---
product_id: 219993228
title: "Fireproof: A Five-Step Model to Take Your Law Firm from Unpredictable to Wildly Profitable"
price: "$42.41"
currency: USD
in_stock: true
reviews_count: 13
url: https://www.desertcart.us/products/219993228-fireproof-a-five-step-model-to-take-your-law-firm
store_origin: US
region: United States of America
---

# Fireproof: A Five-Step Model to Take Your Law Firm from Unpredictable to Wildly Profitable

**Price:** $42.41
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- **What is this?** Fireproof: A Five-Step Model to Take Your Law Firm from Unpredictable to Wildly Profitable
- **How much does it cost?** $42.41 with free shipping
- **Is it available?** Yes, in stock and ready to ship
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## Description

Fireproof: A Five-Step Model to Take Your Law Firm from Unpredictable to Wildly Profitable [Morse, Mike, Nachazel, John] on desertcart.com. *FREE* shipping on qualifying offers. Fireproof: A Five-Step Model to Take Your Law Firm from Unpredictable to Wildly Profitable

Review: I READ IT IN ONE SITTING! ITS THE BLUEPRINT FOR SUCCESS! - Recently opened my firm in Los Angeles and stumbled upon this book. I grew up in Detroit suburbs so I was familiar with Mike Morse as lawyer whose ads I’ve seen- this book changed everything I thought I knew! This is not written by a “TV lawyer” it is written by someone who thought to use every asset (from his people skills from waiting tables to letting employees excel at what they like) in his firm in the most efficient manner possible. This book is for the driven, forward-thinking law firm owner who puts clients and employees at the center of the business. If you want to create true and lasting value here’s the recipe for the secret sauce. The book is practical, easy to read and very comprehensive. You’ll know what to research if you want more information on a nuanced topic. It’s apparent that the law firm Mike Morse built functions as single unit with independent miniature replicas within. The book is really inspiring in Morse’s candid tone about the mentorship of his father in law, dramatic hardships like building fire and real life happening while running a law firm. I had no idea that the book would be this good and can’t imagine running my firm without this. I immediately bought a copy for my COO who is onboarding shortly and IT WILL BE REQUIRED READING FOR MY EXECUTIVE TEAM AND ALL MANAGEMENT!
Review: Fireproof: A Clear, Data‑Driven Guide for Marketing & Scaling Law Firms - I enjoyed this book as a digital marketer! It gave me an excellent overview of how personal injury law firms operate. It’s easy to read and understand, with practical marketing strategies and valuable insights into how teams and staff work within those firms. The emphasis on data-driven decision-making in marketing clearly shows how to boost profitability. Additionally, it underscores the value of hiring a business coach to elevate your firm to the next level. I highly recommend this book!

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #474,672 in Books ( See Top 100 in Books ) #7 in Law Office Education (Books) #14 in Law Office Marketing & Advertising (Books) #139 in Legal Self-Help |
| Customer Reviews | 4.8 4.8 out of 5 stars (425) |
| Dimensions  | 5.5 x 0.58 x 8.5 inches |
| ISBN-10  | 1544508530 |
| ISBN-13  | 978-1544508535 |
| Item Weight  | 10.4 ounces |
| Language  | English |
| Print length  | 228 pages |
| Publication date  | June 12, 2020 |
| Publisher  | Lioncrest Publishing |

## Images

![Fireproof: A Five-Step Model to Take Your Law Firm from Unpredictable to Wildly Profitable - Image 1](https://m.media-amazon.com/images/I/61L+ivA4mGL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ I READ IT IN ONE SITTING! ITS THE BLUEPRINT FOR SUCCESS!
*by A***N on December 5, 2022*

Recently opened my firm in Los Angeles and stumbled upon this book. I grew up in Detroit suburbs so I was familiar with Mike Morse as lawyer whose ads I’ve seen- this book changed everything I thought I knew! This is not written by a “TV lawyer” it is written by someone who thought to use every asset (from his people skills from waiting tables to letting employees excel at what they like) in his firm in the most efficient manner possible. This book is for the driven, forward-thinking law firm owner who puts clients and employees at the center of the business. If you want to create true and lasting value here’s the recipe for the secret sauce. The book is practical, easy to read and very comprehensive. You’ll know what to research if you want more information on a nuanced topic. It’s apparent that the law firm Mike Morse built functions as single unit with independent miniature replicas within. The book is really inspiring in Morse’s candid tone about the mentorship of his father in law, dramatic hardships like building fire and real life happening while running a law firm. I had no idea that the book would be this good and can’t imagine running my firm without this. I immediately bought a copy for my COO who is onboarding shortly and IT WILL BE REQUIRED READING FOR MY EXECUTIVE TEAM AND ALL MANAGEMENT!

### ⭐⭐⭐⭐⭐ Fireproof: A Clear, Data‑Driven Guide for Marketing & Scaling Law Firms
*by Y***Y on June 15, 2025*

I enjoyed this book as a digital marketer! It gave me an excellent overview of how personal injury law firms operate. It’s easy to read and understand, with practical marketing strategies and valuable insights into how teams and staff work within those firms. The emphasis on data-driven decision-making in marketing clearly shows how to boost profitability. Additionally, it underscores the value of hiring a business coach to elevate your firm to the next level. I highly recommend this book!

### ⭐⭐⭐⭐⭐ Important book for law firms owners and attorneys
*by B***Y on July 27, 2025*

This is a great book not just for law firm owners, but for any attorney who wants to improve their business development skills. Mike Morse generously provides insights into how he has overcome adversity as an attorney and developed a highly profitable business. This book is well worth the read.

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*Product available on Desertcart United States of America*
*Store origin: US*
*Last updated: 2026-04-27*