---
product_id: 159707318
title: "– Classic Analogue Alarm Clock with Snooze and Light, Quiet Quartz Movement, Crescendo Beep Alarm in Black and Silver, model BC12SB."
brand: "braun"
price: "$74.73"
currency: USD
in_stock: true
reviews_count: 13
category: "Braun"
url: https://www.desertcart.us/products/159707318-classic-analogue-alarm-clock-with-snooze-and-light-quiet-quartz
store_origin: US
region: United States of America
---

# 5-min snooze/light interval luminous tipped hands ultra-quiet quartz movement – Classic Analogue Alarm Clock with Snooze and Light, Quiet Quartz Movement, Crescendo Beep Alarm in Black and Silver, model BC12SB.

**Brand:** braun
**Price:** $74.73
**Availability:** ✅ In Stock

## Summary

> ⏳ Wake up smarter, not louder — the classic alarm clock reinvented.

## Quick Answers

- **What is this?** – Classic Analogue Alarm Clock with Snooze and Light, Quiet Quartz Movement, Crescendo Beep Alarm in Black and Silver, model BC12SB. by braun
- **How much does it cost?** $74.73 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.us](https://www.desertcart.us/products/159707318-classic-analogue-alarm-clock-with-snooze-and-light-quiet-quartz)

## Best For

- braun enthusiasts

## Why This Product

- Trusted braun brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Timeless Design:** Iconic yellow second hand and Bauhaus-inspired minimalist dial for instant style cred.
- • **Effortless Wake-Up:** Crescendo beep alarm gently rouses you without the shock.
- • **Snooze & Illuminate:** Integrated foot-activated snooze and 5-second light for seamless mornings.
- • **Compact & Travel-Ready:** Lightweight 91g and sleek 7.5cm width fits perfectly on any bedside or desk.
- • **Precision You Can Trust:** New generation quiet quartz movement ensures accurate, noise-free timekeeping.

## Overview

The Braun Classic Analogue Alarm Clock BC12SB combines Bauhaus-inspired minimalist design with modern functionality, featuring a quiet precision quartz movement, a crescendo beep alarm, and an integrated foot-activated snooze/light function. Compact and lightweight, it offers luminous tipped hands and the iconic yellow second hand for easy readability, making it a stylish and reliable bedside companion for professionals who value both form and function.

## Description

Product Description Design is at the heart of Braun: The concept of ‘less, but better’ has its origins in the Bauhaus movement, but it was Braun and Dieter Rams that created a mind-set of order, clarity and simplicity and applied it to electrical appliances. For six decades, Braun’s humanistic approach to design has inspired designers and companies around the world. In 1971, Braun took its first steps into the clocks category thanks to Dietrich Lubs, a protégé of Dieter Rams, who was responsible for many of the iconic clock designs that are still popular all these decades later. Description: This Braun classic analogue alarm clock has an easy to read dial layout and features the iconic yellow second hand that is synonymous with Braun’s award winning design history. Recently, this clock has been updated to include an integrated foot snooze / light feature, improved movement and luminous tipped hour and minute hands. The clean simplistic dial and contrasting hands (with luminous tips) offers great legibility, and the quartz tick movement is quiet and precise. Features: Easy to read dial layout Crescendo beep alarm Integrated foot snooze/light function Snooze interval is 5 minutes Light illuminates for 5 seconds once manually activated by pressing the product housing down to compress the foot snooze/light button at the base of the clock Quiet precision quartz movement Luminous tipped hands Additional information: 2 year guarantee Requires 1x AAA battery (NOT INCLUDED) Box contains: 1x Braun classic analogue alarm clock 1x Instruction manual Box Contains CLOCK AND MANUAL

Review: Works well. - Nice little alarm clock. I always like to have a battery one in case there is an overnight power failure. I like the way the volume of the alarm builds in a crescendo so it does not give you a fright. I find the hour and minute hands quite similar in length so you have to look carefully at times. The alarm hand is dark green and in low light can be difficult to see.
Review: Looks good although a bit small - Great for travelling although a bit on the small side for a bedside. Looks nice though

## Features

- Integrated foot snooze / light function (Snooze interval is 5 minutes/Light illuminates for 5 seconds once manually activated)
- Quiet precision quartz movement (new generation)
- Luminous tipped hands + iconic yellow second hand
- Battery: This Clock requires 1 x AAA battery to operate however this is NOT INCLUDED

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B07P3KR78F |
| ASIN  | B07P3KR78F |
| Alarm Clock | Yes |
| Batteries  | 1 AAA batteries required. |
| Batteries are Included | No |
| Best Sellers Rank | 125,990 in Home & Kitchen ( See Top 100 in Home & Kitchen ) 26,984 in Home Accessories |
| Brand Name | Braun |
| Clock Form | Mantel |
| Colour | Silver |
| Country Of Origin | China |
| Country of origin  | China |
| Customer Reviews | 4.1 4.1 out of 5 stars (446) |
| Customer reviews | 4.1 4.1 out of 5 stars (446) |
| Date First Available  | 23 Feb. 2019 |
| Dial Colour | Yellow |
| Display Type | Analogue |
| Frame Material | Acrylonitrile Butadiene Styrene |
| Global Trade Identification Number | 05013348619488 |
| Indoor Outdoor Usage | Indoor |
| Item Dimensions W x H | 7.5W x 3.5H centimetres |
| Item Shape | Round |
| Item Type Name | Braun Classic Analogue Alarm Clock with Snooze and Light, Quiet Quartz Movement, Crescendo Beep Alarm in Black and Silver, model BC12SB. |
| Item Weight | 91 Grams |
| Item model number  | BC12SB |
| Manufacturer | Braun |
| Manufacturer  | Braun |
| Manufacturer Part Number | BC12SB |
| Manufacturer Warranty Description | 2 year manufacturer. |
| Material Type | Plastic |
| Model Number | BC12SB |
| Mounting Type | Tabletop |
| Number of Batteries | 1 AAA batteries required. |
| Number of Items | 1 |
| Operation Mode | quartz |
| Power Source | Battery Powered |
| Product Dimensions  | 7.5 x 3.81 x 3.5 cm; 91 g |
| Room Type | Bedroom |
| Size | One Size |
| Special Features | Alarm, Illuminated, Snooze |
| Style Name | Cuff |
| Theme | Classic |
| Unit Count | 1.0 count |
| Warranty Type | manufacturer |
| Watch Movement | Quartz |

## Product Details

- **Brand:** Braun
- **Color:** Silver
- **Display Type:** Analog
- **Indoor/Outdoor Usage:** Indoor
- **Power Source:** Battery Powered
- **Product Dimensions:** 2.95"W x 1.38"H
- **Room Type:** Bedroom
- **Shape:** Round
- **Special Feature:** Alarm, Illuminated, Snooze
- **Style:** Cuff

## Images

![– Classic Analogue Alarm Clock with Snooze and Light, Quiet Quartz Movement, Crescendo Beep Alarm in Black and Silver, model BC12SB. - Image 1](https://m.media-amazon.com/images/I/81XTgrbn42L.jpg)

## Questions & Answers

**Q: Does this clock tick?**
A: Thanks for the question, this clock does tick but we have used a newer movement which has made the clock quieter.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Works well.
*by W***E on 5 August 2025*

Nice little alarm clock. I always like to have a battery one in case there is an overnight power failure. I like the way the volume of the alarm builds in a crescendo so it does not give you a fright. I find the hour and minute hands quite similar in length so you have to look carefully at times. The alarm hand is dark green and in low light can be difficult to see.

### ⭐⭐⭐⭐ Looks good although a bit small
*by S***M on 4 December 2025*

Great for travelling although a bit on the small side for a bedside. Looks nice though

### ⭐⭐⭐⭐⭐ Exactly what I've been looking for
*by F***E on 10 December 2020*

I have a drawer full of discarded alarm clocks which didn't meet requirement for one reason or another. Either the back light was so poor it didn't light the dial, or the alarm was too loud, the latest to hit the back of the drawer was the alarm off button, so tiny I could never find it to turn off the incessant noise, by the time I had I was in such a bad mood. Not a great start to the day. This one is lovely, well built, you can feel it's not a cheap one. It's stylish and feels sturdy. The back light is easy to operate, snooze button is a bonus and it's very easy to turn off. Oh another brownie point the alarm starts gently and gradually gets louder so you aren't woken with a jolt. Bit more expensive but you get what you pay for in my opinion.

## Frequently Bought Together

- Braun Classic Analogue Alarm Clock with Snooze and Light, Quiet Quartz Movement, Crescendo Beep Alarm in Black and Silver, Model BC12SB.
- Braun Classic Travel Analogue Alarm Clock with Snooze and Light, Compact Size, Quiet Quartz Movement, Crescendo Beep Alarm in White, Model BC02XW.
- Braun Digital Travel Alarm Clock with Snooze, Compact Size, Negative LCD Display, Quick Set, Crescendo Beep Alarm in Black, Model BC08B (1-Pack)

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*Product available on Desertcart United States of America*
*Store origin: US*
*Last updated: 2026-05-20*