---
product_id: 151374366
title: "Braun Classic Analogue Alarm Clock with Snooze and Light, Quiet Quartz Movement, Crescendo Beep Alarm in Black, Model BC12B."
brand: "braun"
price: "$71.66"
currency: USD
in_stock: true
reviews_count: 13
category: "Braun"
url: https://www.desertcart.us/products/151374366-braun-classic-analogue-alarm-clock-with-snooze-and-light-quiet
store_origin: US
region: United States of America
---

# Crescendo beep alarm Integrated snooze & light Quiet quartz movement Braun Classic Analogue Alarm Clock with Snooze and Light, Quiet Quartz Movement, Crescendo Beep Alarm in Black, Model BC12B.

**Brand:** braun
**Price:** $71.66
**Availability:** ✅ In Stock

## Summary

> ⏳ Elevate your mornings with Braun’s classic precision and sleek simplicity!

## Quick Answers

- **What is this?** Braun Classic Analogue Alarm Clock with Snooze and Light, Quiet Quartz Movement, Crescendo Beep Alarm in Black, Model BC12B. by braun
- **How much does it cost?** $71.66 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.us](https://www.desertcart.us/products/151374366-braun-classic-analogue-alarm-clock-with-snooze-and-light-quiet)

## Best For

- braun enthusiasts

## Why This Product

- Trusted braun brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Compact Powerhouse:** Battery-powered and portable with a sleek 2.95" round frame—perfect for your modern workspace or bedside.
- • **Wake Up on Your Terms:** Crescendo beep alarm grows louder and more frequent until you rise—never miss a moment again.
- • **Precision Meets Silence:** New generation quiet quartz movement ensures accurate timekeeping without disruptive ticking.
- • **Iconic Design, Timeless Appeal:** Classic Braun Bauhaus-inspired dial with luminous tipped hands and signature yellow second hand for instant legibility.
- • **Snooze & Illuminate with a Tap:** Integrated foot-activated snooze and 5-second light function for effortless control, even in the dark.

## Overview

The Braun Classic Analogue Alarm Clock BC12B combines Bauhaus-inspired minimalist design with modern functionality. Featuring a crescendo beep alarm that intensifies until dismissed, an integrated foot snooze and light function, and a quiet precision quartz movement, this compact 2.95-inch clock offers reliable timekeeping and effortless usability. Its luminous tipped hands and iconic yellow second hand ensure clear visibility, while the battery-powered operation makes it a versatile addition to any professional’s bedroom or office setup.

## Description

Design is at the heart of Braun: The concept of ‘less, but better’ has its origins in the Bauhaus movement, but it was Braun and Dieter Rams that created a mind-set of order, clarity and simplicity and applied it to electrical appliances. For six decades, Braun’s humanistic approach to design has inspired designers and companies around the world. In 1971, Braun took its first steps into the clocks category thanks to Dietrich Lubs, a protégé of Dieter Rams, who was responsible for many of the iconic clock designs that are still popular all these decades later. Description: This Braun classic analogue alarm clock has an easy to read dial layout and features the iconic yellow second hand that is synonymous with Braun’s award winning design history. Recently, this clock has been updated to include an integrated foot snooze / light feature, improved movement and luminous tipped hour and minute hands. The clean simplistic dial and contrasting hands (with luminous tips) offers great legibility, and the quartz tick movement is quiet and precise. Features: Easy to read dial layout Crescendo beep alarm Integrated foot snooze/light function Snooze interval is 5 minutes Light illuminates for 5 seconds once manually activated by pressing the product housing down to compress the foot snooze/light button at the base of the clock Quiet precision quartz movement Luminous tipped hands Additional information: 2 year guarantee Requires 1x AAA battery (NOT INCLUDED) Box contains: 1x Braun classic analogue alarm clock 1x Instruction manual

Review: Good minimalistic alarm clock - I wanted a basic alarm clock instead of using my phone. The functions are very simple and well engineered. The lights work perfectly and the noise level is optimal as well in order to wake me up.
Review: Perfect for my bathroom - This is about $15 less expensive on desertcart than other sites (including Braun). It's the perfect size, easy to read and looks fantastic in my modern bathroom (I'm a woman so need to know how much time I'm spending getting ready). It's a great clock.

## Features

- Crescendo beep alarm - The beep alarm gets more frequent and louder if you do not turn it off
- Integrated foot snooze / light function (Snooze interval is 5 minutes/Light illuminates for 5 seconds once manually activated)
- Quiet precision quartz movement (new generation)
- Luminous tipped hands + iconic yellow second hand
- Battery: This Clock requires 1 x AAA battery to operate however this is NOT INCLUDED.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B07CZN6K11 |
| Alarm Clock | Yes |
| Are Batteries Included | No |
| Assembly required | No |
| Batteries | 1 AAA batteries required. |
| Batteries required | Yes |
| Best Sellers Rank | #385,411 in Home & Kitchen ( See Top 100 in Home & Kitchen ) #738 in Alarm Clocks |
| Brand | Braun |
| Clock Form | Mantel |
| Color | Black |
| Customer Reviews | 3.9 3.9 out of 5 stars (2,787) |
| Dial Color | Black |
| Display Type | Analog |
| Frame Material | Plastic |
| Global Trade Identification Number | 05013348618627 |
| Indoor/Outdoor Usage | Indoor |
| Is Discontinued By Manufacturer | No |
| Item Weight | 3.21 ounces |
| Item model number | BC12B |
| Manufacturer | Braun |
| Material | Plastic |
| Mounting Type | Tabletop |
| Number of Batteries | 1 AAA batteries required. |
| Number of Items | 1 |
| Operation Mode | Electrical |
| Power Source | Battery Powered |
| Product Dimensions | 2.95"W x 2.95"H |
| Room Type | Bedroom |
| Shape | Round |
| Size | 1 Pack |
| Special Feature | Alarm, Snooze |
| Style | Classic |
| Theme | Classic |
| Volume | 0.3 Milliliters |
| Warranty Description | Manufacturer 2 year warranty. |
| Warranty Type | Limited |

## Product Details

- **Brand:** Braun
- **Color:** Black
- **Display Type:** Analog
- **Indoor/Outdoor Usage:** Indoor
- **Power Source:** Battery Powered
- **Product Dimensions:** 2.95"W x 2.95"H
- **Room Type:** Bedroom
- **Shape:** Round
- **Special Feature:** Alarm, Snooze
- **Style:** Classic

## Images

![Braun Classic Analogue Alarm Clock with Snooze and Light, Quiet Quartz Movement, Crescendo Beep Alarm in Black, Model BC12B. - Image 1](https://m.media-amazon.com/images/I/71x2VR5KwYL.jpg)

## Available Options

This product comes in different **Size** options.

## Questions & Answers

**Q: Where is this made?**
A: The clock's instructions say "Braun is a registered trademark of Braun GmbH, Kronberg, Germany used under license by Zeon Ltd." The clock's box says "Zeon Ltd, Units 1 & 2 Phoenix Park, Apsley Way, London England, NW2 7LN. So I can't tell if this clock was made in Germany by Braun, or in London by Zeon. Sarah Harlan

**Q: How often do you have to change the battery? Is once a month enough? I don’t want the battery to die in the middle of the night.**
A: Heavens, no.  Have never changed mine.  Think I've had it at least a year.

**Q: Between 4-5 o'clock, what is the shiny yellow strip on the rim?**
A: The shinny little strip is actuall a small light. At night. you can press down on the top of the clock. There is a switch built into the clock that when you press down, the small light comes on for 5 seconds. Very handy when you want to see the time in the middle of the night but you don't want a night light next to your bed.

**Q: what is the clocks diameter?**
A: This clock's diameter is 2+15/16 inches (just under 3 inches).
Sarah Harlan

## Customer Reviews

### ⭐⭐⭐⭐⭐ Good minimalistic alarm clock
*by R***N on July 22, 2024*

I wanted a basic alarm clock instead of using my phone. The functions are very simple and well engineered. The lights work perfectly and the noise level is optimal as well in order to wake me up.

### ⭐⭐⭐⭐⭐ Perfect for my bathroom
*by S***S on March 10, 2022*

This is about $15 less expensive on Amazon than other sites (including Braun). It's the perfect size, easy to read and looks fantastic in my modern bathroom (I'm a woman so need to know how much time I'm spending getting ready). It's a great clock.

### ⭐⭐⭐⭐ A design classic with a couple of small negatives
*by N***L on October 4, 2020*

Classic and stylish. Totally silent. Good alarm. A little smaller than I would have preferred, but it’s fine. I only gave it 4 stars because of two things. The base is smallish and lightweight, so sometimes I’ve knocked the clock over. It should a bit wider and weighted. I don’t believe it would compromise the design “purity”. Also, the knob to set the alarm time is only supposed to be turned in one direction (or, the instructions say, the mechanism could be damaged) and that is inconvenient, especially because the knob has a subtle, low profile and needs to be turned with care. Not for those with fat fingers. But sometimes it’s worth putting up with the negatives to have an object that looks so nice. I get a kick every time I look at it. Added October 2021: After having this clock for awhile now, I’ve found that the lack of a weighted base has been very annoying. The clock falls over all the time. I guess if you never move it or touch it, it won’t be much of a problem, but I shift mine around and it shares tabletop space with other objects, so it falls over constantly. Really annoying and, I think, a bad manufacturing mistake. November 14, 2022: So, the honeymoon is over with this clock. I just noticed I’d already complained about it falling over, but I came to reiterate that because it’s so annoying. If I even brush against it, it falls over. Also, in the couple of years since I bought it, the hour hand shifted out of precision timing. When the minute hand was on the 12, the hour hand was in the “quarter after” position. I tried to fix it, which was a big mistake. Now, the alarm doesn’t work, and it drifts away from the correct time. So, at this point, it falls over constantly and is only good for getting the general time. If I want an alarm or the exact time, I use my phone. Yes, I like the clock’s design, but I wouldn’t buy it again. It makes me wonder if it’s a bootleg version.

## Frequently Bought Together

- Braun Classic Analogue Alarm Clock with Snooze and Light, Quiet Quartz Movement, Crescendo Beep Alarm in Black, Model BC12B.
- Braun Classic Analogue Alarm Clock with Snooze and Light, Quiet Quartz Sweeping Movement, Crescendo Beep Alarm in Black, Model BC03B.

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*Product available on Desertcart United States of America*
*Store origin: US*
*Last updated: 2026-02-22*