-permanent formula that fades naturally—perfect for experimenting.
- • **Zero Ammonia Formula:** Protect your hair’s health with a gentle, non-damaging color boost.
- • **Radiant, Glossy Shine:** Get that gotta-have-it glossy finish that turns heads.

## Overview

Clairol Natural Instincts Demi-Permanent Hair Dye in 5G Medium Golden Brown offers a zero ammonia, vegan formula enriched with Coconut Oil and Aloe for conditioned, radiant hair. This gentle, no-commitment color blurs grays and fades gradually, available in 37 natural shades. The all-in-one kit includes everything needed for a salon-quality, glossy finish at home.

## Description

Clairol Natural Instincts enhances your look with rich, radiant color and glossy, gotta-have-it shine! It’s a zero ammonia formula with Coconut Oil + Aloe, that conditions your hair leaving it smooth and radiant. This vegan* formula gives you no commitment gentle color that blurs visible grays and washes away gradually . Available in 37 natural-looking shades, so you can find the black, brunette, blonde, or red hue that's totally you. Discover your natural way to shine with Clairol Natural Instincts! *Learn more about Vegan on our website.

Review: Great product that is easy to use. It was darker than expected. Next time I would buy lighter than my actual hair color. It makes the hair soft and shiny, covers white and gray hair. I shampoo my hair every day and it holds nicely for a month or so
Review: Perfect color

## Features

- Enhance your look with rich, radiant color and glossy, gotta-have-it shine!
- It’s a zero ammonia formula with Coconut Oil + Aloe, that conditions your hair leaving it smooth and radiant.
- This Vegan* formula gives you no commitment gentle color that blurs visible grays and washes away gradually
- One hair color application kit: Color cream Formula, Activator, Brilliant Shine Conditioner, gloves & intructions leaflet
- Available in 37 shades of blonde, brown, black and red

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B07KRQ3RGP |
| ASIN  | B07KRQ3RGP |
| Best Sellers Rank | #235,410 in Beauty ( See Top 100 in Beauty ) #3,092 in Permanent Hair Color |
| Customer reviews | 4.4 4.4 out of 5 stars (478) |
| Date First Available  | 14 April 2019 |
| Item model number | 5G |
| Item model number  | 5G |
| Manufacturer | Coty Beauty |
| Manufacturer  | Coty Beauty |
| Product Dimensions | 6.01 x 9.05 x 16.03 cm; 195 g |
| Product Dimensions  | 6.01 x 9.05 x 16.03 cm; 195 g |

## Product Details

- **Brand:** Clairol
- **Colour:** 5G Medium Golden Brown Hair Color
- **Item form:** Cream
- **Package information:** Bottle
- **Product benefits:** Demi-permanent, gentle color with a boost of shine. Blurs visible grays & washes away gradually.

## Images

![Natural Instincts Demi-Permanent Hair Dye, 5G Medium Golden Brown Hair Color, Pack of 1 - Image 1](https://m.media-amazon.com/images/I/81r4Gq1jHCL.jpg)

## Questions & Answers

**Q: Is Natural Instincts permanent?**
A: Natural Instincts is a demi-permanent conditioning hair color that washes away gradually and lasts up to 28 washes.

**Q: Does Natural Instincts hair color cover gray hair?**
A: Natural Instincts enhances your natural color, boosts shine but doesn't cover grays 100%.

**Q: Should I apply Natural Instincts to dry or damp hair?**
A: Apply to dry hair that's free of styling product build-up. Don't use shampoo for 24 hours after coloring.

**Q: Will Natural Instincts damage my hair?**
A: No! Natural Instincts is a gentle demi-permanent hair color with coconut oil + aloe and zero ammonia.

**Q: Does hair type (curly or straight, dry or oily, coarse or fine) affect color timing?**
A: Yes, do a strand test before coloring your whole head to ensure you have the timing down.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Review
*by G***N on 22 December 2025*

Great product that is easy to use. It was darker than expected. Next time I would buy lighter than my actual hair color. It makes the hair soft and shiny, covers white and gray hair. I shampoo my hair every day and it holds nicely for a month or so

### ⭐⭐⭐⭐⭐ Review
*by D***E on 21 December 2025*

Perfect color

### ⭐⭐⭐⭐⭐ Review
*by C***R on 3 December 2025*

Order this for my hair works good like the color

## Frequently Bought Together

- Clairol Natural Instincts Demi-Permanent Hair Dye, 5G Medium Golden Brown Hair Color, Pack of 1
- Clairol Root Touch-Up by Nice'n Easy Permanent Hair Dye, 5 Medium Brown Hair Color, (Pack of 1)
- L’Oreal Paris Magic Root Cover Up Gray Concealer Spray, Medium Brown, 2 Oz(Packaging May Vary)

---

## Why Shop on Desertcart?

- 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016
- 🌍 **Shop Globally** — Access 737+ million products across 21 categories
- 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price
- 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members)
- 🔒 **Secure Payments** — Trusted payment options with buyer protection
- ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews

**Shop now:** [https://www.desertcart.us/products/255282929-natural-instincts-demi-permanent-hair-dye-5g-medium-golden-brown](https://www.desertcart.us/products/255282929-natural-instincts-demi-permanent-hair-dye-5g-medium-golden-brown)

---

*Product available on Desertcart United States of America*
*Store origin: US*
*Last updated: 2026-02-18*