--- product_id: 12226658 title: "Making Them Believe: How One of America's Legendary Rogues Marketed ''The Goat Testicles Solution'' and Made Millions" brand: "dan s. kennedychip kessler" price: "$49.70" currency: USD in_stock: true reviews_count: 10 url: https://www.desertcart.us/products/12226658-making-them-believe-how-one-of-americas-legendary-rogues-marketed store_origin: US region: United States of America --- # Making Them Believe: How One of America's Legendary Rogues Marketed ''The Goat Testicles Solution'' and Made Millions **Brand:** dan s. kennedychip kessler **Price:** $49.70 **Availability:** ✅ In Stock ## Quick Answers - **What is this?** Making Them Believe: How One of America's Legendary Rogues Marketed ''The Goat Testicles Solution'' and Made Millions by dan s. kennedychip kessler - **How much does it cost?** $49.70 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.us](https://www.desertcart.us/products/12226658-making-them-believe-how-one-of-americas-legendary-rogues-marketed) ## Best For - dan s. kennedychip kessler enthusiasts ## Why This Product - Trusted dan s. kennedychip kessler brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Description Full description not available ## Images ![Making Them Believe: How One of America's Legendary Rogues Marketed ''The Goat Testicles Solution'' and Made Millions - Image 1](https://m.media-amazon.com/images/I/81fIfW4CW-L.jpg) ## Customer Reviews ### ⭐⭐⭐⭐⭐ 5.0 out of 5 stars Kennedy In A Different Format *by E***N on Reviewed in the United States on January 7, 2023* Classic Dan Kennedy lessons and approach in more of a case study format. Joint authored with Chip Kessler, this is an interesting read both from a marketing and a historical perspective. Great lessons in psychology and tactics to implement. A must have book for business owners and marketers. ### ⭐⭐⭐⭐⭐ 5.0 out of 5 stars Here's A Couple Of Reasons You Want To Read This Book *by M***Z on Reviewed in the United States on May 7, 2010* If you're a charlatan, making your case in today's skeptical world is more difficult than ever and if you really want to make big bucks, there are some insider secrets in this book you'll want to tattoo on your arm.But, if you're an honest, ethical entrepreneur (or would-be) with something great to offer your market, making your case in today's skeptical world is more difficult than ever and if you really want to make a positive difference (and profit from your effort as you deserve), there are some insider secrets... you get the point.Dr. J.R. Brinkley was a master at making the *in-credible* believable. I guarantee you that whatever it is YOU have to offer is no where NEAR as difficult as selling men GOAT TESTICLES(!) to solve their sexual deficiencies. (Just think - FIRST you've got to sell them on letting you take a scalpel down there!)But, some days - and particularly during tough economic times - you may feel that way; that it is THAT difficult. It may drive you nuts (pardon the pun) that others can't see enough of the value in what you offer to part with their *hard-earned* money. Shouldn't that make you just a little more curious as to what allowed a man to sell goat testicles and make millions in the *Great Depression?*Thanks to an open mind, a strong sense of self, and faith in my moral compass, I was able to freely dive into this book and gain much from it. I've already begun putting to work some of the concepts I've learned from Dan and Chip in this book and am poised to profit greatly from it. ### ⭐⭐⭐⭐⭐ 5.0 out of 5 stars If your marketing insights fail to erupt.... *by J***S on Reviewed in the United States on May 18, 2010* That is ONE killer book. Each chapter, a seminar in and of itself. It's like a comprehensive education in marketing, positioning, and so much more.I read it from cover-to-cover, non-stop, annoying all in my home. Why? I couldn't put it down. Although contents are literally a blue-print for business success, it reads like a Grisham novel.WARNING: After consuming, if you fail to get a marketing erection (idea) within 23 seconds, or, if your erection lasts longer than 3-½ decades, discontinue use immediately, change professions and see a therapist. This success blueprint is that effective.Jerry A. Jones[...]The #1 Dental Practice Marketer in America --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.us/products/12226658-making-them-believe-how-one-of-americas-legendary-rogues-marketed](https://www.desertcart.us/products/12226658-making-them-believe-how-one-of-americas-legendary-rogues-marketed) --- *Product available on Desertcart United States of America* *Store origin: US* *Last updated: 2026-07-14*